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The Adcraft job board is always free for members. In order to serve our community in a time of increasing need, we are now making all postings for Detroit marketing jobs free ($100 value) until further notice. If you have an opportunity, please email us at adcraft@adcraft.org and we will get it posted to the job board right away.




Accordion Widget
Media Analyst
Media Analyst - Transmit
Overview:
For new-age digital networks and content owners that want to create the new standard of ad supported streaming experiences, Transmit.Live provides a transformative cross screen video publishing & monetization solution. With A 2-year head start in disrupting a multi-billion dollar streaming marketplace, our technology enables media operators to create new inventory supply through innovative in-content ad experiences that sustain viewer attention across all owned & distributed OTT channels, while establishing a more meaningful connection between brands and viewers.

We are looking for a qualified Media Analyst to oversee and address our customers’ technical needs. You will provide accurate technical service before and after the point of sale, ensuring customer satisfaction. As a media analyst, you should be a tech-savvy professional, able to explain technical details and requirements to a non-technical audience. You should also be results-driven and aspire to achieve specific goals. Ultimately, you should be able to provide technical, product and business knowledge to support the sales process and strengthen customer relationships.

What You'll Do:
Provide technical support for customers to support pre-sales and post-sales processes
Address all product-related queries on time
Train customers to use products effectively
Provide developers with customer feedback to help identify potential new features or products
Report on product performance
Identify solutions to reduce support costs
Analyze customers’ needs and suggest upgrades or additional features to meet their requirements
Liaise with the sales department to win new business and increase sales
Establish best practices
Keep track of sales performance metrics
Requirements
2+ years experience in relevant field
Solid technical background with hands-on experience in video streaming
technologies
An ability to grasp customers’ needs and suggest timely solutions
Excellent verbal and written communication skills
Strong analytical and problem-solving skills

Apply Now

Posted: 05/12/2021

Accordion Widget
Senior Account Executive
Senior Account Executive - The Mars Agency
Senior Account Executive - The Mars Agency
Customer Development  Southfield, Michigan

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V Commerce SM space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 12 offices.

We’re looking for a Senior Account Executive to work on project management and activation of a major CPG client's shopper marketing programs through regional retailers, as well as maintain and manage key brand/retailer initiatives.

PRIMARY RESPONSIBILITIES:

Maintain productive interaction with support departments (i.e., answer questions/provide direction) to keep projects moving forward
Lead, compile and author recaps
Develop knowledge of assigned brand or retailer brand positioning(s), short and long term goals, consumer/shopper targets and marketing strategies
Tactically support programs (development of timelines, trafficking and review of materials, estimation of costs, etc.)
Independently manage projects effectively from start to finish
Manage budgets, completing programs within estimated hours and costs
Manage electronic job jackets/billing information
Develop your proficiency across all Mars internal workflow and financial management systems
Work effectively and efficiently with various internal departments
Maintain and update team reports, including weekly status, marketplace assessments, etc.
All other duties as assigned by Manager
SKILL SETS REQUIRED:

Bachelor’s degree in advertising, marketing, business or related field
Minimum of 3 years of shopper marketing or advertising experience, preferably agency experience in retailer promotions
Strong computer skills and proficiency in Word, Excel and PowerPoint
Ability to manage time, adhere to strict timelines and work well under pressure
Detail orientation and ability to multitask across fluid workload
Proactive nature in the seeking of work/responsibility
Dependability in execution of work and as member of assigned team
Enthusiastic, “can do” attitude in accepting work/new challenges
Desire to learn all aspects of the Shopper Marketing discipline
Effective interpersonal skills working well across functions
Conscientious work ethic
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Apply Now

Posted: 05/12/2021

Accordion Widget
Senior Copywriter
Senior Copywriter - The Mars Agency
Senior Copywriter
Creative  Southfield, Michigan  Chicago, Illinois

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V Commerce SM space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 13 offices.

We’re looking for a Senior Copywriter to work from our Detroit or Chicago office (this is not a remote position, and it requires at least 3 years of previous advertising copywriting experience). This person works closely with their assigned team to provide strategic creative recommendations that align with the client’s brand/retailer objectives and budget. Please include your portfolio link with your application-- resumes without portfolio links will not be considered.

What You'll Do:
Collaborate with account and creative teams to develop concepts that meet predetermined objectives and strategies
Develop an advanced knowledge of the Shopper Marketing discipline
Assist team in creative execution, from initial concepts through production phase
Interact regularly with creative partners and other agency departments as needed for completion of assigned projects
Engage in new business presentations and spec work for potential clients
All other duties as assigned by Associate Creative Director
What You Bring To Us:
Bachelor’s degree in English, communications or related field
Minimum of 5 years of marketing or advertising experience, preferably agency experience in retailer promotions
Mastery of applicable Mac software programs
Well-rounded portfolio of client work, demonstrating a strong understanding of client objectives and strategies
Self-direction in daily responsibilities and ability to accomplish all tasks without supervision
Solution-oriented attitude in addressing day to day challenges of job
Effective written and verbal communication internally and with client
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.


Apply Now

Posted: 05/12/2021

Accordion Widget
Strategic Planner
Strategic Planner - The Mars Agency
Strategic Planner
Strategic Planning  Southfield, Michigan  Chicago, Illinois

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V Commerce SM space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 13 offices.

What You’ll Do:

Collaborate with Strategic Planning lead and Client Leadership teams to develop and deploy shopper focused program development for agency clients.
Become proficient in the use of data sources including our Marilyn technology as well as be able to organize findings into high-level story structure/flow
Own the development of shopper profiles and journeys including identifying key behaviors, influences, barriers, triggers and mindsets.
Contribute to the creative process by helping to inform insightful and inspiring creative briefs
Contribute to the develop general market and cultural trend analyses
Conduct competitive and category landscape assessments
Cultivate strong working relationships within the Mars Agency including Media Strategy, Customer Development, Performance Targeting & Analytics and Creative teams
What You Bring to Us:

Bachelor’s degree or greater
Highly curious nature and collaborative spirit
Astute understanding of trends impacting business and shopper behavior
Excellent written and verbal communication skills
Self-starter with strong problem-solving ability
Capable of handling multiple projects simultaneously
High level of energy and enthusiasm
Comfortable with high pressure, fluid and ambiguous situations
Proficiency in Microsoft Word, Excel and PowerPoint required
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Apply Now

Posted: 05/12/2021

Accordion Widget
Senior Retoucher/Prepress
Senior Retoucher/Prepress - The Mars Agency
Senior Retoucher/Prepress
Creative  Southfield, Michigan  Chicago, Illinois

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V Commerce SM space, which incorporates everything from Autonomous to Voice commerce.
Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 13 offices.

We’re looking for a Senior Retoucher/Prepress. As a Senior Finisher/Prepress, you are an expert in production- having years of hands on experience prepping files at a print shop. You know without a doubt how each file type needs to be set up to be produced. And your investigative skills are top notch- being able to unravel how someone created it to then re-build it correctly is key.

Details matter especially in the technical aspect of a file set up.
You must know:
- what ink density is and how to prep a POA accordingly

- how to set up a file when its run litho, flexo or digital

- the difference in CMYK/RGB conversions and how to correct undesired color shifts

- how to determine if a POA is HR if it’s been scaled up too much

- how layers are organized in in-design so that it produces correctly

- why it’s bad to set type in photoshop on a print project and correct it

- how to set up a spot color in photoshop, in-design and illustrator

- how to eliminate banding on gradients

- when to run a packed black

- when a vector or a raster image is necessary

- how to work in and read die lines

- know how to work in templates

Beyond your print expertise, you must have creative retouching chops. Things like retouching product shots, cleaning up table top food shots- by eliminating blemishes, adding cheese, sauces, making a poorly shot food image look tasty. Knowing how to correct color tone, balance highlights, mid-tones, make specific color shifts, painting in hair /missing elements. As well as being able composite stock art together and creating a final image that looks believable.

You are used to working under constant deadline pressure and have the ability to manage multiple tasks under stress. You catch the little things that everyone else missed. And most important of all, you genuinely care about the quality of your work. Because you know it’s important. Because it’s ultimately your work that goes out into the world, establishing and maintaining our clients’ brands and our agency’s reputation.

Additional responsibilities include:

/collaborate with creatives while re-building files to assure that their vision has been met.

/attend pre-production meetings and discuss needs of the job, die lines, time lines, client concerns,
AD/ACD/CD expectations.

/ensure highest creative quality and integrity are maintained

/run proofs on every die line project and or jobs that need checking for retouching, color etc

/communicate well with the Account and creative teams.

/pro-actively work with the creative teams on their projects to help them with production challenges.

/seek out solutions to challenges

/go beyond the ask to make a project even better

/take direction from creative leaders, art directors, designers, and clients.

/ability to multi-task and keep everything going

/have digital production knowledge

Bonus

/have experience working in retail packaging

The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.
 

Apply Now

Posted: 05/12/2021

Accordion Widget
Ad Ops Specialist
Ad Ops Specialist - The Mars Agency
Ad Ops Specialist
Media  Chicago, Illinois  Southfield, Michigan

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V CommerceSM space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 12 offices.

The Mars Agency is seeking an Ad Ops Specialist to work from our Detroit, Chicago or a remote location.

Role Description:

Lead the hands-to-keyboard set-up and management of ad serving and verification tagging across all digital campaigns at the agency
Serve as subject matter expert and educational resource for clients and internal teams on verification, ad serving and tagging
Develop and communicate the ad ops and tagging process, both internally and with clients / vendors
Define agency benchmarks and ensure optimal performance across multiple tactics and clients
Collaborate with campaign manager, client leads and vendors to ensure flawless execution across all campaigns and align on performance and reporting
QA creative assets and ensure creative adheres to technical specifications  including testing, implementing and troubleshooting all third party ads
Create reporting template and provide performance updates throughout the campaign and post-campaign
Work closely with internal teams and vendors to troubleshoot and identity new opportunities
Lean in on vendor vetting, programmatic executions and thought leadership initiatives as needed
Skills Needed:

Attention to detail
Ability to organize & prioritize workload to manage timelines and deliverables for self, vendor and team
Collaborative with willingness to listen and learn
Sound decision making skills based on industry, agency and client knowledge
Experience using ad serving technology (DFP, CM, Sizmek, etc.)
Experience using verification technology (IAS, DV, Moat)
Experience implementing verification in DSPs such as OneView, DV360, Verizon Media, etc. preferred
Solid Excel, PowerPoint and corresponding Google stack experience. This role requires daily work in Excel and Google Sheets.
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.


Apply Now

Posted: 05/12/2021

Accordion Widget
Associate Project Manager
Associate Project Manager - The Mars Agency
Associate Project Manager - The Mars Agency
Client Leadership  Southfield, Michigan

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V CommerceSM space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 13 offices.

We’re looking for an Associate Project Manager to work from our Detroit office. This role requires 1 year of previous experience in advertising or marketing project management.

PRIMARY RESPONSIBILITIES:

Oversee agency operations for major CPG client
Independently lead the shopper marketing planning process with client and/or retailer to build customized programs for the defined retailer/brand (and participate in brand/retailer sell-in as client relationship allows)
Approach and manage partnership relationships with other manufacturers or properties
Oversee the implementation of client key projects
Demonstrate persuasive written and oral communication with clients, while building strong working relationships
Utilize advanced financial knowledge of agency P&L components and understanding of how agency resource utilization impacts their team’s overall profit performance
Prepare detailed post-program analysis that includes ROI, key learnings and future program recommendations
Present projects to senior management that positively impact client dynamics
Manage and develop lower level team members (as assigned by Director) including completing performance evaluations and reviews
Manage workflow and capacity across cross-functional teams
Work directly with other functions (Planning, Creative, Account Service, Channel, Finance, Production) and account executives to manage timing of agency deliverables
Take ownership of complex and high risk projects
Quality control and trouble-shoot issues
Training and mentorship of team
Internal systems expert
Assist in writing, implementing and training of new processes
Contribute to staffing plan
SKILL SETS REQUIRED:

Bachelor’s degree in advertising, marketing, business, or related field
Minimum of 1 year of marketing or advertising experience, preferably agency experience in retailer promotions
Strategic thinking in the development of Shopper Marketing programs and management of day to day business
Sound decision-making skills based in agency, client, and industry knowledge Passion about business and not satisfied with status quo – always thinking of ways to improve/grow assigned client/business
Strong computer skills and proficiency in Word, Excel and Power Point
Ability to manage time, adhere to strict timelines and work well under pressure
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Apply Now

Posted: 05/12/2021

Accordion Widget
Project Manager
Project Manager - The Mars Agency
Project Manager
Client Leadership  Southfield, Michigan

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V CommerceSM space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 12 offices.

We’re looking for a Project Manager to work from our Southfield HQ office.

PRIMARY RESPONSIBILITIES:
Oversee agency operations for major CPG client
Independently lead the shopper marketing planning process with client and/or retailer to build customized programs for the defined retailer/brand (and participate in brand/retailer sell-in as client relationship allows)
Approach and manage partnership relationships with other manufacturers or properties
Oversee the implementation of client key projects
Demonstrate persuasive written and oral communication with clients, while building strong working relationships
Utilize advanced financial knowledge of agency P&L components and understanding of how agency resource utilization impacts their team’s overall profit performance
Prepare detailed post-program analysis that includes ROI, key learnings and future program recommendations
Present projects to senior management that positively impact client dynamics
Manage and develop lower level team members (as assigned by Director) including completing performance evaluations and reviews
Manage workflow and capacity across cross-functional teams
Work directly with other functions (Planning, Creative, Account Service, Channel, Finance, Production) and account executives to manage timing of agency deliverables
Take ownership of complex and high risk projects
Quality control and trouble-shoot issues
Training and mentorship of team
Internal systems expert
Assist in writing, implementing and training of new processes
Contribute to staffing plan
SKILL SETS REQUIRED:

Bachelor’s degree in advertising, marketing, business, or related field
Minimum of 1 year of marketing or advertising experience, preferably agency experience in retailer promotions
Strategic thinking in the development of Shopper Marketing programs and management of day to day business
Sound decision-making skills based in agency, client, and industry knowledge Passion about business and not satisfied with status quo – always thinking of ways to improve/grow assigned client/business
Strong computer skills and proficiency in Word, Excel and Power Point
Ability to manage time, adhere to strict timelines and work well under pressure
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Apply Now


Posted: 05/12/2021

Accordion Widget
Digital Project Manager
Digital Project Manager - The Mars Agency
Digital Project Manager
Client Leadership  Southfield, Michigan

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V Commerce (sm) space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 13 offices.

We’re looking for a Digital Project Manager to work from our Southfield HQ office on our Walmart Canada client. This role requires at least 1 year of experience in digital project management.

PRIMARY RESPONSIBILITIES:

Manage digital ad project timelines
Manage different digital ad versionings and brand pages
Partner with internal/retailer team members - Planning/Activation, Creative, Ad Operations teams to ensure project timelines/deliverables are met
Approach and manage partnership relationships with other manufacturers or properties
Oversee the implementation of client key projects
Demonstrate persuasive written and oral communication with clients, while building strong working relationships
Utilize advanced financial knowledge of agency P&L components and understanding of how agency resource utilization impacts their team’s overall profit performance
Prepare detailed post-program analysis that includes ROI, key learnings and future program recommendations
Present projects to senior management that positively impact client dynamics
Manage and develop lower-level team members (as assigned by Director) including completing performance evaluations and reviews
Assist in writing, implementing and training of new processes
Manage workflow and capacity across cross-functional teams
Work directly with other functions (Planning, Creative, Account Service, Channel, Finance, Production) and account executives to manage timing of agency deliverables
Take ownership of complex and high-risk projects
Manage quality control and trouble-shoot issues
SKILL SETS REQUIRED:

Bachelor’s degree in advertising, marketing, business, or related field
Minimum of 1 year of digital project management experience, preferably in an agency setting
Proven project management knowledge
Previous experience with digital/online ads, both static and dynamic - IABs and other digital ad products, brand page set up
Strong computer skills and proficiency in Word, Excel and Power Point
Ability to manage time, adhere to strict timelines and work well under pressure
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.


Apply Now


Posted: 05/12/2021

Accordion Widget
Marketing Coordinator - Winning Futures
Marketing Coordinator - Winning Futures

Marketing Coordinator


This full-time position is responsible for building awareness, participation, and support through captivating communications that tell our story and advance our mission. The ideal candidate is an outstanding writer with familiarity of how to produce digital and print communications and engage audiences through social media. Two years of marketing experience is required.


All interested candidates should review the full posting and follow the resume submission process. https://winningfutures.org/job-postings/marketing-coordinator/


We are looking for individuals who want to build camaraderie with the team, share our values of excellence, student focused, relationship focused, loyalty, positive attitude, and teamwork, and are passionate about our mission.


Date posted: 4/30/21


Accordion Widget
National Sales Account Manager - Gannett
National Sales Account Manager - Gannett

National Sales Account Manager

Chicago, IL, USA ● Detroit, MI, USA Req #15151
 Monday, April 12, 2021

Gannett Co., Inc. (NYSE: GCI) is a subscription-led and digitally focused media and marketing solutions company committed to empowering communities to thrive. With an unmatched reach at the national and local level, Gannett touches the lives of millions with our Pulitzer-Prize winning content, consumer experiences and benefits, and advertiser products and services.

Our current portfolio of media assets includes USA TODAY, local media organizations in 46 states in the U.S., and Newsquest, a wholly owned subsidiary operating in the United Kingdom with more than 120 local news media brands. Gannett also owns the digital marketing services companies ReachLocal, Inc., UpCurve, Inc., and WordStream, Inc., which are marketed under the LOCALiQ brand, and runs the largest media-owned events business in the U.S., USA TODAY NETWORK Ventures.

To connect with us, visit www.gannett.com

JOB TITLE: National Sales Account Manager


POSITION PURPOSE AND OBJECTIVES:


Gannett is looking for a highly motivated Account Manager to join our fast-growing company and bring a positive attitude and a curiosity to learn as part of ourAccount Management team. The Account Manager is primarily focused on the digital business of the National Sales team, in growing revenue with existing customers, as well as successful onboarding and development of new customers. Responsibilities will include: developing media strategy, launch prep and execution, reporting/analytics and driving revenue.


Candidates for this position are expected to excel in relationship building, have strong project management skills, a meticulous attention to detail, strong time management skills, analytical skills, and the ability to thrive in a fast moving and challenging environment.



ESSENTIAL JOB FUNCTIONS:


  • Partner with Sales on incoming RFPs and upfront digital proposals, to ensure we are meeting client objectives - collaborating with various cross-company teams to develop best advertising solutions as needed
  • Successfully manage and support your account base and new business as the day to day contact for your digital accounts
  • Provide high level of customer service to clients with effective communication, timely responses to requests and proactive resolution of potential issues
  • Develop and revise media plans with existing accounts by analyzing historical data on customer spending, as well as considerations of client objectives, timing, product offerings, product performance and inventory availability
  • Independently manage all post-sale online advertising activity to ensure customer satisfaction is achieved and to prevent under-delivery – this includes booking, trafficking, delivery reporting, optimizations and assistance in resolution of billing discrepancies
  • Project management of internal creative builds and sponsorship/custom programs – working as a liaison between client/creative agency and internal teams towards successful execution
  • Ensure effective communication with sales teams to understand and anticipate customer needs, and ensure that advertising solutions meet those needs while setting internal and external expectations
  • Support programmatic sales team and serve as a resource for the National Sales and Account Management team, as it relates to our programmatic business and initiatives
  • Participate in project work as directed by supervisor
  • In partnership with Senior Account Managers, continue growth in the following areas:

KNOWLEDGE, SKILLS AND ABILITIES REQUIRED:


  • Experience in Excel with strong analytical skills: must have a demonstrated track record of excellence in analytics, either via past work experience and / or successful completion of analytic coursework
  • Strong leadership, presentation, communication, and interpersonal skills
  • Organizational skills with a focus on quality assurance and process improvement
  • A team player, willing and able to collaborate with a diverse and dynamic team
  • Ability to work under pressure, organize and prioritize responsibilities and client requests
  • Professional maturity, integrity, discipline and a positive attitude
  • Demonstrated ability to think outside the box and take initiative to solve problems as they arise
  • Extensive working experience with online media sales and responding to RFPs in collaboration with others
  • Experience working with research, sales and operations to execute solutions
  • Must be able to work in a fast-paced, high-pressured, dynamic environment, with tight deadlines
  • Programmatic: familiarity and experience working in DV360, AdX, Rubicon, Pubmatic, etc; troubleshooting and management of deal health, etc.

MINIMUM QUALIFICATIONS:


  • College education
  • 2-3 years working experience in digital media advertising
  • 2-3 years previous work experience working with sales personnel
  • Skills: Microsoft Office (Outlook, Word, Excel and Powerpoint), CRM or Order Management/Workflow systems, Google Ad Manager

Gannett Co., Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We will consider all qualified candidates regardless of race, color, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, education, political affiliation, or veteran status.


Apply here.

Date posted: 4/30/21


Accordion Widget
Associate Graphic Designer - University of Michigan
Associate Graphic Designer - University of Michigan

How to Apply

During this pandemic, all interviews are being conducted virtually and all positions within OUD are currently working remotely.

A cover letter is required for consideration for this position and should be attached as the first page of your resume. The cover letter should address your specific interest in the position and outline skills and experience that directly relate to this position. In your cover letter, please indicate how you discovered this opportunity.


Job Summary

As the Associate Graphic Designer, you will be part of the Marketing and Communications team in the Office of University Development (OUD). You will be responsible for producing designs for our various print, web, email, and social channels. Our team produces stories, videos, and photography for our publication as well as event collateral, direct mail appeals, and campaign marketing materials. Our work celebrates and inspires life-changing support from U-M donors whose passionate commitment, aligned with university priorities, helps solve the world's most complex problems.

For the full job description, please click here.


Mission Statement

Office of University Development Mission:

The Office of University Development maximizes private support for the University of Michigan.

Office of University Development Marketing and Communications Department Mission:

We provide expert strategic marketing guidance, planning and execution to development colleagues throughout the University of Michigan, and partner in sharing impactful stories that celebrate and inspire life-changing support.


Who We Are

The University of Michigan Development Community is committed to attracting, developing, and retaining a diverse and thriving workforce, and demonstrating respect and inclusivity for all.


Why Work at Michigan?

In addition to a career filled with purpose and opportunity, the University of Michigan offers a comprehensive benefits package to help you stay well, protect yourself and your family, and plan for a secure future. Benefits include:

  • Generous time off

  • A retirement plan that provides two-for-one matching contributions with immediate investing

  • Many choices for comprehensive health insurance

  • Life insurance

  • Long-term disability coverage

  • Flexible spending accounts for healthcare and dependent care expenses

Responsibilities*

  • Performs design work utilizing the Adobe Creative Suite

  • Creates graphics, infographics and illustrations for print, web, email, social and video

  • Works on variable content communications, building out multiple versions of deliverables for print and digital channels

  • Supports the team's creative colleagues in completing and revising assignments

  • Reviews layouts for alignment, missing elements, typos, grammatical correctness, revises, and checks page and press proofs prior to publication

  • Understand the University of Michigan and Leaders & Best brands and helps to support those brands consistently

  • Identifies and processes images, including editing, color-correcting, cropping, etc. 

  • Prepares materials for press and works with printer to assure consistency and quality

  • Edits photo/video/audio media for appropriate use in multiple mediums, and curates and maintains media content in an organized manner

Required Qualifications*

  • A bachelor's degree in art, graphic design, communication design, media design or related fields, with two years’ experience; or an associate’s degree and three years related experience

  • High level of general computer and software proficiency, with experience in design and layout software, especially Adobe Creative Suite (InDesign, Photoshop, and Illustrator)

  • Excellent print and digital design skills as demonstrated by a portfolio of work that is original, creative, imaginative, and innovative

  • Excellent creative-thinking skills; adaptability to new technology or communications avenues

  • Ability to set and manage priorities (for self and for projects), handle multiple assignments and deadlines, and operate in a flexible, professional manner

  • Strong written and verbal communication skills

Desired Qualifications*

  • Experience working with front-end web-related software, content management systems and tools such as WordPress, HTML, XHTML, or CSS

  • Familiarity with such third-party social media tools and websites as Facebook, Twitter, YouTube, Flickr, etc.

  • Email design and development experience

  • Passion for the University of Michigan

Additional Information

For additional information about this position and to review other current openings in Development, please visit our website at: https://leadersandbest.umich.edu/careers/home


Application Deadline

Although the Posting End Date may indicate otherwise, this job may be filled and closed anytime after a posting duration of seven calendar days.


U-M EEO/AA Statement

The University of Michigan is an equal opportunity/affirmative action employer.


Apply here.

Date posted: 4/30/21


Accordion Widget
Associate Director, Paid Social - Assembly
Associate Director, Paid Social - Assembly

Summary:

The Associate Director, Paid Social effectively manages team members and provides strategic depth to their team. The AD is responsible for mentoring junior team members, developing innovative media plans/proposals and managing day-to-day client relationships. They should be thought leaders in paid social strategy.


Responsibilities: 

  • Create key client strategies and ensures that the team is aligned on strategy and process
  • Gain an understanding of each client’s business, their objectives, and their competitive landscape
  • Develop and maintain relationships with key paid social partners including Facebook, Instagram, Twitter, Pinterest, Snap and LinkedIn
  • Establish client relationships with accurate and timely communication
  • Ensure best practice and innovation in all activities
  • Demonstrate knowledge sharing across teams to scale social efforts
  • Manage and develop direct reports and holistic team development
  • Define new initiatives, identify opportunities to grow client revenue and up-sell capabilities
  • Collaborate with other teams including paid search, programmatic and planning
  • Contribute to new business development when requested
  • Exhibit leadership across teams and agency

Qualifications: 

  • 6-8 years in a digital agency, with a focus on biddable media and Paid Social
  • Experience managing large scale Paid Social Campaigns, inclusive of Facebook, Instagram, Twitter, Snap, Pinterest, and LinkedIn
  • A history of success collaborating effectively with internal and external partners, clients, peers, partner agencies and vendors
  • At the forefront of all Paid Social developments and technologies
  • Strong managerial experience, including experience developing and mentoring a team
  • Well-honed communication skills with senior audiences
  • Ability to think strategically and identify and resolve problems in a client-centric environment.
  • Advanced project management skills for managing client expectations
  • Strong negotiation and problem-solving skills
  • Strategic planning for revenue and team growth
  • Excellent communication and presentation skills both verbal and written
  • High levels of integrity, autonomy, and self-motivation

Apply here.

Date posted: 4/30/21


Accordion Widget
Paid Social Manager - Assembly
Paid Social Manager - Assembly

About the job

If you spend more time in your Facebook Business Manager than your Facebook Newsfeed this job is for you. Assembly – Ad Age’s 2018 Media Agency of the Year is looking for a Manager, Paid Social to effectively lead team members and provide strategic depth to the team. The Social Manager is responsible for mentoring junior team members, developing innovative paid social media plans, managing day to day client relationships and acting as thought leaders in the paid social space.


If you have a strong attention to detail, positive attitude and like to share memes in between status meetings and finalizing strategy decks then let’s talk.


Responsibilities: 

  • Ability to develop high level social strategy, leverage social across platforms and integrate social media into multi-channel marketing strategies
  • Gain an understanding of each client’s business, their objectives, and their competitive landscape
  • Oversee daily executional tasks and ensure the team is completing tasks on time
  • Manage campaign budgets and advise on recommended campaign optimization
  • Ensure campaign delivery, performance and advertiser goals are being fulfilled
  • Plan and manage allocated campaigns and implement new initiatives that exceed client KPIs
  • Establish client relationships with accurate and timely communication
  • Collaborate with other teams including paid search, programmatic and planning
  • Develop and maintain relationships with key paid social partners including Facebook, Instagram, Twitter, Pinterest, Snap and LinkedIn
  • Be a thought leader within the company and to clients on all things Social
  • Manage and develop direct reports and foster career development
  • Build strong relationships with clients and internal teams
  • Assist with meetings, QBRs, and new business as needed

Qualifications: 

  • 4+ years of experience in a digital agency, with extensive experience using social media platforms (Facebook, Instagram, Twitter, Pinterest, Snap, LinkedIn etc.) 
  • Demonstrated experience in directing managing large and complex Paid Social campaigns
  • Proven ability to think strategically, making credible recommendations to clients that drive measurable results
  • Ability to identify opportunities to grow business
  • Understands Paid Social campaign management technology from implementation to daily management of optimization features
  • Experience successfully leading a team, setting best practices, inspiring excellence & innovative solutions and serving as a point of escalation
  • Ability to think strategically and identify and resolve problems
  • Excellent communication and presentation skills both verbal and written
  • High levels of integrity and self-motivation

Apply here.

Date posted: 4/30/21


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Sales Operations Associate - Brooklyn Outdoor
Sales Operations Associate - Brooklyn Outdoor

Sales Operations Associate


Brooklyn Outdoor’s core business is outdoor signage and displays, including billboards, hand-painted murals, wallscapes, digital billboards, transit advertising, and more. At Brooklyn Outdoor, we use our diverse perspectives to think outside the board to generate sales and deliver results to our customers.


Are you a helpful and contributing individual who enjoys a team-driven environment? Are you analytical as well as a very task driven individual? Do you function best in a process driven workplace where completing all steps of work is important? This position offers a quality driven role that will inspire and reward a self-determined staff member like you! Brooklyn Outdoor is on the hunt for an OOH professional that knows and loves the industry to join our fast-growing sales organization. We are looking for an operations associate with an “all hands on deck” attitude and fits our core values: fun, goal-oriented, driven, communicative, and accountable. 


Brooklyn Outdoor Core Values:

  • FUN – We wanted to create a company culture where our team can come to work and still have fun. Even on the days you need a little extra motivation, we strive to have a team where people enjoy spending time with one another.
  • GOAL-ORIENTED – Each person on our team understands their role and how it directly relates to the overall success of our business. By working together and independently to set and achieve our goals, we grow collectively.
  • DRIVEN – Our team is full of a bunch of powerhouses! We have a strong team of motivated individuals who are dedicated to moving the needle.
  • COMMUNICATIVE – At Brooklyn, each and every person within our team is encouraged to openly communicate with one another and with management. By opening the channels of communication, we are able to work together, present ideas, and remove obstacles.
  • ACCOUNTABLE – As a small team, we each play an important role in the success of the company. Our team understands how we rely on each other to follow through and do our part. 

Position Requirements + Responsibilities:

  • 3+ years experience in out-of-home advertising (agency experience preferred)
  • Strong knowledge of Microsoft Office Suite (especially excel), Adobe Acrobat, and industry-related software knowledge is preferred (Ayuda, Geopath, etc)
  • Responsible for the completion of the daily operations workload from the proposal process to campaign completion.
  • Accountable for the accuracy of all workflows and deliverables throughout the lifecycle of the sales contract in tandem with the operations staff.
  • Master internal processes to build and improve upon current systems and operational best practices
  • Maintain internal systems and manage inventory accuracy and availability
  • Communicate with partners and clients with a “customer first” attitude.
  • Collaborate with team members and departments to increase productivity, remove obstacles, and increase sales revenues.

Behavioral Competencies


RESULTS ORIENTATION: Maintaining a focused commitment to achieving objectives; clearly communicating performance measures; taking action to optimize resources and work processes.

  • Communicates key performance indicators linked to desired results.
  • Designs and modifies processes that support achievement of goals.
  • Stays focused on results in the face of adversity or challenge.
  • Removes or reduces barriers and obstacles that get in the way of achieving results.
  • Delegates tasks and activities as needed and provides resources to achieve results.

VALUE CREATION: Identifying areas for creating value through process and workflow improvement; analyzing problems in a systematic, but timely manner; acting timely to implement solutions, resolve crises, or move a project forward.

  • Identifies and handles work-related problems that need to be solved in a decisive manner.
  • Seeks information to clarify and understand the impact of process and workflow changes.
  • Considers creative and/or alternative solutions to problems and the net results of such solutions.
  • Monitors impact of solutions, re-evaluates problems and solutions and takes action to modify or correct where necessary. 

PARTNERSHIP FOCUS: Demonstrating a concern for the needs and expectations of our business partners and clients; focusing efforts on identifying and meeting the needs of partners; using an understanding of our business partners' needs as the basis for decision-making and organizational action; building strong relationships of trust with our partners and clients.

  • Focuses efforts on meeting or exceeding the needs of our partners and clients.
  • Seeks information from partners and clients to discover how to bring more value to the relationship.
  • Responds rapidly and effectively to requests or questions.
  • Takes responsibility for raising the bar on service and quality to the partner.

CONTRIBUTING TO TEAM SUCCESS: Actively participating as a member of a team to move the team toward the completion of goals.

  • Facilitates goal accomplishment: Makes procedural or process suggestions for achieving team goals or performing team functions; provides necessary resources or helps to remove obstacles to help the team accomplish its goals.
  • Involves and informs others: Listens to and fully involves others in team decisions and actions; values and uses individual differences and talents. Shares important or relevant information with the team.
  • Models commitment: Adheres to the team's expectations and guidelines; actively accepts and supports the team role assigned; leads by example; fulfills team responsibilities; demonstrates personal commitment to the team.
  • Admits mistakes and errors in judgment and adjusts behavior in future situations.
  • Takes our culture and beliefs into account in the performance of his/her job.

BUILDS TRUST: Taking action to build a relationship of trust with others; behaving in ways that are consistent with company values.

  • Interacts openly and honestly.
  • Encourages others to express ideas.
  • Communicates important information.
  • Listens actively and respectfully.
  • Maintains confidence.
  • Fulfills commitments.
  • Actions are consistent with words.

Job Type: Salary 

Job Benefits: Health, Dental, Vision Insurance + 401k with match; waiting period may apply

Job Schedule: Full-Time

Job Location: Remote or Detroit preferred

If interested, please send your cover letter and resume to jobs@brooklynoutdoor.com


Brooklyn Outdoor is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status


Date posted: 4/22/2021


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Planning Supervisor - Carat
Planning Supervisor - Carat

Job Description

OVERALL SUMMARY - POSITION DESCRIPTION

The Supervisor, Planning is a base-level management position. This position is accountable for the planning, implementation and tracking of media plans. The Supervisor, Planning partners with the Associate Media Director or Account Director to set the strategic tone for the assigned accounts. The Supervisor, Planning assists in the creation of all important plans and presentations. The Supervisor, Planning is expected to have a strong working knowledge of the media space (including digital media) and available media research. The Supervisor, Planning may be responsible for managing a planning team – developing their skills, evaluating their performance and managing their growth. In addition to their core account assignments, the Supervisor, Planning is expected to take part in larger areas of agency development – aiding with new business pitches, committees and task forces. This role is a step toward greater leadership within the media group and the agency overall.


KEY AREAS OF RESPONSIBILITY

Responsibilities include, but are not limited to:

Media Planning and Execution:

  • Participate in and lead brand/communication initiatives
  • Work with senior team members to set communications objectives and strategies
  •  Manage preparation, development, execution and stewardship of media plans for specific clients and/or brands, and accountable for supporting the team and ensuring plans are executed in line with Carat and client processes and standards
  • Develop ability to independently manage all aspects of the brand, while briefing the Associate Media Director or Account Director on key happenings and issues
  •  Act as the internal point person, where appropriate, with Carat's Network, Spot, Print, Insight, Digital, Finance & Traffic departments
  • Ensure constant communication between Carat and various creative agencies (and other external partners)
  •  Develop and maintain time-lines for all projects
  •  Balance, prioritize and properly assign work associated with multiple, concurrent projects
  •  Act as a final resource for all inventory, billing and invoice discrepancies
  •  Serve as a resource for planners and assistants for advice, counsel and mentorship

Client & Internal Relationships:

  •  Maintain client relationships at appropriate levels
  • Understand the client’s needs
  •  Manages expectations of clients and deliverables
  • Grows business opportunities within current clients, where appropriate
  • Have a thorough understanding of all elements of the brand and specifically its strategic target and prime prospects
  •  Looks to identify opportunities to offer agency service line offerings to existing clients
  •  Leads face to face client and vendor meetings
  • Participates and presents in New Business efforts and presentations, where appropriate
  • Establishes strong internal relationships with other service line personnel

Strategic Thinking & Leadership

  • Provide guidance to team members and nurture/promote team environment
  • Ensure key information is being provided to the team regarding client issues, internal agency issues, changes in account status, etc.
  • Is approachable and solution-oriented when presented with problems/issues by staff and team
  • May be responsible for constructing and delivering accurate, honest and timely performance management documents
  • Is mindful of the client’s point of view when reviewing work, leverage this perspective when providing feedback to team and presenting to client
  • Breaks down problems and issues into critical parts which can be resolved
  •  Oversees management of specific projects as assigned
  •  Oversee team activities, maintain overall quality control
  • Is an engaged member of the media industry, and proactively solicits and contributes innovative ideas

Qualifications

EXPERIENCE/KNOWLEDGE REQUIRED:

· Bachelor’s Degree

· 5-7 years media experience

· Experience in traditional marketing and current knowledge of trends and innovations in traditional and digital media

· Experience creating and selling media programs

· Ability to articulate strategic foundation for their development

· Balanced ability to perform analytically and creatively

· Advanced computer skills (MS Word, Excel, PowerPoint)

· Proven leadership skills and management experience 

Additional Information

Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact recruiting@dentsuaegis.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.


Apply here.

Date posted: 4/18/2021


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Senior Account Executive - Carol H Williams Advertising
Senior Account Executive - Carol H Williams Advertising

CAROL H. WILLIAMS ADVERTISING (CHWA) is the premier Multicultural/African-American, Creative Communications with expertise in multicultural markets. www.carolhwilliams.com


LOCATION(s): This role is recruited for Detroit, MI. CHWA has offices in the SF Bay Area/Oakland, CA, Chicago, IL and New York, NY; We have employee Service sites (SF Bay Area/Chicago, IL/Detroit, MI/Atlanta, GA, Washington, DC and New York, NY)


POSITION TITLE: Senior A/E; Account Manager or (Jr.) Account Supervisor w/Advertising Agency/Account Management Experience in the Automotive Space (title depends on experience)


POSITION PURPOSE:

This role is a day-to-day account management agency representative that maintains a highly responsive service orientation in all transactions. By utilizing internal agency resources to manage the stability and growth of assigned accounts and ensures that the client’s needs are anticipated and met. Responsible for full immersion in the client’s business, products, consumers, and competition and identifies larger opportunities and larger ideas coming from this knowledge. Reporting to the [Group] Account Director, they are ultimately responsible for ensuring that high quality work is delivered to our clients, on time and on budget, representing the highest level of work quality we are known for.


KEY RESPONSIBILITIES/ACCOUNTABILITIES:

  • Working with cross-channel teams, provides strategic leadership to guide the Client’s marketing and advertising directions, by understanding elements of a strategic marketing plan able to actively participate in its generation, implementation and execution.
  • Possesses demonstrated knowledge – and passion - of the client’s business and industry to direct their marketing and advertising plans. Leverages knowledge to anticipate strategic and project changes, and shifts in workflow priorities as needed.
  • Prepares meeting conference reports, status reports/updates internally/externally for Clients and evaluates, communicates all pertinent information provided by the client and outside source assuring alignment and accuracy in communications and writes project briefs in line with client objectives; can identify key project outcomes and solicits client feedback, gaining approval prior to the job opening meeting.
  • Conducts regular meetings with account teams, relevant members of other services to discuss client problems, opportunities and work in progress
  • Works closely with strategy and other disciplines to develop the creative brief in line with client objectives; identifying key project outcomes and soliciting Client feedback and gaining approval with the Client.
  • Understands the dynamic nature of the development of advertising campaigns and can supervise/lead clients in accordance with their companies’ objectives and budgets.
  • Provides strategic input to creative ideas relative to strategy and client’s goals.
  • Collaborates with media and creative departments in developing agency’s recommendations for advertising mix and creative approaches on any given campaign.
  • Coordinates with agency partners to ensure integrated campaign synergies and opportunities
  • Participates in discussions and meetings to assure agency deliverables are strategically on target and reporting status to other team members
  • Understands clients' needs and what to do next to accomplish objectives 
  • Leads and manage the scheduling and flow of work; work closely with traffic and/or project managers as needed.
  • Supports the profitability of assigned accounts—through cost-consciousness of expenses and actively seeks opportunities to grow the scope of work. Promotes and sells agency services by identifying and pursuing new business opportunities within the account, in support of the client and agency partnership goals.

OTHER DUTIES:

  • Eagerly assists with new business development efforts and responses to RFPs.
  • Reviews approve billing and engages in client’s budget management, as needed
  • Assists with special projects, as needed

QUALIFICATIONS:

  • Requires solid knowledge/experience in advertising agency disciplines; prefers some experience in multicultural marketing, specifically to Black/African American consumers and audiences but understands all elements of advertising
  • Ability to foster strong, cohesive working interdisciplinary, cross-channel teams.
  • Aptitude to define solutions that will generate measurable results for the client.
  • Thorough knowledge of the principles of advertising, marketing, and media. Basic
    knowledge of disciplines underlying these principles, i.e., psychology, economics,
    journalism.
  • Thorough knowledge of the dynamics of digital and interactive and understand how digital and interactive elements performs and how they are constantly changing
  • 4-5+ years in the advertising agency industry
  • Minimum education is a 4-year bachelor’s degree.
  • Strong writing and communication skills; comfortable with teams and presentations
  • Responsible for full immersion in the clients’ business, products, consumers, and
    competition but then identifying what the bigger opportunities are coming out of this knowledge (resume must reflect this experience in description and years/education).

CHWA truly values diversity within its organization and strives to ensure that applicants are considered fairly for opportunities, regardless of age, race, color, religion, gender, sexual orientation, pregnancy-related status, marital status, veteran status, physical or mental disability where the individual is qualified regardless of national or ethnic origin.


Apply by email here.

Date posted: 4/18/2021


Accordion Widget
Content Strategist - Quicken Loans
Content Strategist - Quicken Loans

Minimum Qualifications

  • 3 years of experience in content creation, editing, or copywriting or equivalent experience
  • Experience managing and executing on projects/campaigns
  • Ability to organize and structure large amounts of information to determine the big picture
  • Knowledge of content strategy and delivery best practices

Preferred Qualifications

  • Bachelor’s degree in English, journalism, marketing or a relevant field
  • 3 years of experience leading content strategy campaigns
  • 3 years of experience developing multi-platform content strategy

Job Summary

The Content Strategist is responsible for creating the strategy of content delivery and promotion using multiple platforms. They set guidelines for the tone, style and voice of their business area/company and are capable of copywriting content to ensure consistency with the guidelines. They also measure and analyze the content’s performance and make adjustments to the strategy to maximize its efficiency.


Responsibilities

  • Understand the role of content and its importance to a team’s success
  • Connect the dots across different business areas and companies, gather requirements and make recommendations to review, revise or create content
  • Participate in development of future products and new forms of content
  • Establish and maintain editorial standards to support accuracy and quality of content
  • Maintain brand alignment, consistency of voice, tone and messaging direction, and refine and update style guides and voice and tone guidelines
  • Provide feedback to other creative team members throughout the creative review process
  • Manage both internal-facing and external-facing content platforms, including editorial calendars and development, review and publication processes
  • Provide writing coaching, guidance and ghost writing to help technical team members share their expertise through well-crafted content
  • Strategize and execute on post-publishing content promotion
  • Leverage metrics for tracking content performance and analyze metrics to generate insights that will guide future content strategy
  • Optimize external-facing content for searchability through SEO research, analysis and guidance
  • Research both internal and external audiences and leverage discoveries to guide more effective content strategies

Who We Are

We're America's largest mortgage lender, closing loans in all 50 states. J.D. Power ranked Quicken Loans "Highest in Customer Satisfaction in Primary Mortgage Origination" for the past 11 consecutive years, 2010 - 2020. The company was also ranked highest in the nation for client satisfaction among mortgage servicers by J.D. Power for 7 consecutive years, 2014 through 2020, each year the company was eligible. There's a simple reason we've been so successful: We care about the people we work with.


If you're tired of stuffy, bureaucratic workplaces, then you'll be delighted to find something different here. We strive to make a creative, fun and collaborative environment you simply won't find anywhere else. Quicken Loans was once again named to FORTUNE magazine's "100 Best Companies to Work For" list in 2019 and has been included in the magazine's top one-third of companies named to the list for the past 16 consecutive years. In addition, Essence Magazine named Quicken Loans the "#1 Place to Work in the Country for African Americans."


Disclaimer

This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.


Apply here.

Date posted: 4/7/21


Accordion Widget
Senior Paid Search Marketing Manager - Quicken Loans
Senior Paid Search Marketing Manager - Quicken Loans

Preferred Qualifications

  • Bachelor's degree in marketing or a related field
  • 5 years of experience in paid search marketing 
  • Experience in paid search from a financial services company
  • Proficiency with the Microsoft Office suite 
  • Knowledge of paid search platforms 

Job Summary 

The Senior Paid Search Marketing Manager develops, implements, tracks and optimizes paid search campaigns. 


Responsibilities 

  • Strategize, execute and optimize marketing campaigns 
  • Manage, research and onboard external vendors 
  • Collaborate with internal teams, agency teams and vendors to meet marketing campaign goals 
  • Identify new opportunities to test internally or with agency partners 
  • Create, compare and maintain performance metrics to strategize how to increase/improve business 
  • Lead business area with a high accountability for decisions 

Who We Are

We're America's largest mortgage lender, closing loans in all 50 states. J.D. Power ranked Quicken Loans "Highest in Customer Satisfaction in Primary Mortgage Origination" for the past 11 consecutive years, 2010 - 2020. The company was also ranked highest in the nation for client satisfaction among mortgage servicers by J.D. Power for 7 consecutive years, 2014 through 2020, each year the company was eligible. There's a simple reason we've been so successful: We care about the people we work with.


If you're tired of stuffy, bureaucratic workplaces, then you'll be delighted to find something different here. We strive to make a creative, fun and collaborative environment you simply won't find anywhere else. Quicken Loans was once again named to FORTUNE magazine's "100 Best Companies to Work For" list in 2019 and has been included in the magazine's top one-third of companies named to the list for the past 16 consecutive years. In addition, Essence Magazine named Quicken Loans the "#1 Place to Work in the Country for African Americans."


Disclaimer 

This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.


Apply here.

Date posted: 4/7/21


Accordion Widget
SEO Marketing Manager - Quicken Loans
SEO Marketing Manager - Quicken Loans

Preferred Qualifications  

  • 2 years of experience on a marketing team or in an advertising agency

  • Bachelor's degree in marketing or a related field

  • Proficiency in the Microsoft Office suite

  • Knowledge of Adobe Analytics and/or Google Analytics and Google Search Console

  • Knowledge of Ahrefs, SEMrush and Majestic

Job Summary

The Search Engine Optimization Marketing Manager generates web traffic for the company and provides guidance on how to maximize the impact of our digital marketing investments.


Responsibilities

  • Execute off-page SEO strategy, including influencer and publication identification, outreach and follow-up and identification of link-worthy assets to pitch

  • Work with the Content team and subject matter experts on content plans, including ideation, keyword research, content gap identification, on-page recommendations and results analyses

  • Review on- and off-page metrics to assess the effectiveness of SEO strategy and perform competitive analyses to proactively recommend changes in SEO strategy

  • Develop performance reports to monitor ongoing site traffic analyses, organic search placement and overall evaluation of SEO strategy effectiveness

  • Serve as a consultant to our sister companies and help develop SEO strategies to support the organization’s goals

  • Work with the web and technology teams to ensure web infrastructure, architecture, features and operations support and enhance the effectiveness of our SEO

  • Forecast incremental traffic, leads and closed loans

Disclaimer 

This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.


Apply here.

Date posted: 4/6/21


Accordion Widget
Media Manager - Quicken Loans
Media Manager - Quicken Loans

Preferred Qualifications  

  • 2 years of previous media planning or account management experience 

  • Bachelor's degree in marketing or a related field

  • Proficiency in Microsoft Office 

  • Knowledge of project management systems

Job Summary 

The Media Manager is responsible for the planning and placement of media across all non-lead generation channels.


Responsibilities 

  • Facilitate the relationship with the Quicken Loans media agency of record and be responsible for the planning and placement of media across all non-lead generation channels 

  • Provide channel expertise and collaborate with the media agency on digital and traditional media channel strategy and with the investment teams, and provide strategic guidance on digital and traditional plans, platforms, activations and performance KPIs 

  • Champion media and other marketing efforts that are supporting the primary audiences and sub-segments through the consumer blueprint 

  • Actively seek out testing opportunities to optimize overall media communications and communicate learnings, working closely with the media agency and other Marketing teams on how to incorporate learnings into future communications 

  • Interpret research and audience segmentation to oversee media solutions provided by the media agency 

  • Maintain a summary and analysis of media campaigns for benchmarking and reporting needs 

  • Provide support in planning, creating, managing, analyzing, optimizing and reporting on media campaigns to ensure they meet or exceed defined business objectives 

  • Develop and maintain strong relationships with the media agency and the media community (at large, key media, sponsorship and integrated partners) to drive mutually beneficial results for us and the partner, including evaluating opportunities 

  • Mentor, coach and help develop junior and intern team members 

 Who We Are 

We're America's largest mortgage lender, closing loans in all 50 states. J.D. Power ranked Quicken Loans "Highest in Customer Satisfaction in Primary Mortgage Origination" for the past 11 consecutive years, 2010 - 2020. The company was also ranked highest in the nation for client satisfaction among mortgage servicers by J.D. Power for 7 consecutive years, 2014 - 2020, each year the company was eligible. There's a simple reason we've been so successful: We care about the people we work with. 


If you're tired of stuffy, bureaucratic workplaces, then you'll be delighted to find something different here. We strive to make a creative, fun and collaborative environment you simply won't find anywhere else. Quicken Loans was once again named to FORTUNE magazine's "100 Best Companies to Work For" list in 2019 and has been included in the magazine's top one-third of companies named to the list for the past 16 consecutive years. In addition, Essence Magazine named Quicken Loans the "#1 Place to Work in the Country for African Americans."


Disclaimer 

This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group. 


Apply here.

Date posted: 4/6/21


Accordion Widget
CRM Manager - Quicken Loans
CRM Manager - Quicken Loans

Preferred Qualifications

  • 5 years of omni-channel strategy and campaign experience

  • 7 years in a marketing role; advertising agency experience preferred but not required

  • Experience with Marketo, Salesforce Marketing Cloud or similar email service providers and the ability to champion marketing automation, CRM marketing, personalization and segmentation

  • Digital marketing experience (email, paid social, paid search, display and video)

  • Advanced business logic skills (e.g., if/then conditions and rules) to define lead nurture flows

  • Ability to forge strong relationships with sales and marketing operations functions

  • Comfortable working in a cross-functional and matrixed environment

  • Ability to converse at both tactical and strategic levels

  • Bachelor’s degree in marketing or a related field

Job Summary

The CRM Manager leads, strategizes and executes on campaigns with a focus on omni-channel strategies to incubate, nurture and convert clients through the funnel. This includes delivering messaging direction, ensuring marketing channel deliverables are consistent and launch on time, and reporting results. This Quicken Loans team member supports the Rocket Homes and ForSaleByOwner.com brands. This role is similar to an Account Supervisor or Account Director role at an advertising agency.


Responsibilities

  • Collaborate with the Rocket Homes and ForSaleByOwner.com business as well as other Quicken Loans marketing teams to identify and align on goals

  • Identify marketing opportunities to grow the brand and accomplish business objectives  

  • Own the consumer journey and their life cycle in working with our brands and how to increase conversion throughout the home buying and selling experience

  • Lead all aspects of our email marketing programs: strategy, overseeing setup, optimizations, measurement and analysis

  • Work with the Analytics team to set up measurable tests and incorporate learnings into future communications

  • Use audience segmentation and triggers to develop the most timely and relevant content

  • Consult with the Research team and Creative Strategy to align on strategic insights that can be used to drive work   

  • Write campaign and project briefs, including messaging direction   

  • Lead campaign kick-off meetings with the Creative team and other marketing teams/communication channels to ensure integration of all campaign elements 

  • Evaluate creative against the campaign brief

  • Route creative for approvals to both internal and external clients and include recommendations and rationale

  • Be responsible for monitoring and reporting of campaign performance


Who We Are

We're America's largest mortgage lender, closing loans in all 50 states. J.D. Power ranked Quicken Loans "Highest in Customer Satisfaction in Primary Mortgage Origination" for the past 11 consecutive years, 2010 - 2020. The company was also ranked highest in the nation for client satisfaction among mortgage servicers by J.D. Power for 7 consecutive years, 2014 through 2020, each year the company was eligible. There's a simple reason we've been so successful: We care about the people we work with.


If you're tired of stuffy, bureaucratic workplaces, then you'll be delighted to find something different here. We strive to make a creative, fun and collaborative environment you simply won't find anywhere else. Quicken Loans was once again named to FORTUNE magazine's "100 Best Companies to Work For" list in 2019 and has been included in the magazine's top one-third of companies named to the list for the past 16 consecutive years. In addition, Essence Magazine named Quicken Loans the "#1 Place to Work in the Country for African Americans."


Disclaimer

This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.


Apply here.

Date posted: 4/6/21


Accordion Widget
Associate Director, Experience Strategist - VMLY&R
Associate Director, Experience Strategist - VMLY&R

DESCRIPTION

VMLY&R is all about putting everything you are into everything you do. We’re a full-service advertising agency that thrives on moving brands forward by inspiring a human connection.

At VMLY&R we’re reframing traditional planning for a more connected age. We have assembled a talented and diverse team of experts and are looking for an Associate Director, Experience Strategist who will be an active part of this growing global group.


The Associate Director, Experience Strategy will expand our collective reservoir of empathy for the consumer; to make sure everyone understands that there is a person at the end of every product and service. Not demographics. Not a caricature. But a real human being with veins and arteries, with dreams and aspirations. Out of this, we craft insights and journeys to inspire unique, break- through experiences. Then we switch into brand manager mode to ensure that every experience the client sees is on-brand, on-target and laddering back to the goals and objectives of the initiative.


We’re looking for someone who will:

  • Start by understanding the importance in framing the consumer/owner as a human being not just another customer/VIN.
  • Develop a deep understanding of the consumer/owner and their behaviors by interacting with them via field research along with analytics and consumer segmentation analysis.
  • Apply a deep understanding of customer/member needs and behaviors (B2C & B2B) by engaging analytics via KPI metrics.
  • Know the product and services we offer – thoroughly understand the benefits of the products and services that we are offering through the eyes of the consumer
  • Partner with the analytics team to analyze and test experiences/features to enhance the owner experience.
  • Research the industry and competitive landscape of connected brands and customer experience. Report out on trends and recommendations to support overall strategy
  • Work with internal and external teams to keep collective knowledge and design-patterns in step with customer expectations of websites and connected digital ecosystems.
  • Cultivate a deep understanding of the intersection of consumer motivations and client business needs by utilizing design thinking.
  • Work with consumer insights teams from client-side and VMLY&R’s primary and secondary researchers to translate findings into insights that fuel great experience.
  • Lead collaboration sessions to uncover insights that will drive strategic choices. Translate a complex landscape of customer interactions, touchpoints, stakeholders and processes into meaningful, end-to-end customer journeys
  • Form strategic insights into actionable strategies that solve for both customer needs and business gaps/opportunities
  • Work with internal and external teams to keep collective knowledge and design-patterns in step with contemporary customer expectations of high value brand interactions

As part of the WPP Group, VMLY&R offers one of the best overall compensation packages in the business. 


You’re right for this job if you have:

  • A strong understanding of market research, consumer insights, and technology trends
  • 7-10 years of experience with consumer engagement strategies (digital, mobile, physical)
  • Demonstrated ability to lead through action/doing
  • Experience in developing programs that combine vision with strategic principles and tactical ideas
  • Excellent communication skills: written and verbal
  • Self-motivated and strong attention to detail

VMLY&R is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.


Apply here.

Date posted: 3/29/21


Accordion Widget
Senior Experience Strategist - VMLY&R
Senior Experience Strategist - VMLY&R

DESCRIPTION

VMLY&R is all about putting everything you are into everything you do. We’re a full-service advertising agency that thrives on moving brands forward by inspiring a human connection.

At VMLY&R we’re reframing traditional planning for a more connected age. We have assembled a talented and diverse team of experts and are looking for a Senior Strategist who will be an active part of this growing global group.


The Senior Strategist will expand our collective reservoir of empathy for the consumer; to make sure everyone understands that there is a person at the end of every product and service. Not demographics. Not a caricature. But a real human being with veins and arteries, with dreams and aspirations. Out of this, we craft insights and journeys to inspire unique, break- through experiences. Then we switch into brand manager mode to ensure that every experience the client sees is on-brand, on-target and laddering back to the goals and objectives of the initiative.


We’re looking for someone who will:

  • Start by understanding the importance in framing the consumer/owner as a human being not just another customer/VIN.
  • Develop a deep understanding of the consumer/owner and their behaviors by leveraging research along with analytics and consumer segmentation analysis.
  • Apply a deep understanding of customer/member needs and behaviors (B2C & B2B) by engaging analytics via KPI metrics.
  • Know the product and services we offer – thoroughly understand the benefits of the products and services that we are offering through the eyes of the consumer
  • Partner with the analytics team to analyze and test experiences/features to enhance the owner experience.
  • Research the industry and competitive landscape of connected brands and customer experience. Report out on trends and recommendations to support overall strategy
  • Work with internal and external teams to keep collective knowledge and design-patterns in step with customer expectations of websites and connected digital ecosystems.
  • Cultivate a deep understanding of the intersection of consumer motivations and client business needs by utilizing design thinking.
  • Work with consumer insights teams from client-side and VMLY&R’s primary and secondary researchers to translate findings into insights that fuel great experiences and communications.
  • Lead collaboration sessions to uncover insights that will drive strategic choices. Translate a complex landscape of customer interactions, touchpoints, stakeholders and processes into meaningful, end-to-end customer journeys and messaging
  • Form strategic insights into actionable strategies that solve for both customer needs and business gaps/opportunities
  • Work with internal and external teams to keep collective knowledge and design-patterns in step with contemporary customer expectations of high value brand interactions

As part of the WPP Group, VMLY&R offers one of the best overall compensation packages in the business. 


You’re right for this job if you have:

  • A strong understanding of market research, consumer insights, and technology trends
  • 5-7 years of experience with consumer engagement strategies (digital, mobile, physical)
  • Demonstrated ability to lead through action/doing
  • Experience in developing programs that combine vision with strategic principles and tactical ideas
  • Excellent communication skills: written and verbal
  • Self-motivated and strong attention to detail

VMLY&R is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.


Apply here.

Date posted: 3/29/21


Accordion Widget
Account Manager - SMZ
Account Manager - SMZ

Account Manager

SMZ is looking for a confident, motivated Account Manager to help run dynamic, retail-based accounts at our agency. A successful candidate is well-organized, a self-starter who is proactive and pays close attention to detail. If you are passionate about advertising and serving clients and want to stay ahead of ever-changing trends and technologies, we want to hear from you. This position will report to an EVP, Group Account Director at the agency.


Responsibilities Include

  • Assist with the internal operations of client accounts, from strategy through creative development and production
  • Manage multiple projects across all media including broadcast, CTV, point-of-sale, digital, social, print, out-of-home to ensure deadlines and budgets
  • Communicate directly with clients and build strong relationships with the entire agency team including research, account service, media, creative, broadcast and print production
  • Assist with digital media management, reporting and analytics
  • Build long-lasting relationships with clients and recognize opportunities to grow existing business

Requirements

  • 5-10 years experience in an agency or client in-house marketing operation
  • Knowledge of agency work-flow and fundamentals
  • Demonstrated experience with digital media
  • Excellent communication skills (oral and written)
  • Ability to work against deadlines with excellent time management
  • A strong “can-do” attitude and responsible work ethic
  • Work hard but have fun, learn, laugh and enjoy the ride

Benefits include

  • Competitive salary commensurate with experience
  • High-quality health care coverage and enhanced benefits package including 401k plan

To apply, please send your resume and cover letter to jobs@smz.com (no calls please) and let us know how you can help serve our clients.


SMZ is an Equal Opportunity Employer. We are committed to equal treatment of all employees without regard to race, national origin, religion, gender, age, sexual orientation, veteran status, physical or mental disability or other basis protected by law. 


Date posted: 3/10/21


Accordion Widget
Summer 2021 Intern - SMZ
Summer 2021 Intern - SMZ

SMZ is currently accepting applications for our Summer 2021 Traffic Internship. We are looking for passionate, responsible and creative college juniors, seniors or recent graduates to join our team. SMZ’s interns work on real clients, against real deadlines and get to see their work in the real world.


At this time, SMZ is operating with all team members working from home and we intend to remain remote until it is absolutely safe for our staff to return to the office. Internships will be conducted remotely until further notice.

  

Traffic is the heart of the agency and the starting point for those looking to work on the account side of the business. You will work with every department in our agency, plus outside media partners and vendors. The account team will look to you for help with special projects and get you involved with the day-to-day workings of the agency’s clients.


Requirements

  • College concentration in advertising, marketing, communications or similar field
  • Well-organized with excellent time-management
  • Thoughtful communicator with an eagerness to learn
  • Passion for the advertising business and finding solutions for our clients

Do you have what it takes? If so, send us an email (jobs@smz.com) with the name of the position you’re applying for, your resume, and why you would be a good fit for SMZ. No phone calls please.


SMZ is an Equal Opportunity Employer. We are committed to equal treatment of all employees without regard to race, national origin, religion, gender, age, sexual orientation, veteran status, physical or mental disability or other basis protected by law.


Date posted: 3/10/21


Accordion Widget
Manager, Digital Media - Little Caesar Enterprises
Manager, Digital Media - Little Caesar Enterprises

Job Summary

The Digital Media Manager will serve a critical role in managing & overseeing all US national digital media initiatives.  Reporting to the Director of Digital Marketing, this person will be responsible for the development & execution of impactful digital media strategies that deliver tangible business results.  Specifically, this role will lead efforts to continue driving digital transaction growth (carryout & delivery) while also amplifying brand awareness & relevance within digital media environments.  This person will also be responsible for ongoing performance measurement & optimizations to help maximize return on advertising spend.  Additionally, the Digital Media Manager will manage ongoing coordination with the US media agency and provide occasional guidance to field marketing as well as international markets.  While digitally focused, this role will also oversee regular, day-to-day media functions which will involve non-digital elements as well. 

 

Success in this role will require sophisticated use of modern, digital media strategies in conjunction with intelligent utilization of consumer insights & data.  It will also require a tenacious, proactive drive for results across a variety of tasks & projects.  Ideal candidates will have a substantial background in driving e-commerce sales & transactions while also understanding the roles & best practices of traditional media efforts.  The business model is well-positioned for continued growth and success in the future, and this person will have an opportunity to help lead a key focus area for the brand.

 

Key Responsibilities  

  • Develop of comprehensive media strategies to attract, engage and retain existing/potential customers. 
  • Design lower funnel initiatives & programs to help specifically drive delivery and digital ordering conversions.
  • Refine plans for leveraging 1st party and external data for more precise targeting and greater return on advertising spend.
  • Implement specific paid social media efforts to leverage and amplify brand messages while encouraging engagement, sharing and consumer participation.
  • Oversee flawless execution of all approved national media plan efforts (digital and non-digital).
  • Identify and recommend opportunities for brand integration in added value, product placement and event marketing channels.  Ensure brand is presented in an appropriate manner.
  • Manage local media planning and buying including test market buys, local buy coordination and local buy performance.
  • Measure, analyze and optimize existing efforts on an ongoing basis. 
  • Direct the day-to-day activities of the media agency in support of our media strategy.
  • Manage US national media budget which includes the invoice processing process, approvals and resolution of billing disputes.

 

Minimum Knowledge, Skills and Abilities

  • Bachelor’s degree in Marketing, Advertising, Business, or a related field.
  • 5-7 years of hands-on digital media planning experience (national, client or agency side) with a demonstrated knowledge of critical e-commerce strategies and best practices.
  • 3+ years of traditional (non-digital) media planning experience with large, consumer brands and a demonstrated knowledge of media strategy development and media purchasing practices.
  • Evidence of well-developed analytical skills.
  • Ability to plan, organize, implement and manage multiple complex, simultaneous initiatives without errors or missing due dates.
  • Understanding of US consumer markets, ongoing changes to consumer media habits as well as corresponding opportunities for marketing efforts.
  • Experience with consumer research and insights with specific emphasis on market trend analysis and retail competitive analysis.
  • Evidence of excellent verbal and written communication and presentation skills with the ability to influence others.
  • Excellent decision-making, organizational and problem-solving skills.  Ability to meet deadlines and work under pressure of deadlines.
  • The ability to travel and adhere to the Travel Policy (travel not required during COVID-19).

 

Preferred Skills

Strong business and financial acumen.

 

Working Conditions

This job operates in a professional office environment.

Apply here.
Date posted: 3/10/21


Accordion Widget
Business Development and Community Relations Manager - MSGCU
Business Development and Community Relations Manager - MSGCU

Business Development and Community Relations Manager Troy, MI


Plans, leads, and manages all Business Development and Community Relations functions to ensure MSGCU’s financial objectives, strategic targets, and goals are met. Serves as the organization’s champion of consumer financial education for members and the community. Develops and leads department in cultivating and maintaining key relationships in the markets and organizations served by MSGCU.


Apply here.

Date posted: 2/28/21


Accordion Widget
Business Development Manager - Butzel Long
Business Development Manager - Butzel Long

POSITION: Business Development Manager


OFFICE: Detroit


GENERAL PURPOSE: The Business Development Manager works with the Automotive, Aerospace and Defense, Education, and Health Care Industry Groups (“Industry Groups”) in collaboration with relevant Practice Department Chairs and the Marketing Department in the development and effective management of current and new business development opportunities.


MAJOR RESPONSIBILITIES:

  • Identify opportunities for, and establish business development relationship within relevant industry sectors
  • Meet weekly with each Industry Group
  • Lead business development initiatives and projects aligned with Butzel Long’s strategies and goals
  • Support Industry Groups in the successful execution of special projects and events
  • Manage and support the development of cross-selling opportunities within the firm
  • Lead and participate in internal industry and practice group meetings
  • Provide business development opportunity identification with appropriate research, intelligence, and support
  • Maintain essential information and intelligence on key industries and competitors to develop Butzel Long’s unique selling propositions and differentiators
  • Track and report project status and marketing activity
  • Assist in the development of industry and client communications and firm marketing materials
  • Manage and foster professional association relationships and involvement, relative to assigned industries
  • Work within the Butzel Long marketing department to identify and leverage media opportunities
  • Monitor and identify law firm business development and marketing trends

SKILLS AND ABILITIES:

  • Excellent written and verbal communications skills
  • Strong knowledge of best practices within marketing and business development
  • Innovative mindset with strong ability to prioritize multiple deadlines
  • Excellent research and analysis skills
  • Strong desire to work within a team setting
  • Strong client service orientation
  • Demonstrated project management and event management experience
  • High level of comfort with social media
  • Proficiency in Microsoft Office Suite and database management
  • Must be able to work extended hours (on mornings, evenings, and weekends) as it relates to special projects and events

EDUCATION, EXPERIENCE, AND/OR TRAINING:

  • 5+ years experience in marketing/business development project management
  • Minimum bachelor’s degree in marketing, communications or related discipline
  • Advanced degree preferred

Submit your resume here or for information regarding current career opportunities, please contact recruiting@butzel.com.


Date posted: 2/15/21


Accordion Widget
Account Executive - iHeartMedia
Account Executive - iHeartMedia

Attention Sales Professionals and Media Campaign Managers: iHeartMedia - the number one audio company in the United States specializing in radio, digital, social, podcasts, influencers, data, and events across the nation – is hiring Account Executives for the Detroit market!


The ideal candidate will enjoy prospecting & connecting with new businesses (large & small, local & in multi-markets), embrace constantly upgraded media capabilities in the audio & digital space, create and execute media plans, provide outstanding customer service and monitor and share campaign results using first-in-class tools, resources and capabilities at your disposal.


The culture is one of respect, fun, working hard and celebrating your personal milestones and those of the group!


We love to win, and Account Executives appreciate getting paid for their success. Quarterly sales goals and bonus opportunities allow for unlimited income potential.


Qualifications

  • Proficient in Microsoft Office suite and social networking platforms
  • Strong client service relationship-building skills
  • Ability to plan and organize, set priorities and multi task in a fast-paced environment
  • Negotiation and closing proficiency
  • Persuasive communication skills: verbal, written and presentation
  • Independent; self-motivated; competitive; assertive
  • Strong problem-solving and analytical skills
  • Stress tolerance especially with tight deadlines and financial pressures
  • Strong interpersonal skills

Work Experience

  • 2+ years in media/advertising sales is preferred, but not required
  • SalesForce experience is a plus

Education

  • High school diploma, college degree preferred

Let’s Talk! Applications now being accepted and more information can be found HERE


Date posted: 2/15/21


Adcraft Club Detroit
2000 Brush St.
Suite 601
Detroit, MI 48226

313.872.7850 (o)