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The Adcraft job board is always free for members. In order to serve our community in a time of increasing need, we are now making all postings for Detroit marketing jobs free ($100 value) until further notice. If you have an opportunity, please email us at adcraft@adcraft.org and we will get it posted to the job board right away.

Accordion Widget

Analytics Director - Huge Inc

About Data Science & Analytics.

Data Science & Analytics at Huge partners with Research, Strategy, Design, and Technology to prioritize opportunities, test hypotheses, and deliver user experiences with the potential to transform industries.

Job description.

Huge is looking for a Analytics Director to join our Data Science & Analytics team in the Midwest! As an analytical leader for our clients, some of the world’s most-respected brands, you will be responsible for defining and executing data strategies for measurement plans and optimization initiatives.

What you’ll be doing.

Driving insightful media and web analytics, with a strong understanding of how the two intersect.
Defining and executing a data strategy for measuring and optimizing creative assets and web platforms for clients.
Building out the process and operational back-end to enable full-funnel creative analysis that attributes credit across a range of brands and demand creative ads.
Developing a creative taxonomy that allows for rich, detailed reporting across a host of creative variables that will drive optimization & inform our strategic direction.
Delivering insight driven reports to help assess in-market performance that will help optimize creative delivery against key audiences, placements, and networks.
Designing interactive reporting dashboards that automate & socialize insights across the organization.
Applying innovative thinking and technical skills in data visualization, data science, and machine learning that will evolve the platform over time.
Develop strategic insights from a variety of sources that inform UX, web, and product strategy.

What we’d like to see.

An incredible storyteller, whose passion for building compelling stories using data, is matched only by an ability to communicate those stories.
Solid, demonstrated, analytical leadership experience -- someone who innately knows how to empower teams to be their best selves, and can move the pieces to set them up for success.
A high level of familiarity in statistical modeling, segmentation, value analysis, as well as reporting for website, online advertising, social media, mobile, email campaigns and e-commerce activity.
Experience in test design (A/B, MVT), sample sizing and working knowledge of statistics (regressions, cluster and statistical significance).
Familiarity with the Adobe and Google suite of products as well as dashboard solutions such as Tableau, Domo, Qlik, etc.

About Huge.

Huge is a global experience agency made up of creatives, designers, technologists, strategists, and data scientists. We help companies elevate the human experience by creating unified brand experiences that people love. We work with clients such as Google, McDonald’s, Stellantis, Brooks Running, P&G, and others, who are as committed to shaping culture and defining the future as we are. Headquartered in Brooklyn, we currently have more than 1,200 employees working across 13 offices in North America, Latin America, Europe, and Asia.

Huge is committed to creating an inclusive employee experience for all. Regardless of race, gender, religion, sexual orientation, age, disability, or if you’re parenting the next generation of innovators, we firmly believe that our work is at its best when everyone feels free to be their most authentic self.

Apply Here

Accordion Widget

Portfolio Management Manager - Universal McCann

Description & Requirements

Position Summary

The Manager, Portfolio Management is responsible for supervising the day-to-day management of a client business in the media planning area as well as account/creative team relationships. This role will need to have working knowledge across a variety of mediums from traditional to digital. However the primary focus will be in the digital space and team management. This person should enjoy working in a fast paced, constantly evolving ecosystem.

Job Responsibilities

Develops and executes strategic plans for client assignments
Executes cross-channel communications planning
Ensures timely creation and delivery of work to clients by working across an inter-disciplinary team that includes Investment, Strategy and Research
Understands brand marketing and selling with an emphasis on data-led planning
Supervises development and implementation of targeted, innovative media solutions consistent with media strategies
Works across any and all diversity and multicultural audience initiatives
Prepares and delivers presentations as necessary
Plans, directs, supervises, and coordinates work activities of subordinates and handles all personnel requirements for immediate staff including training and development

Desired Skills & Experience

Bachelors Degree or Equivalent Experience
Three to five years of experience in media planning with knowledge of the digital media planning landscape (display, search, social, programmatic, multicultural, etc.)
Multicultural planning experience is a must
Success in managing junior staff
Strong presentation skills in internal, vendor, and client meetings
Excellent written and verbal skills
Solid awareness of industry trends and planning/measurement models
Understanding of marketing and communications process
Ability to work autonomously and in a group

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com

Apply Here

Accordion Widget

Strategy Partner - Universal McCann

Description & Requirements

Position Summary

Company Overview

We are in the process of creating something special at UM, we are on a mission to Futureproof our business, our people, our clients and the industry. An agency that is focused on pioneering a new way of marketing and the role media plays by providing our clients with a modern approach to connecting brands and consumers. Our Futureproof positioning has been a complete shift in our approach to working with clients through applying a more consultative mindset. The essence of Futureproof is that transformative media can be a business and brand growth driver, for both the short and the long term. By transformative we mean better use of science and art to turn insight into actionable ideas, in order to deliver competitive advantage for our clients.

The Strategy discipline at UM is critical to Futureproofing our agency and clients. There is a lot to do - it will be challenging, fun, and exciting.

Summary

We seek an experienced strategist who will be charged with leading communications strategy for Rocket Mortgage in our Detroit office.

This role will identify insights across culture, category, consumer and connections to form the basis for strategic planning. By focusing on why people think, feel and act the way that they do, the Partner, Strategy will help create communication strategies and ideas that build Cultural impact, Community relevance and Commerce connection for the brand.

Strategists at UM are ‘visionary architects’, building campaigns and insights at the intersection of science (data) and art (creativity), therefore this individual will be a strategic leader working in close partnership with team members across Planning, Analytics, Investment and Studios (content & partnerships) to deliver fully integrated campaigns. They will also collaborate with integrated client teams - including in-house creative, PR, etc.

Job Responsibilities

Responsibilities

Identifying Insights

· Maintain deep understanding of the business, brand, target audiences and category

· Using UM proprietary data, syndicated research (Simmons-MRI, Helixa, Brandwatch, etc) and a knack for desktop research… uncover compelling insights within Culture, Communities and Commerce that will connect consumers with the brand

· Lead development of UM’s consumer profiling for core HVAs (high value audiences) including workshop preparation, facilitation and synthesis of findings

· Act as the voice of the high value audience in all brainstorms, internal meetings and client presentations

· Understand, embrace, and integrate client and creative agency research into plans

Strategy and Idea Development

· Craft strategic Blueprints that articulate the insights, strategic pillars and media imperatives for campaigns using an omnichannel sensibility
- o Including insights, audience goals, barriers, drivers, comms tasks, and roles of channels
· Develop strategies that speak to the hearts and minds of diverse audiences
· Collaborate in the creation, selling and execution of activation ideas
- o Design and facilitate ideation sessions with integrated team
- o Design expression and execution of ideas in collaboration with Studios, planning team, investment, and media partners
- o Assist in both crafting RFPs (requests for proposals) that are both inspiring and strategic, and stay involved in evaluating/shaping partner submissions
· Partner with planning and investment teams to effectively pull-through strategy into plan’s ideas and tactics

Storytelling

· Package insights, strategy, and activation ideas for simplicity and clarity
· Assist in crafting compelling narratives across any client-facing presentations

Collaboration

· Develop effective and inspiring working relationships within agency team and with senior clients
· Drive thought leadership within the agency and clients by proactively sharing inspirational work and developing rapid-fire POVs on cultural, competitive or consumer issues our clients are facing.

Leadership, Mentorship & New Business

· Develop, train and mentor two junior direct reports
· Participate in agency new business pitches as needed
· Write case studies and award submissions
· Assist in development and execution of UM training initiatives

Desired Skills & Experience

· Previous Strategy or Comms Planning experience, preferably at a media, creative advertising or digital agency (6-8 years is ideal). That said, proven strategic comms ability is most important, so please apply if you feel this is you.
· Enthusiastic consumer of, and curiosity about, pop culture and the ever-changing media landscape
· Demonstrated creativity
· Independent, efficient and prospers in fast paced environment
· Proven ability to simplify the complex and focus on the points that matter most
· Persuasive with outstanding written and oral communication skills
· Outstanding client relationship skills, including experience interacting and presenting to senior clients
· Experience working with multiple agencies and disciplines to achieve holistic communications planning
· Comfortable with pulling, analyzing and applying data to support their recommendations
Fully conversant with major desktop research tools (i.e. Google Trends) and qualitative research techniques

Employment Transparency

Accordion Widget

Strategy Manager - Universal McCann

Description & Requirements

Position Summary

Overview

The Strategy discipline at UM is critical to Futureproofing our agency and clients. There is a lot to do - it will be challenging, fun, and exciting.

Summary

We seek an experienced strategist who will develop communications strategy for Rocket Mortgage in our Detroit office, supporting the Partner (Strategy) on the account.

This role will identify insights across culture, category, consumer and connections to form the basis for strategic planning. By focusing on why people think, feel and act the way that they do, the Manager, Strategy will help create communication strategies and ideas that build Cultural impact, Community relevance and Commerce connection for the brand.

The Manager, Strategy will have a significant focus on understanding diverse audiences, particularly Black/Af Am and Latino/Hispanic, building plans that speak to the hearts of cultural communities.

Job Responsibilities

Data Synthesis & Insights

· Maintain deep understanding of the business, brand, target audiences and category

· Using UM proprietary data, syndicated research (Simmons-MRI, Helixa, Brandwatch, etc) and a knack for desktop research… uncover compelling insights within Culture, Communities and Commerce

· Support in the development of UM’s consumer profiling for core HVAs (high value audiences) including synthesis of consumer data and storytelling

· Act as the voice of the high value audience in all brainstorms, especially diverse audiences

Strategy and Idea Development

· Craft strategic Blueprints that articulate the insights, strategic pillars and media imperatives for campaigns using an omnichannel sensibility

o Including insights, audience goals, barriers, drivers, comms tasks, and roles of channels

· Develop strategies that connect with diverse audiences

· Collaborate in the creation, selling and execution of activation ideas

o Design and facilitate ideation sessions with integrated team

o Assist in crafting RFPs (requests for proposals) that are both inspiring and strategic, and stay involved in evaluating/shaping partner submissions

· Partner with planning and investment teams to effectively pull-through strategy into plan’s ideas and tactics

Storytelling

· Package insights, strategy, and activation ideas for simplicity and clarity

· Assist in crafting compelling narratives across any client-facing presentations

Collaboration

· Develop effective and inspiring working relationships within agency team and with senior clients

· Share inspirational work and develop rapid-fire POVs on cultural, competitive or consumer issues our clients are facing

Desired Skills & Experience

· Previous Strategy or Comms Planning experience, preferably at a media, creative advertising or digital agency (4-6 years is ideal). That said, proven strategic comms ability and understanding of diverse audiences is most important, so please apply if you feel this is you.

· Enthusiastic consumer of, and curiosity about, pop culture and the ever-changing media landscape

· Demonstrated creativity

· Independent, efficient and prospers in fast paced environment

· Proven ability to simplify the complex and focus on the points that matter most

· Persuasive with outstanding written and oral communication skills

· Outstanding client relationship skills, including experience interacting and presenting to senior clients

· Experience working with multiple agencies and disciplines to achieve holistic communications planning

· Comfortable with pulling, analyzing and applying data to support their recommendations

· Fully conversant with major desktop research tools (i.e. Google Trends) and qualitative research techniques

Employment Transparency

Accordion Widget

Traffic Coordinator - REGROUP

STATUS:

Full-time

REPORTS TO:

Sr. Project Manager

DIRECT REPORTS:

DEPARTMENT:

Project Management

FLSA:

Exempt

ACCOUNTABILITIES:

Route deliverables through internal approval process from initiation to delivery
On-time delivery of creative materials to vendors
Confirm creative materials are built to specifications
Documentation of project reviews/feedback/approvals

TASKS:

Be the communications hub between all agency team members that may touch an assigned project
Gather all required information from account team(s) to fully understand each project prior to providing briefs to creative/production team to begin work
Review creative briefs and ensure they are complete prior to providing to creative/production team to begin work
Route creative materials for internal review and approvals
Maintain agency projects status sheet
Proactively identify conflicts, risks, delays or any other unusual situations and work to resolve and escalate issues when necessary
Obtain deadline extensions, when necessary, in an effort to limit disruption and keep projects on track
Issue and maintain ISCI codes log
Prepare furnishing lists including sizes, deadlines/insertion lists and traffic contacts
Submit instructions for radio and TV traffic and confirm receipt
Submit final print and outdoor creative materials to vendors and confirm receipt
Purchase artwork for creative material

PERFORMANCE METRICS:

Internal timelines kept on track
Ontime delivery of creative materials to vendors
Creative materials routed, reviewed and approved by all departments prior to release
Delivery of error-free materials to vendors

QUALIFICATIONS:

Education

Associate’s degree +

Experience

Entry level. 1 + years agency experience/internship preferred, but not required
Have the ability to manage multiple, large projects in a fast-paced, ever-changing, deadline-driven environment
Can-do attitude to get the job done, no matter what

Skills

You are able to work under pressure, at a quick pace and meet tight deadlines
You possess excellent organizational and communication skills with a diplomatic touch
You have a sense of urgency, prioritization, tenacity and are detail oriented
You have the ability to establish and build productive relationships with diverse personalities
Proficient in MS Office applications (including Microsoft Project) and Adobe Acrobat Professional.

The above information on this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to the job.

Apply Here

Accordion Widget

Digital Insights Manager - SMZ

Digital Insights Manager

SMZ is looking for a Digital Insights Manager to join our media team and help make an impact for our current and prospective clients. This position requires a motivated and strategic individual who is familiar with digital media tactics, best practices and analytics and is comfortable working in a fast-paced and ever-changing environment.

A successful candidate will:

●Listen to input and feedback and provide thoughtful solutions
●Think creatively
●Do the work required...and then some!

Responsibilities

●Develop, guide and manage digital media strategies for clients in a variety of verticals
●Participate in client briefing meetings to gather input and assist with defining campaign parameters, KPIs and projections
●Collaborate with internal teams and media vendors to develop thoughtful media plans and creative solutions to client challenges
●Assist with campaign setup, pixel implementation and tag management
●Monitor and analyze campaign performance and provide actionable insights and recommendations for improvements and future initiatives
●Aggregate campaign performance metrics and insights into comprehensive reporting decks and present findings to clients
●Instill confidence in clients as a thought leader and internal terms as a resource

Requirements

●5 years experience planning, managing and reporting on cross-channel media campaigns encompassing display, native, search, social and video
●Experience working in digital media buying and management tools, including DSPs, Facebook Business Manager and Google Marketing Platform
●Proven ability to synthesize data and results, identify trends and key findings and fuel media strategies
●Service-provider/vendor experience is preferred

Benefits include:

●Competitive salary commensurate with experience
●High-quality healthcare coverage and enhanced benefits package
●401k plan with match

SMZ values the health and safety of our employees while acknowledging that in-person communication and relationships are an integral part of our business. Currently, SMZ is operating with a hybrid work model where vaccinated staff members are welcome to work in the office if they are comfortable doing so. SMZ is constantly reevaluating our approach to in-office work based on the current COVID environment.

To apply, please send your resume and cover letter to jobs@smz.com and let us know how you can help make noise for SMZ’s clients.

SMZ is an Equal Opportunity Employer. We are committed to equal treatment of all employees without regard to race, national origin, religion, gender, age, sexual orientation, veteran status, physical or mental disability or other basis protected by law.

Accordion Widget

Assistant Account Manager - SMZ

Assistant Account Manager

SMZ is looking for a confident, motivated Assistant Account Manager looking to help run dynamic accounts at our agency. A successful candidate is well-organized, a self-starter who is proactive and pays close attention to detail. If you are passionate about advertising and serving clients and want to stay ahead of ever-changing trends and technologies, we want to hear from you.

Responsibilities

Assist with the internal operations of client accounts and support the senior account staff
Help manage multiple projects across all media including broadcast, CTV, point-of-sale, digital, social, print, out-of-home to ensure deadlines and budgets
Communicate with clients and build strong relationships with the entire agency team including research, account service, media, creative, broadcast and print production

Requirements

2-3 years’ experience in advertising or marketing
Knowledge of agency work-flow and traffic fundamentals
Excellent communication skills (oral and written)
Ability to work against deadlines with excellent time management
Positive attitude and willingness to learn
Work hard but have fun, laugh and enjoy the ride

Benefits include

High-quality health care coverage and enhanced benefits package
401k plan with match

SMZ values the health and safety of our employees while acknowledging that in-person communication and relationships are an integral part of our business. Vaccinated staff members will be returning to the office with a hybrid schedule starting Wednesday, July 7.

To apply, please send your resume and cover letter to jobs@smz.com (no calls please) and let us know how you can help serve our clients.

Accordion Widget

Traffic Manager - SMZ

Traffic Manager

SMZ is looking for a motivated, organized, and hard-working individual to manage the workflow of projects and campaigns for all clients in our agency. From opening new creative jobs, to managing schedules and trafficking final assets, the Traffic Manager will play an integral role in the day-to-day processes that power our agency.

Responsibilities Include

Opening jobs and providing creative teams with the appropriate documentation to complete projects successfully and on time
Trafficking and shipping out approved creative assets and traffic instructions to TV and radio stations, as well as all other media partners including OOH, print and digital
Communicating with external vendors to gather specs, field questions, confirm campaign launches and facilitate approvals
Leading weekly agency status meetings
Assisting Creative Directors with the timely flow of multiple projects from conception through completion in the department’s work queue
Training entry-level hires and interns in the trafficking process and agency workflow

Requirements

Experience in project or traffic management within an advertising agency or in-house agency environment preferred
Excellent organization and communication skills, with an exceptional eye for detail
Ability to prioritize, multi-task and work independently
Strong computer skills and ability to adapt to new technology
Demonstrated ability to work as a team player

To apply, please send your resume and cover letter to jobs@smz.com and let us know how you can help make noise for SMZ’s clients.

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Marketing Communications Manager - Rock Central

Preferred Qualifications

2 years of communication management and/or multichannel marketing experience
Bachelor's degree in marketing or a related field
Proficiency with the Microsoft Office suite
Knowledge of project management systems
Knowledge of digital asset management systems

Job Summary

The Marketing Communications Manager develops, executes and tests marketing communication plans for a defined audience.

Responsibilities

Consult with stakeholders on the best channels to deploy campaign messaging
Ensure the deployment of communications by working closely with the Marketing Communications Operations team
Optimize automated marketing communications
Identify what to test to optimize automated marketing communications, working closely with campaign managers on how to incorporate learnings into future communications
Pull current metrics to ensure continued campaign success and alignment
Provide feedback to campaign managers regarding best practices for creative specific to channels
Understand what communication a select audience has seen prior to a given direction and what they'll see afterward
Mentor, coach and help develop junior-level team members and interns

Who We Are

Detroit-based Rocket Companies® is a family of businesses providing simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, Rocket Mortgage®, which was founded in 1985. Today, we're a publicly traded company involved in several different industries, including mortgages, fintech, real estate, automotive and more. We're insistently different in how we look at the world and committed to an inclusive workplace where every voice is heard. We're passionate about the work we do, and it shows. We've been ranked #5 on Fortune's list of the 100 Best Companies to Work For in 2021, as well as ranking #1 for Fortune's Best Large Workplaces in Financial Services and Insurance List in 2021.

Disclaimer

This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.

We are proud equal opportunity employers and committed to providing an inclusive environment based on mutual respect for all candidates and team members. Employment decisions, including hiring decisions, are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. We also provide reasonable accommodations to qualified individuals with disabilities in accordance with state and federal law.

Apply Here

Accordion Widget

Campaign Manager - Rock Central

Preferred Qualifications

2 years of marketing management experience
Bachelor's degree in marketing or a related field
Knowledge of project management systems and digital asset management systems
Proficiency in Microsoft Office

Job Summary

The Campaign Manager leads, strategizes and executes on campaigns. This includes delivering messaging direction, ensuring marketing channel deliverables are consistent and launch on time, and reporting results.

Responsibilities

Identify marketing opportunities to grow brand health and accomplish business objectives
Collaborate with business partners to identify and align on goals
Consult with the Research and Creative Strategy teams to align on strategic insights that can be used to drive work
Write campaign and project briefs
Lead campaign kickoff meetings with the Creative team and communication channels to ensure integration of all campaign elements
Understand the market, market opportunities, target audiences and stakeholders
Identify testing opportunities to optimize campaign communications, communicate learnings and incorporate learnings into future communications
Work through multiple content/creative variations to speak to specific audience subsets when targeted marketing opportunities are available
Monitor and report campaign performance

Who We Are

Disclaimer

Apply Here

Accordion Widget

Senior Director, Performance Marketing - Rock Central

Preferred Qualifications

10 years of experience with a marketing team or ad agency
Knowledge of project management systems
Bachelor's degree in marketing or a related field
Proficiency with Microsoft Office Suite

Job Summary

The Senior Director of Performance Marketing develops and implements strategies that generate new leads and clients through online and offline marketing campaigns. They oversee the entire Performance Marketing team regarding all acquisition marketing, strategy management, execution and optimization across channels. They're responsible for the business's day-to-day tactical and strategic operations and support sales and marketing analytics to drive performance improvements.

Responsibilities

Lead the online and offline performance marketing teams
Mentor team members, help in the execution of their duties and ensure their professional skills are constantly improving
Build strategies and oversee optimization and measurement of consumer acquisition, cross-sell initiatives and remarketing to deliver incremental sales and enable consumer loyalty
Translate performance marketing information into strategic brand concepts, research and consumer insights, voice, messages and rationales through a detailed go-to-market plan
Play a major analytical role in tracking and monitoring program performance against the business's overall goals and objectives as well as in managing the finances of the Performance Marketing team, including the team's budget and spending

Who We Are

Disclaimer

Apply Here

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Associate Production Strategist - Rocket Mortgage

Minimum Qualifications

1 year of mortgage industry experience, can be in any role within the mortgage industry
Proficiency in Microsoft Office, especially Excel
Understanding of data language
Strong written and verbal communication skills

Preferred Qualifications

1 year of call center, lead management/routing or CRM experience
Understanding of mortgage platforms

Job Summary

The Associate Production Strategist focuses on monetizing and optimizing fresh, redirected, stalled, and reserved clients across Rock Holdings Inc. They research, curate, consult/collaborate, and drive strategic initiatives that support long-term growth plans and profitability goals. They focus on being students of human behavior and economics to leverage those tendencies and drive production and efficiency. They use extensive data to reduce the expense of an initial contact to a client, identify benefits for clients, improve client experience and increase profitability. They are curious and confident individuals who can speak the languages of many business areas to tie threads and enhance collaborative efforts.

Responsibilities

Apply sophisticated quantitative and qualitative analyses to produce actionable insights, increase production, enhance our contact strategy, and identify issues within our routing
Extract, manipulate and understand data to draw conclusions that help drive business
Provide clear direction and relevant communication regarding business performance to leadership across different areas and levels of the organization
Take big-picture ideas and break them into actionable steps for execution
Look at data and processes holistically, identify areas of improvement, and work with the business and technology partners to implement
Drive multiple initiatives simultaneously

Who We Are

Disclaimer

Apply Here

Accordion Widget

Production Strategist Coordinator - Rocket Morgage

Minimum Qualifications
• Microsoft Excel
• Ability to work afternoon hours from 2pm-10pm EST
• Ability to work weekends

Preferred Qualifications
• Understands Rocket Mortgage platforms: Lead Origination Lead Allocation system (LOLA), Business Intelligence Gateway (BIG), Live Engage, Cherwell Management System
• Understands data languages: Qslice, BIG Data Extract, Power Business Intelligence

Job Summary
The Production Strategist Coordinator uses quantitative and qualitative information to make sure we are routing the right lead to the right banker at the right time. They delegate proper lead flow to channels as well as team members to proper web teams. In addition, they will be responsible for documenting team processes, tracking daily metrics, and monitoring the day to day operations.

Responsibilities
• Delegates proper lead flow to its intended channel at the right time
• Creates new lead designations (IDs), lead sources, etc. when put into production
• Assigns team members to their proper web teams
• Assists in site wide graduation, specialty movement, and on-leave banker movement
• Maintains technology for banking team members using Cherwell Management System, LOLA, Qslice, and BIG
• Tracks daily metrics to report overall health of their respective channel
• Documents team process flow charts
• Updates and scrubs processes with the help of legal teams and business intelligence teams
• Monitors the control center including pool and dial adjustments (if applicable to specific channel)

Disclaimer
This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.

Apply Here

Accordion Widget

Production Strategist - Rocket Mortgage

Preferred Qualifications

2 years of mortgage industry experience
1 year of call center, lead management/routing or CRM experience
Understanding of mortgage platforms
Strong written and verbal communication skills
Knowledge of data language, including proficiency in Power BI
Proficiency in the Microsoft Office suite, especially Excel

Job Summary

The Production Strategist focuses on the monetization and optimization of fresh, redirected, stalled, and reserved clients across RHI. They research, curate, consult, collaborate, and drive strategic initiatives that support developing long-term growth plans and profitability goals.

They focus on understanding human behavior and economics to leverage those tendencies to drive production and efficiency. They use extensive data to reduce the expense of initial contact to a client, identify benefits for clients, improve client experience and increase profitability. They are curious and confident individuals who can speak the languages of many business areas to tie threads and enhance collaborative efforts.

Responsibilities

Apply sophisticated quantitative and qualitative analyses to produce actionable insights to increase production, enhance contact strategy and identify issues within routing
Extract, manipulate and understand data to draw conclusions and help drive business
Provide clear direction and relevant communication regarding business performance to leadership across different areas and levels of the organization
Take big-picture ideas and break them into actionable steps for execution
Look at data and processes holistically, identify areas of improvement and work with the business and technology partners to implement
Drive multiple initiatives simultaneously

Who We Are

We're America's largest mortgage lender, closing loans in all 50 states. J.D. Power ranked Quicken Loans "Highest in Customer Satisfaction in Primary Mortgage Origination" for the past 11 consecutive years, 2010 - 2020. The company was also ranked highest in the nation for client satisfaction among mortgage servicers by J.D. Power for 7 consecutive years, 2014 - 2020, each year the company was eligible. There's a simple reason we've been so successful: We care about the people we work with.

If you're tired of stuffy, bureaucratic workplaces, then you'll be delighted to find something different here. We strive to make a creative, fun and collaborative environment you simply won't find anywhere else. Quicken Loans was once again named to FORTUNE magazine's "100 Best Companies to Work For" list in 2019 and has been included in the magazine's top one-third of companies named to the list for the past 16 consecutive years. In addition, Essence Magazine named Quicken Loans the "#1 Place to Work in the Country for African Americans."

Disclaimer

Apply Here

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Campaign Manager - Professional Services - Rock Central

Minimum Qualifications

3 years of marketing communications or internal communications experience within a professional services firm
Experience developing strategy and execution of B2B marketing channels and assets
Experience working cross-functionality in a matrixed organization
Bachelor’s degree in Marketing, Communications, Public Relations or related field
Advanced writing, editing, and proofreading; must be able to communicate effectively
Experience in social media content generation, management and measurement
Substantial project management and time management skills, with the ability to prioritize, meet deadlines and change direction quickly according to fast-evolving business needs
Excellent executive presence and ability to confidently present strategies and plans to business stake holders
Strong quantitative skills
Experience in the Microsoft Office suite (Outlook, PowerPoint, Excel, Word)

Job Summary

Our marketing team is seeking a data-driven and creative marketing campaign manager to join us in managing and overseeing marketing communication needs for Rock Central. You will leverage your industry and marketing knowledge to work with our centralized digital, performance and creative group marketing teams and agency partners to deliver internal – and longer-term external - marketing support for Rock Central. The position will report to the Sr. Director of Talent Brand & Strategy.

Responsibilities

Create strategy, messaging and content to support the overall marketing communication needs of Rock Central
Partner and collaborate closely with the various service areas to fully understand function, value prop, and key goals for each area to help support via marketing communications
Champion Rock Central services across Rocket Companies and the Family of Companies by understanding key client issues and offerings, and promoting effective communications and assets through internal channels
Measure marketing communications performance for campaigns, programs, and efforts to provide critical insights to marketing, service areas and Rock Central Leadership
Serve as a resource and key team member in internal Rock Central campaigns and ensure timely execution of project deliverables

Engage with internal communications to leverage success stories, team member testimonials and internal content that helps demonstrate the impact and collaboration of Rock Central
Facilitate relationships with external contractors or agency as needed

Who We Are

Detroit-based Rocket Companies® is a family of businesses providing simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, Rocket Mortgage®, which was founded in 1985. Today, we're a publicly traded company involved in several different industries, including mortgages, fintech, real estate, automotive and more. We're insistently different in how we look at the world and committed to an inclusive workplace where every voice is heard. We're passionate about the work we do, and it shows. We've been ranked #5 on Fortune's list of the 100 Best Companies to Work For in 2021, as well as ranking #1 for Fortune's Best Large Workplaces in Financial Services and Insurance List in 2021.

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Associate Direct Mail Marketing Manager - Rock Central

Preferred Qualifications

1 year of experience in marketing
Bachelor's degree in marketing or a related field
Proficiency in Microsoft Office
Knowledge of social media platforms

Job Summary

The Associate Direct Mail Marketing Manager leverages data and analytics to determine profitability and provide actionable insights regarding campaign performance and operational/creative testing. With direction from senior team members, this team member also strategizes how to efficiently spend ad dollars for return on investment, presents performance metrics to the team and works collaboratively with business partners.

Responsibilities

Strategize, execute and optimize marketing campaigns
Help manage, research and onboard external vendors
Collaborate with internal teams, agency teams and vendors to meet marketing campaign goals
Help identify new opportunities to test internally or with agency partners
Create, compare and maintain performance metrics to drive change to increase and improve business

Who We Are

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Account Executive - Detroit PRAISE Network

Description:
 Do you naturally build trust and relationships with people you meet?
 Are you comfortable dealing with decision makers at every level?
 Can you be direct and convincing when you know it’s right for the client?
 Are you patient with a longer selling cycle and can follow it through?
 Do you get a charge out of helping clients maximize their marketing?

Beasley Media Group’s Detroit PRAISE Network has an immediate opening for a highly motivated individual with marketing know-how for this salary-plus-commission opportunity. Responsibilities include soliciting new business through prospecting and cold calling, managing and growing accounts and budgets, and developing and presenting customized solutions designed to meet the needs of clients. We offer a commitment to excellence, tremendous marketing resources, plus best-in-market media properties and digital assets.

Qualifications:
 Minimum of 2 year sales experience
 Experience in Inspirational and Faith-based endeavors a plus
 Must have strong oral and written communication skills
 College degree and some digital experience preferred
 Ability to take direction, meet deadlines and thrive when challenged
 Must be able to work in a fast-paced environment.
 Must have valid driver’s license with stellar driving record.

Vaccination – Condition of Employment As a company we have a responsibility to ensure the safety of our employees, their families, and the communities we serve. Beasley employees share this responsibility. Accordingly, we will be requiring all employees to be fully vaccinated by November 1st, excepting those with religious or medical accommodations.

If hired, you will be required to provide proof of vaccination. If you are not vaccinated, or partially vaccinated currently, but willing to become fully vaccinated by November 1st, we invite you to still apply. Individuals who cannot be fully vaccinated due to a sincere religious belief or medical disability may request an accommodation. We request that you refrain from discussing religious beliefs or medical conditions during the interview process. If you believe you need an accommodation, you will have an opportunity to submit your request during the interview process. All requests for accommodation will remain confidential. We cannot guarantee that all requests for accommodation will be granted.

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Account Executive - Beasley Media Group, LLC

Description:
 Do you naturally build trust and relationships with people you meet?
 Are you comfortable dealing with high level decision makers?
 Can you be direct and convincing when you know it’s right for the client?
 Are you patient with a longer selling cycle and can follow it through?
 Do you get a charge out of helping clients maximize their marketing?

If you answered yes to these questions, we should talk. Beasley Media Group- Detroit’s top-rated stations 101.1 WRIF, 105.1 The BOUNCE, 94.7 WCSX, 105.9 KISS-FM, Detroit Praise Network, & The ROAR 94.7 WCSX-HD2 have immediate openings for highly motivated individuals with marketing know-how. Responsibilities include soliciting new business through prospecting and cold calling, managing and growing existing accounts and budgets, and developing and presenting customized solutions designed to meet the needs of clients. We offer a commitment to excellence, tremendous marketing resources, plus best-in-market media properties and digital assets. If you are looking for unlimited income potential, then you have found the right place. No order takers!
Qualifications:

 Minimum of 2 year sales experience
 Strong oral and written communication skills
 College degree preferred
 Ability to take direction, meet deadlines and thrive when challenged
 Must be able to work in a fast-paced environment.
 Must have valid driver’s license with stellar driving record.

Vaccination – Condition of Employment As a company we have a responsibility to ensure the safety of our employees, their families, and the communities we serve. Beasley employees share this responsibility. Accordingly, we will be requiring all employees to be fully vaccinated by November 1st, excepting those with religious or medical accommodations.

If hired, you will be required to provide proof of vaccination. If you are not vaccinated, or partially vaccinated currently, but willing to become fully vaccinated by November 1st, we invite you to still apply. Individuals who cannot be fully vaccinated due to a sincere religious belief or medical disability may request an accommodation. We request that you refrain from discussing religious beliefs or medical conditions during the interview process. If you believe you need an accommodation, you will have an opportunity to submit your request during the interview process. All requests for accommodation will remain confidential. We cannot guarantee that all requests for accommodation will be granted.

Apply Here

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Freelance Account Associate - Fox Corporation

FOX is looking for a Freelance Account Associate within the Advertising Sales team in NY. This is an entry-level role, which will provide client service across FOX Sports and FOX Entertainment while gaining valuable knowledge about the media industry.

A SNAPSHOT OF YOUR RESPONSIBILITIES

Support Account Executive and Account Manager in the maintenance and stewardship of linear TV deals
Responsible for day-to-day communication with client(s) from execution of deal through invoice reconciliation
Interact daily with Pricing and Planning, Commercial Administration, and Ad Sales Operations
Manage and prioritize multiple tasks and priorities

WHAT YOU WILL NEED

Strong attention to detail
Experience with Excel and PowerPoint
Previous experience in television advertising and media a plus
A keen eye towards process adherence to create a smooth workflow

ABOUT YOU

Proactively looks for opportunities to help and improve the team
Ability to manage the needs of many different stakeholders and adhere to timelines
Direct and frequent communicator
Organized and precise, knows that details matter and that good execution is both on-time and high quality
True team player: takes full accountability for assigned tasks and believes in the importance of adhering to and communicating deadlines
Takes ownership and accountability seriously, takes pride in taking it seriously
Ability to collaborate with many different personalities
Able to maintain composure under pressure and to work in a fast-paced environment with ever-changing objectives and priorities

NICE TO HAVE, BUT NOT A DEAL BREAKER

Bachelor's Degree

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

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Campaign Manager - Solar - Rock Central

Preferred Qualifications

2 years of marketing management experience
Solar industry experience

Job Summary

The Campaign Manager leads, strategizes and executes on campaigns for our solar brand. This includes delivering messaging direction, ensuring marketing channel deliverables are consistent and launch on time and reporting results.

Responsibilities

Identify marketing opportunities to grow brand health and accomplish business objectives
Collaborate with business partners to identify and align on goals
Consult with the Research and Creative Strategy teams to align on strategic insights that drive work
Write campaign and project briefs
Lead campaign kickoff meetings with the Creative team and communication channels to ensure integration of all campaign elements
Understand the market, market opportunities, target audiences and stakeholders
Identify testing opportunities to optimize campaign communications, communicate learnings and incorporate learnings into future communications
Work through multiple content/creative variations to speak to specific audience subsets when targeted marketing opportunities are available
Monitor and report campaign performance

Who We Are

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Associate Partner Manager - Rock Central

Preferred Qualifications

Bachelor's degree in Marketing or a related field

Job Summary

The Associate Partner Manager manages relationships with lead buy, affiliate and rate table partners.

Responsibilities

Assist in managing partner relationships
Participate in negotiating pricing and contracts
Assist in the monitoring of lead flow and associated reporting generated by partnerships
Monitor performance and provide performance metrics to leadership

Who We Are

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Social Media Content Coordinator - Rocket Mortgage

Preferred Qualifications

3 years of experience in a similar role
Proven experience managing social media platforms such as Facebook, Twitter, Instagram and LinkedIn
Experience working with at least one CMS and building/administering content in CMS environments
Experience with SEO basics
Bachelor's degree in business, marketing or a related area
Strong understanding of social media and/or digital strategy and its place in the external communications ecosystem
Substantial social media copywriting and copy editing experience
Ability to create agendas, schedules and check-ins and to project manage campaigns utilizing software like Microsoft Excel, Word, Microsoft Teams and other software
Familiarity with Adobe Creative Cloud, including InDesign, Photoshop and Illustrator
Portfolio illustrating previous social media experience

Job Summary

The Social Media Content Coordinator creates and publishes social media content across various digital and social media channels for designated Technology social media campaigns. This team member supports the Technology team's objectives by creating content that drives awareness, action and loyalty in all social media channels.

Responsibilities

Work collaboratively to implement social media solutions for all social media strategies
Assist in the creation of social media guidelines and subsequent campaigns to support a wide variety of marketing initiatives
Assist in the creation of social media and external communication campaigns
Create and publish engaging, creative visual and written social content for designated social media platforms
Deliver a consistent social media content production strategy and brand strategy for the company channels that are uniquely adapted to each social platform and audience
Collaborate internally to craft content in a variety of executions, from still images to videos and live streams to GIFs/cinemographs
Deliver visual and written content against production plans on a weekly, monthly and quarterly basis
Assist in the creation of social media research, documentation, data analysis and interpretation, visualization of effectiveness, and suggested recommendations for all proposed and current social media marketing campaigns
Monitor, respond and escalate external feedback from social media for resolution when appropriate
Research and present local, national and international trends in social media, including new platforms
Monitor and research consumer conversations, competition, industry and creative trends and ideate breakthrough social activations, content inspiration and productions
Research and understand our external audience across all social media platforms and create content that fits what they're interested in on social
Follow the established team standards for sharing quality content including, content review processes and communication systems

Who We Are

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Blog Writer - Rocket Auto - Rock Central

Preferred Qualifications

Bachelor's degree in communications, journalism, marketing or a related field
2 years of experience in a related field
Portfolio of published content

Job Summary

The Blog Writer develops and creates content for digital media regarding Rocket Auto.

Responsibilities

Create original content that is free of plagiarism, including self-editing as needed
Write content for special projects (e.g., downloadable guides and educational materials)
Participate in brainstorming sessions to create concepts for current and future brand campaigns
Stay up to date on industry trends and evolve your work accordingly

Who We Are

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Blog Writer - Rocket Mortgage - Rock Central

Preferred Qualifications

2 years of experience in a related field
Portfolio of published content
Bachelor's degree in communications, journalism, marketing or a related field

Job Summary

The Blog Writer develops and creates content for digital media regarding Rocket Mortgage.

Responsibilities

Create original content that is free of plagiarism, including self-editing as needed
Write content for special projects (e.g., downloadable guides and educational materials)
Participate in brainstorming sessions to create concepts for current and future brand campaigns
Stay up to date on industry trends and evolve your work accordingly

Who We Are

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Director Client Engagement - VML&R

At VMLY&R, we create connected brands. We resist the usual ways of seeing, doing and thinking — harnessing creativity, technology and culture — to reimagine the entire connected consumer experience. Our goal? To create work that becomes part of people’s lives, to drive value for our clients and, in the best of cases, to impact the world.

Summary
The Director, Client Engagement ensures all aspects of the day-to-day VMLY&R/client interaction delivers ultimate value to both parties. In this role, they collaborate with senior clients to understand their business landscape, develop strategies to meet key objectives, and activate the agency team to deliver upon them. The Director, Client Engagement also mines new, organic business opportunities with existing clients through building relationships with industry partners and the client’s organization. Directors, Client Engagement work with the cross-functional team, guiding and directing teams to foster a culture of growth and development. In this role, you are responsible for all areas of client delivery, VMLY&R CE team, and client relationship health.

Responsibilities
• Development of long-term account success and growth by building, maintaining and growing senior level client relationships
• Works with strategy to transform knowledge of client business objectives, internal and competitive opportunities, and customer insights into actionable marketing communications strategies and tactics
• Is the resident expert on the clients’ products, business, and industry
• Regularly informs group account director, client engagement on business status, including escalation as needed
• Leads and manages team on a given book of business
• Financial responsibilities include review and sign-off of monthly billing and forecasting, client management or escalation of billing as needed
• Responsible for active professional development of direct reports
• Cultivate capability of both the cross-functional client team and CE
• Contributes to agency new business efforts

Requirements
• Minimum of bachelor’s degree or equivalent (marketing, business, communications); graduate degree a plus
• Six to 10-plus years of relevant client or agency experience
• Experience working with complex, matrixed organizations
• Experience working on digital marketing focusing on multi-channel campaign strategy, design, production, and development
• Experience with product and campaign analysis to inform future decisions
• Familiarity with customer journeys and CX practice
• Bonus: Experience working with digital products/applications and subscription services
• Bonus: Familiarity working with automotive brands

Competencies
• Concurrently lead and grow multiple clients
• Strong presentation development skills
• Comfortable working in and leading integrated agency relationships
• Ability to lead integration efforts across multi-channel engagements
• Detail-oriented with strong communication and presentation skills
• Actively contributes to team and department culture

VMLY&R is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.

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Senior Graphic Designer - Rocket Mortgage

Preferred Qualifications

5 years of professional design experience
Bachelor’s degree in design, art or a related field of study
Adobe Creative Cloud
Experience in creating graphic design for C suite level audiences

Job Summary

The Senior Graphic Designer creates and executes print and digital marketing pieces.

Responsibilities

Collaborate with other creatives or stakeholders to create assets that support the company’s initiatives

Design for print, video, motion graphics, social, email and other digital mediums
Pitch work to leadership and business stakeholders
Attend meetings to learn the scope and responsibilities of each assigned project
Participate in brainstorming sessions to create concepts for current and future projects
Develop the skill sets of junior-level team members through mentoring

Act as a thought leader by continuously identifying and finding solutions for areas of opportunity in the business

Who We Are

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Senior Designer - Rock Central

Preferred Qualifications

5 years of professional design experience
Bachelor's degree in design, art or a related field of study
Proficiency in Adobe Creative Cloud

Job Summary

The Senior Designer creates and executes print and digital marketing pieces.

Responsibilities

Collaborate with other creatives or stakeholders to create assets that support the company's initiatives
Design for print, video, motion graphics, social, email and other digital mediums
Pitch work to leadership and business stakeholders
Attend meetings to learn the scope and responsibilities of each assigned project
Participate in brainstorming sessions to create concepts for current and future projects
Develop the skill sets of junior-level and mid-level team members through mentoring
Act as a thought leader by continuously identifying and finding solutions for areas of opportunity in the business

Who We Are

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Paid Search Marketing Manager - Rocket Auto - Rock Central

Preferred Qualifications

2 years of experience in marketing
Knowledge of paid research platforms
Bachelor's degree in marketing or a related field
Proficiency with Microsoft Office Suite

Job Summary

The Paid Search Marketing Manager strategizes how to efficiently spend ad dollars for return on investment by actively monitoring performance on paid search efforts for Rocket Auto and possibly other brands. With direction from Senior Paid Search Marketing Managers and team leaders, this team member develops and executes strategies that proactively impact conversion and performance.

Responsibilities

Strategize, execute and optimize marketing campaigns
Manage, research and onboard external vendors
Collaborate with internal teams, agency teams and vendors to meet marketing campaign goals
Identify new opportunities to test internally or with agency partners
Create, compare and maintain performance metrics to drive change to increase/improve business

Who We Are

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Senior Creative Strategist - Rocket Auto - Rock Central

Preferred Qualifications

10 years of professional experience in a creative role as well as business strategy
Experience in integrated campaigns
Smart creative approach to problem-solving
Bachelor's degree in journalism, English, public relations, communications, writing, design, art direction or a related field
Proficiency in Adobe Creative Cloud
Knowledge of project management systems
Knowledge of digital asset management systems
Automotive industry experience

Job Summary

The Senior Creative Strategist is the shepherd of creative vision from brief to completion for Rocket Auto. They ensure the objective-based needs of our business are aligned to the end creative result of our in-house agency team. They are comfortable consulting with business stakeholders on creative solutions as they are with the Creative team. This role requires a multidisciplinary creative (art director, copywriter, designer) whose influence on the work is felt from before a brief is written until after the job is closed. Working across teams within tight timelines while juggling several projects is a reality, but one that results in great work from a team of talented creatives.

Responsibilities

Take the initiative in highly creative problem-solving and consult business stakeholders during brief creation
Lead groups to concept and create campaigns that speak to a variety of audiences in multiple communication channels
Direct creative efforts during every production stage for print, digital, video and photography, and demonstrate advanced knowledge within these areas.
Identify and direct freelance talent and/or agency partners from bid to award to ensure high-quality creative executions
Sell creative vision and get buy-in from multiple stakeholders
Uncover new insights to drive objective-based creative solutions
Confidently facilitate ideation sessions and introduce new brainstorming methodologies
Demonstrate a professional approach to giving and receiving feedback
Maintain expertise and knowledge in assigned business areas
Partner with business strategists on the development of creative briefs
Share industry trends and competitors' creative
Contribute to brand strategy discussions to guide evolution
Recognize the need for and produce, uphold and maintain campaign style guides
Identify elite creative for award entry
Mentor creative strategists

Who We Are

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Copywriter - LUDWIG+

When the other kids were painting by numbers were you already using words? Are your ideas big and your stories worth telling? For you is writing less of a job and more of a calling? To be a Copywriter at LUDWIG+ you must be able to turn a phrase, weave a tale and ultimately, move the needle. You’ll be responsible for writing compelling copy for marketing materials, product descriptions and direct email. To be successful in this role you’ll need to be creative, innovative and able to easily adapt to rapid changes in preferences. As the market changes, you’ll deftly move with the trends. We’re hyper-focused on growing our clients’ brands and business from the inside out, and the Copywriter will have a significant role in helping us achieve that goal.

LUDWIG+ is a full-service marketing, advertising and digital consultancy that creates valuable brands and ignites business growth. Our leadership team has served in the trenches at some of the most prestigious agencies in the world, as well as in the CMO role for many category-defining brands.

LUDWIG+ is also an Equal Opportunity Employer and a champion of diversity. Which means if you apply for a career here, you will absolutely be considered for employment no matter which race, color, religion, sexual orientation, gender identity, national origin, veteran, citizenship status or disability status you identify with.

Ready to bring your sizzling brand of copywriting to one of the fastest growing agencies around? There’s a button for that.

What you’ll do:

Write headlines, short and long form copy, and bring fresh, creative ideas to the table
Partner with members of the art direction and design team to bring your best ideas to life
Write engaging social media content that reflects brand voice and in turn fosters engagement from consumers
Collaborate with the marketing, public relations and customer experience teams to develop a wide variety of compelling content marketing materials
Produce error-free content that adheres to the company's style guidelines
Interpret creative direction and adapt points from creative briefs into persuasive copy concepts
Simultaneously manage multiple projects with tight timelines
Propose copy concepts and present underlying strategic thinking to business leaders

Required Skills/Experience:

You obtained a bachelor's degree in English, Journalism, Marketing or Communications
You’ve gained 3 to 5 years of experience in a copywriting or content marketing role, preferably with an agency
You have a record of demonstrating success developing strategic copy and managing a brand’s marketing presence
You produced copy for digital, print and broadcast channels
You are proficient with industry standard tools including Microsoft Word, Excel, PowerPoint, Communicator and Outlook
You understand the subtle nuances of social media writing, including the use of hashtags, emojis and acronyms
You possess more than a working knowledge of SEO concepts

https://www.ludwigplus.com/careers/

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Vice President, Marketing Channel Strategy – Rock Central

Minimum Qualifications

Bachelor's degree in marketing, economics, communications or a related field
15 years of experience in marketing
10 years of leadership experience
Demonstrated ability to lead teams through designing and implementing successful marketing programs
Demonstrated ability to understand how to use data to drive decision-making
Demonstrated ability to think strategically, solve problems and make complex decisions
Demonstrated presentation, public speaking and written communication skills

Preferred Qualifications

10 years of experience with marketing fintech companies
Master’s degree in marketing, economics, communications or a related field

Job Summary

The Vice President, Marketing Channel Strategy leads strategy development, program ideation and execution to drive business for multiple marketing clients. They provide strategies that tie threads across their leadership team and drive results across a broad set of marketing channels. They own the performance of our business-to-consumer marketing strategies and leverage these strategies to drive company success.

Responsibilities

Lead teams to develop and execute integrated marketing programs that will meet growth objectives and goals defined by the business
Oversee teams to provide effective communications, including presentations, project overviews, business proposals and marketing analyses
Lead collaboration across other marketing leaders to align on programs, including budget and resources
Drive results using key marketing communication channels
Oversee development of programs that reflect insight into a client’s journey through the conversion funnel
Anticipate potential issues and provide recommendations by identifying key interdependencies that could create roadblocks
Identify ways to improve and streamline processes to drive results more efficiently and with greater impact
Collaborate with leaders across the company, such as banking, product and technology leaders, to align on strategy and goals
Present campaign performance and recommendations to the Chief Marketing Officer and other senior leadership across our Family of Companies to drive business results
Mentor, coach and develop marketing leaders and other direct reports

Who We Are

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Public Relations Manager – Rock Central

Preferred Qualifications

5 years of experience in a PR role
Proven experience securing national media coverage in print and broadcast media
Extensive knowledge and experience using Microsoft Office programs
Bachelor's degree in communications or public relations or relevant work experience
Persistence, drive and a never-give-up attitude
Strong written communication skills
Strong strategic thinking skills

Job Summary

The Public Relations Manager helps develop programs that support the growth of the company. This team member uses their expertise and excellent written and verbal communication skills to represent the company.

Responsibilities

Develop and implement public relations programs to support the company
Identify and develop story opportunities
Initiate and maintain media relationships
Write press releases and articles
Pitch story ideas
Plan and oversee press conferences and events

Who We Are

Rock Central is a Detroit-based professional services company obsessed with delivering innovative, effective solutions to meet the diverse needs of our clients. From legal and finance to technology and public relations, our expertise spans from executive consulting all the way to tactical implementation. We thrive at the intersection of people, process and technology and empower our partners to unleash the maximum potential of their business through unmatched partnership and the entrepreneurial spirit of a startup. From the smallest venture to the largest enterprises, we believe having an impact is never a question – it's part of our DNA.

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Client Partner, Auto - Spotify

https://www.linkedin.com/jobs/view/2691135589/?refId=M70NRON6RjKWOM%2BW5baeSw%3D%3D

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SEO Marketing Manager – Rocket Auto – Rock Central

Preferred Qualifications

3-5 years work experience in a digital marketing or other quantitative, analytical discipline
Bachelor's degree in marketing or a related field
Proficiency in the Microsoft Office suite
Knowledge of Adobe Analytics and/or Google Analytics and Google Search Console
Knowledge of Ahrefs, SEMrush and Majestic

Job Summary

The Search Engine Optimization Marketing Manager generates web traffic for the company and provides guidance on how to maximize the impact of our digital marketing investments for Rocket Auto.

Responsibilities

Execute off-page SEO strategy, including influencer and publication identification, outreach and follow-up and identification of link-worthy assets to pitch
Work with the Content team and subject matter experts on content plans, including ideation, keyword research, content gap identification, on-page recommendations and results analyses
Review on- and off-page metrics to assess the effectiveness of SEO strategy and perform competitive analyses to proactively recommend changes in SEO strategy
Develop performance reports to monitor ongoing site traffic analyses, organic search placement and overall evaluation of SEO strategy effectiveness
Serve as a consultant to our sister companies and help develop SEO strategies to support the organization’s goals
Work with the web and technology teams to ensure web infrastructure, architecture, features and operations support and enhance the effectiveness of our SEO
Forecast incremental traffic, leads and closed loans
Passionate about innovating in organic search, don’t accept theories at face value, and enjoy testing to prove effectiveness of tactics
Track the competitive landscape to identify trends and opportunities within the space
Study search demand to identify growth opportunities for our content and product

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Team Leader, Marketing Social Media Defense – Rock Central

Minimum Qualifications

3 years of experience responding to social media communications
Experience leading and managing multiple complex projects simultaneously
Experience working with social monitoring technology
Experience working with different social media platforms
Ability to work weekends, evenings and holidays as needed

Preferred Qualifications

Leadership experience leading a social media team

Job Summary

The Marketing Social Media Defense Team Leader guides a team that's responsible for monitoring and watching social media dashboards showing any tweet or Facebook post mentioning anything relevant to our companies. They ensure team members are listening, responding to and escalating complaints or compliments within social media to the correct distribution lists. This includes communicating and working closely with client relations, talent acquisition, public relations, senior leadership and other stakeholders within our companies.

Responsibilities

Lead and develop team members while also ensuring team process efficiencies
Maintain relationships with social representatives within the company
Manage social alert distribution lists
Monitor social media dashboard and distribute social media reporting
Manage access to all company social media platforms
Identify and respond to social conversations
Properly format and distribute social media alerts quickly and accurately to the appropriate individuals, including senior and executive leadership
Follow up on the resolution of social alerts and ensure a resolution for all appropriate parties
Develop and write social media content and copy to support broader marketing campaigns and initiatives

Who We Are

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Lead Technology Blog Editor – Rocket Mortgage

Minimum Qualifications

5 years of experience or equivalent competency in web publishing, technical publishing, or related field
Undergraduate degree or equivalent experience in writing, communications, marketing, or a related field
Conceptual knowledge in a technical field, such as software engineering, data engineering or data science
Expertise in writing copy for marketing campaigns and brand promotions
Demonstrated experience using content management systems (CMS)
Demonstrated experience editing technical content, including developmental edits and copy edits
Demonstrated experience managing multiple projects simultaneously
Demonstrated experience managing a publication pipeline and editorial calendar
Demonstrated experience training and mentoring writers, including Non-Native English writers
Demonstrated experience constructively handling conflict and finding mutual definitions of success
Demonstrated experience using Associated Press (AP) style
Demonstrated ability to research and learn new technical concepts, languages or tooling to ensure accuracy of content

Preferred Qualifications

Demonstrated experience writing content for various social media channels, such as Twitter, Facebook, and LinkedIn
Demonstrated experience in news reporting, feature writing or editing in media relations, public relations agency, or corporate capacity
Demonstrated experience using web analytics
Exposure to programming in C#, F#, PHP, Python, Java, JavaScript, or similar object-oriented/functional programming language

Job Summary

The Lead Technology Blog Editor manages the content and strategy for the Rocket Mortgage Technology blog. They are responsible for overseeing the publication pipeline from ideation and acquisition to publication and content promotion. The Lead Technology Blog Editor works collaboratively to deliver accurate and original content that aligns with business goals and is relevant to a technical audience.

Responsibilities

Lead the strategic direction for the blog, including designing the search engine optimization (SEO), content and marketing strategy
Collaborate with writers, graphic designers, and videographers to produce consumable, multimedia content that resonates with the target audience
Collaborate with Social Media Manager, Public Relations and Marketing teams to align on external communication strategy
Develop short-, mid- and long-term key results with multiple teams to achieve strategic objectives
Identify the audience, tailor content, and ensure accessibility
Develop or repackage content into different formats to target specific audience segments
Manage blog and publication pipeline
Oversee content development, including scoping assignments for contributors
Champion blog guidelines for contributors
Research, optimize and promote content in keeping with external communication strategy
Acquire content from internal team members
Edit content for the blog, including articles, graphical elements, and video scripts
Develop, maintain, and publish the editorial calendar
Stay informed of trends and changes in the broader technology landscape
Use performance metrics, such as views, unique opens, and link clicks, to identify opportunities for improvement

Who We Are

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Search Engine Optimization Analyst – Rocket Mortgage

Required Qualifications

Experience working with Adobe Analytics or Google Analytics
1 year of experience in an SEO role
Bachelor's degree in finance, user experience, marketing or a related field

Job Summary

The Search Engine Optimization Analyst analyzes how search within an internal company product is utilized and how content can be optimized, restructured or created to meet the needs of our users. This team member works with our Technology team to use this data and analysis to train and monitor machine-learning algorithms to improve the search performance.

Responsibilities

Perform regular analysis of searches performed in an internal company product
Collaborate with various business areas to analyze usage and needs
Provide SEO-based recommendations to content managers and technology for improvements
Develop search-based goals for the product that align with the overall product and company goals
Research industry trends for opportunities and implementation
Work with our Technology team to train and maintain search-based algorithms for personalized usage of the product

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Senior Copywriter – Rock Central

Preferred Qualifications

5 years of copywriting experience
Bachelor's degree in journalism, English, public relations, marketing, communications or a related field

Job Summary

The Senior Copywriter creates concepts and writes copy for all creative assets supporting marketing initiatives.

Responsibilities

Collaborate with other creatives or stakeholders to create assets that support the company's initiatives
Write copy for broadcast, print, video, social, email and other digital mediums
Participate in brainstorming sessions to develop concepts for current and future brand campaigns
Develop the skill sets of junior-level team members through mentoring

Who We Are

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Digital Outreach Specialist – Rocket Auto – Rock Central

Preferred Qualifications

2 years of experience on a marketing team or with an advertising agency
Bachelor's degree in marketing or a related field
Proficiency in the Microsoft Office suite

Job Summary

The Digital Outreach Specialist generates web traffic for the company and provides guidance on how to maximize the impact of our digital marketing investments for Rocket Auto.

Responsibilities

Contact and build relationships with online influencers to consistently meet or exceed the customer’s organic search goals
Develop outreach campaigns while concepting, outlining and drafting outreach collateral, outreach emails and contributor articles
Optimize outreach campaigns through critical analysis of messaging, audience responses and resulting brand placements to continuously improve campaign results
Assist in the planning and forecasting of tactics that support program success
Develop a deep understanding of the customer’s business, brand and voice

Stay current on digital marketing best practices and techniques
Collaborate and work closely with the account teams to ensure key objectives are met while ensuring brand consistency

Who We Are

Disclaimer

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Marketing Manager Performance Marketing – Rocket Auto – Rock Central

Preferred Qualifications

3 years of marketing management experience
Experience driving strategy and execution of B2C performance marketing channels (PPC, paid social, display, retargeting, SEO, etc.,)
Extensive knowledge in automotive direct-to-consumer (B2C) marketing
Prior experience working cross-functionally in a matrixed organization
Prior experience growing a marketplace business
Strong quantitative skills
Strong project management skills demonstrated through a track record of leading teams comprised of different roles and responsibilities
Effective communicator with the ability to deliver messages and results concisely at any level

Job Summary

Our marketing team is seeking a data-driven and creative performance marketer to join us in managing and scaling our digital acquisition channels and manage our digital growth strategy for Rocket Auto. Rocket Auto is one of the fastest-growing companies within Rocket Companies and aims to revolutionize the car buying experience. You will leverage your industry and marketing knowledge to work with our centralized digital and performance marketing teams and agency partners to deliver leads and sales. The position will report to the Sr. Director of Marketing for Rocket Auto.

Responsibilities

Manage paid digital channels to drive direct-to-consumer growth, including Facebook Ads, Google/Bing paid search, Youtube, and other ad channels
Own performance marketing goals from strategy and planning to execution and reporting
Forecast and budget leads and sales for performance marketing channels.
Lead the development and execution of integrated marketing performance programs that will meet growth objectives and goals by leveraging our internal performance marketing teams and agency partners
Implement or guide others in implementing various programs in each channel
Collaborate with product, marketing, operations, and engineering teams to integrate marketing messaging, optimize conversion, and develop and promote new features
Test new channels, tactics, audiences, creative, etc.
Present channel and campaign performance and market analyses to the Senior Director of Marketing and Business stakeholders for Rocket Auto

Who We Are

Disclaimer

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Direct Mail Manager – Rocket Auto – Rock Central

Preferred Qualifications

2 years of experience in direct mail marketing or other marketing disciplines
Bachelor's degree in marketing or a related field
Proficiency in Microsoft Office
Knowledge of social media platforms

Job Summary

The Direct Mail Marketing Manager leverages data and analytics to determine profitability and provide actionable insights regarding campaign performance and operational/creative testing for Rocket Auto. This team member strategizes how to efficiently spend ad dollars for a return on investment, presents performance metrics to direct leadership and works collaboratively with the Marketing team.

Responsibilities

Strategize, execute and optimize marketing campaigns
Manage, research and onboard external vendors
Collaborate with internal teams, agency teams and vendors to meet marketing campaign goals
Identify new opportunities to test internally or with agency partners
Create, compare and maintain performance metrics to drive change and increase business

Who We Are

Disclaimer

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Digital Content and Marketing Project Coordinator - Beasley Media Group

Date: 8.9.21

Location: Ferndale, MI

Title: Digital Content and Marketing Project Coordinator

Beasley Media Group (BMG) is looking for its next Digital Content & Marketing superstar. The role of Digital Content & Marketing Coordinator is a great next step for a radio station Promotions Director or Digital Program Director.

This operational role will find you working for and closely with BMG corporate Digital Content & Marketing leadership to convert initiatives into scopes and project timelines, as well as track and shepherd projects efficiently and promptly.

You will be instrumental in the successful oversight of multiple projects in varying levels of completion. Approaching projects with a collaborative spirit, you’ll work with team members from multiple radio brands, departments as well as key partners and vendors. You’ll also have hands-on experience with creative development, digital content creation, presentation slide execution and production. As an applicant you must exhibit a roll-up-your-sleeves work ethic and hold a real passion for all aspects of creative project management.

Core Responsibilities

Develop comprehensive project plans to be presented to Digital Content & Marketing leadership
Execute these detailed project plans by monitoring and tracking progress
Coordinate internal resources across multiple departments for the flawless execution of projects
Assist in defining project scope and objectives by involving all relevant stakeholders to accurately ensure the feasibility of execution and delivery
Streamline projects on a continual basis by evaluating, identifying, and initiating improvements and enhancements along the way
Measure project performance using appropriate tools and techniques
Create and maintain comprehensive project documentation
Analyze the successful completion of short and long-term goals by tracking project performance
Act as an internal quality control check for all projects to ensure they meet requirements (applicant must be extremely detail-oriented)
Proactively solve day-to-day problems and exercise good judgment to solve problems
Determine and know when to appropriately escalate issues
Ensure that all projects are delivered on-time, within scope and within budget
Perform other related duties as assigned

Essential Requirements

1-2 years of project coordination experience at a digital marketing agency, media/publishing organization or digital media organization
Experience building and optimizing digital projects that include, but not limited to, radio, stream, podcasting, online contesting, social media management, and email marketing.
Excellent communication, interpersonal, organizational, and planning skills
Incredible time management skills
Ability to multi-task and prioritize projects with deadlines
Ability to work in a high pressure, fast paced environment
Exceptional grammar and spelling skills
Strong knowledge of Office 365 including Sharepoint, Excel, Word, Powerpoint, One Drive, Teams and more

Additional experience a plus:

Experience in media industry, digital content creation, promotional marketing or content commerce
Experience with the Project Management Platform: Monday.com
Experience in Client Management

About Beasley Media Group

Beasley Media Group (BMG) is a multiplatform media company providing content, advertising and digital marketing solutions across the United States – combining the power of local brands, personalities, events, and content with our industry leading digital products and services to deliver results-driven integrated marketing programs for clients.

BMG leverages the power of its 65 radio properties located in large and medium markets across the country, as well as offers capabilities in audio technology, esports, podcasting, ecommerce and events to reach consumers where they live, work and play.

Last date for consideration: Until filled

Candidates should send cover letter and resume to erika.beasley@bbgi.com and jennifer.williams@bbgi.com, no phone calls please.

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SENIOR CORPORATE PARTNERSHIPS MANAGER -DDP

The Downtown Detroit Partnership (DDP) is seeking an experienced candidate for the role of Senior Corporate Partnerships Manager. This role will secure sponsorship revenue and naming rights to support the annual operating budgets for the DDP parks and public spaces. This includes corporate, business, and civic partners seeking marketing, special events, brand partnerships and sponsorships for all DDP parks and public spaces. This role will require close collaboration with DDP’s Development Director to ensure alignment and coordination between all DDP development initiatives.

Responsibilities also include securing and managing other earned revenue opportunities including general park rentals and one direct report (the Public Spaces Coordinator, who is responsible for sponsorship fulfillment and supporting Park rentals).

Downtown Detroit is home to award-winning public spaces that serve as platforms of engagement and entertainment for Detroit residents, visitors, Downtown employees, and businesses. We actively work to recognize, develop and promote initiatives towards inclusion, equity and diversity in our hiring, promotion policies and organized events through a wide array of cultural events and programming.

ESSENTIAL DUTIES AND RESPONSIBILITIES

The following is a thoughtful list based on current needs.

Sponsorships: Reach or exceed annual sponsorship revenue goals through identifying and closing sponsorship agreements for the DDP parks and public spaces. This includes identifying leads, negotiating contracts, overseeing sponsorship fulfillment, and on-going client management. Responsibilities include developing a strong sales pipeline, closing sales, and leveraging the Salesforce platform to track and manage the sales funnel. Sponsorship opportunities include corporate sponsorships, marketing sponsorships, event sponsorships and naming right sponsorships.
Park Rentals: Sell and manage rentals for all DDP park locations, including paid rentals, in-kind park sponsor rentals and in-kind park programming partner events.
Marketing and Sales Materials: Develop sales materials (online and print) outlining partnership and sponsorship opportunities.
Collaboration: Determine internal programming and operations support needed for sponsorships and client rentals and coordinate activity between all internal departments and outside vendors.
Staff Management: Manage and guide the day-to-day activities of the Public Spaces Coordinator.
Goal Setting and Reporting: Develop quarterly goals and monitor and report results for all earned revenue.
Marketing Support: Work with marketing to create and update collateral materials for use with all potential and existing clients.

QUALIFICATIONS AND CORE COMPETENCIES

●Bachelor's Degree with emphasis in Business Development, Sales and Marketing, or Hospitality Management.
●10 years previous related professional experience in business development, marketing, events and sponsorships.
●Demonstrated track record in securing corporate, marketing and event sponsorships and naming rights from lead generation to closing.
●Demonstrated track record managing and retaining corporate, marketing and event sponsorships and naming rights clients over multiple years.
●Tactical level understanding of the Downtown Detroit public space ecosystem and infrastructure.
●Proficient in Microsoft Office and Salesforce and other organizational software systems.
●Strong relationship-building capacity; ability to communicate and work with a diverse set of people including staff, partners, and clients verbally and in writing.
●Experience managing multiple projects simultaneously in a fast-paced and often changing environment.
●Ability to work evenings and weekends, when necessary, both indoors and outdoors, under varying weather conditions. Responsibilities include a physical presence in the DDP public spaces spread across Downtown Detroit.

Interested candidates who meet the required qualifications should submit a resume and cover letter to resumes@downtowndetroit.org with the subject: Senior Corporate Partnerships Manager. This is a full time position with on-site presence required in our spaces spread across Downtown Detroit, and includes occasional nights and weekends.

The Downtown Detroit Partnership does not discriminate in employment opportunities or practices based on race, color, religion, sex, sexual orientation, genetic information, national origin, age, disability, military status, veteran status or any other characteristic protected by law.

We believe that inclusion, diversity and equity is about creating a culture that embraces the uniqueness of individuals and is representative of our Downtown Detroit stakeholders. We actively work to recognize, develop and promote initiatives towards inclusion, equity and diversity in our hiring, promotion policies and organized events.

Email resume to resumes@downtowndetroit.org

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Analyst BG - Leo Burnett

Analyst BG

3310 W Big Beaver Rd, Troy, MI 48084, USA
Employees can work remotely
Full-time

Company Description

Leo Burnett is a communications agency powered by its HumanKind operating system, with the belief that creativity, data and technology work together to transform human behavior and drive prosperity for clients. Part of Publicis Communications, Leo Burnett Worldwide is one of the world's largest agency networks with 85 offices and more than 8,000 employees. The global agency works with some of the world's most valued brands including Allstate, Esurance, Firestone, General Motors, Jim Beam, Kellogg's, Kraft, Marshalls, MillerCoors, Nintendo, P&G, Samsung and UnitedHealthcare among others.

Job Description

* A Note on Remote Work* The office is currently working remotely. We will all return to our Troy office when deemed safe, likely Fall 2021. At that time, many positions will return as hybrid, working 3 days in-office and 2 remotely/at home. It will also be possible for employees to work the full 5 days in-office if preferred by the employee.

The Analyst will focus on Organic Social and be responsible for providing strategic analysis for digital marketing campaigns. This position will collaborate with agency partners and clients to deliver creative optimization recommendations across platforms. Additionally the role requires developing POVs on best practices, industry trends and competitive assessments on a regular basis.

RESPONSIBILITIES

Organic Social Data Management (Facebook, Instagram, Twitter, Pinterest)
Quarterly Deep Dive Organic Performance Reports
Monthly Organic performance Analysis
Monitoring Social Competitor Landscape & Trends
Social Listening Reports

Qualifications

· 1-2 + years experience in analytics, agency experience strongly preferred or relevant internship experience.

SKILLS

Strong understanding of Social platform environments & engagement- primarily Facebook, Instagram, Twitter, Pinterest
Proficiency in Excel and manipulating large data sets (i.e. pivot tables, vlookups, groupings)
Ability to translate data trends into clear concise insights and data visualizations
Proactive mindset capable of identifying social trends and relevant competitor examples

· Creative and curious thinker who can look at problems a number of ways.

· Math savvy- be able to identify patterns in data

Additional Information

All your information will be kept confidential according to EEO guidelines.

More Information

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Data Science Manager - Martiz

Maritz is looking for a smart analyst with data science chops and excellent client communication skills, to oversee the data strategy for our entire portfolio of programs for a large Detroit-based automotive client. Between our incentive, consulting, and loyalty programs, we manage an enormous amount of data for this client – it’s a data scientist’s playground! The decision science manager will design a holistic strategy to leverage data across all programs for the client, and work with the Maritz data engineering team to make the vision a reality. They will have at least one direct report who is very skilled in dashboards/visualizations and can take on a lot of the data crunching and analysis as directed by the manager. The manager will report directly to Maritz’ chief behavioral officer.

More Information

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Jr. Analyst: (Organic social) - Leo Burnett

Jr Analyst BG Org Soc

3310 W Big Beaver Rd, Troy, MI 48084, USA
Employees can work remotely
Full-time

Company Description

Job Description

The Junior Analyst will focus on Organic Social and be responsible for providing strategic analysis for digital marketing campaigns. This position will collaborate with agency partners and clients to deliver creative optimization recommendations across platforms. Additionally the role requires developing POVs on best practices, industry trends and competitive assessments on a regular basis.

RESPONSIBILITIES

Organic Social Data Management (Facebook, Instagram, Twitter, Pinterest)
Quarterly Deep Dive Organic Performance Reports
Monthly Organic performance Analysis
Monitoring Social Competitor Landscape & Trends
Social Listening Reports

Qualifications

· 0-2 + years experience in analytics, agency experience strongly preferred or relevant internship experience.

SKILLS

Strong understanding of Social platform environments & engagement- primarily Facebook, Instagram, Twitter, Pinterest
Proficiency in Excel and manipulating large data sets (i.e. pivot tables, vlookups, groupings)
Ability to translate data trends into clear concise insights and data visualizations
Proactive mindset capable of identifying social trends and relevant competitor examples

· Creative and curious thinker who can look at problems a number of ways.

· Math savvy- be able to identify patterns in data

Additional Information

All your information will be kept confidential according to EEO guidelines.

Apply Here

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Media Buyer at BERLINE

WHO IS BERLINE?

BERLINE is a full-service marketing, advertising, and digital communications agency with a staff of senior experts in every discipline in marketing communications. We have a 38-year history of successfully representing many of the most prestigious brands in the business in both B2C and B2B categories.

Our core competitive differentiator is our strategic expertise, as we believe that strategy is what determines the ultimate success of every marketing initiative. Effective creative, media, social and PR emanates from strategy. Strategic thinking is what drives our planning and our execution. And it is what causes our work to be measurably effective in the marketplace.

Our client partners are diverse and embrace BERLINE as an extension of their team. We work to become indispensable to our partners by delivering results that can be documented in ROI, market share, revenues, profits, and business growth.

We are uncompromising in selecting talent and the quality of our team members is our most valuable asset. Their collective expertise allows us to provide a full range of services to our clients. BERLINE is committed to DEIA.

THE OPPORTUNITY

Media Buyer

The Media Buyer negotiates TV, Radio, OOH and Digital buys in assigned markets.

In this role you will...

• Display knowledge of assigned media markets, including Radio and TV stations' programming, facilities, rate, and personnel as well as digital properties available to purchase, max weekly impressions, weekly grp conversions and acceptable CPM range.

• Maintain the most efficient costs while estimating the anticipated target audience delivery accurately.

• Handle billing discrepancies for assigned markets.

• Adhere to buying guidelines and meet due dates.

• Clear and timely communication to management, planning of successes and problems within each market.

• Regular buy maintenance, including makegoods, additions, cancellations, pre-posts, and re-negotiations where needed.

• Accurate audience estimation for TV, Radio and Digital is required. TV buys should post within acceptable tolerance, as specified by client. Buyer must provide explanation for deviations from tolerance and negotiate bonus weight to bring buy to tolerance.

• Present/recommend Digital buying opportunities, input buys, maintenance and invoice reconciliation

• Evaluate TV, radio and digital sponsorship/sports packages as needed.

• Bonus weight negotiations for any under-delivery.

• Perform other duties and projects as assigned.

You have...

• Proficiency in current MediaTools applications

• Experience with Nielsen Answers, SQAD and Advantage Aqua a plus

• Recent local media buying experience

• Local media planning experience a plus

• Strong computer skills (Microsoft Word, Excel, and PowerPoint).

• Strong communication skills for frequent contact with the account and planning teams

• Exceptional communication and relationship-building skills

• Significant organizational skills to work simultaneously on numerous media objectives

• Strong analytical ability

• Ability to multitask in a fast-paced environment

• The physical and mental requirements to meet the above listed job responsibilities

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The Detroit Medical Center- Marketing Manager- FT

Job Details

The Marketing Manager is responsible for managing large and/or complex multi-channel marketing projects including competitive assessments, marketing plan creation, tactical implementation, measurement of marketing initiatives, and budget management. Reporting to the Group Marketing Director with strong day-to-day interactions with the hospital Chief Strategy Officer/Director and Hospital CEO, the Manager will work with the Group Marketing Director and hospital leadership team to implement marketing and communications activities that support service line growth and brand engagement for an assigned hospital.

The Marketing Manager plans, implements and manages all day-to-day marketing responsibilities that include, but are not limited to, coordination with internal and external agencies for integrated marketing campaigns, tailoring of content and collateral to hospital / market clinical services, management of events and seminars, etc. The Marketing Manager helps support development of content, applying advanced writing skills across multiple platforms (e.g. digital/website, social media, collateral, news media,) to create engagement within the community, and to entice usage among a targeted consumer base. This position collaborates with the Group marketing team to implement marketing programs that offer key differentiators based on quality, service and/or outcomes, have measurable ROI and build better hospital/market brands through consistent messaging, and brand positioning within the market. Participates in the planning, implementation and management of the hospital marketing budget. This position plans and prepares both customer and employee communication materials in alignment with hospital and group leadership. The Marketing Manager effectively engages with the community and key stakeholders to enhance the brand in the market place and translate the vision and mission of the hospital. This person should be a strong multi-tasker who is accustom to managing multiple projects simultaneously while working in a fast paced environment.

The position monitors activities for and ensures compliance with laws, government regulations, Joint Commission requirements and DMC/Tenet policies. As directed, implements external and internal audit recommendations. Ensures hospital departments achieve objectives for diversity of their suppliers.

Qualifications:

1. Bachelor’s degree in Marketing, Communications, Business or relevant major required. Advanced degree in business or public sector equivalent, marketing/communications, or health related field preferred.
2. Five years of demonstrated progressive experience and responsibility for consumer-based marketing and communications with a strong understanding of the business needs and competitive challenges of the industry required. Years of experience relevant to health care industry preferred. Oversight of company websites a plus.

Job: Marketing

Primary Location: Detroit, Michigan

Facility: Detroit Medical Center Shared Services

Job Type: Full-time

Shift Type: Days

Employment practices will not be influenced or affected by an applicant’s or employee’s race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information, sexual orientation, gender identity or expression, veteran status or any other legally protected status. Tenet will make reasonable accommodations for qualified individuals with disabilities unless doing so would result in an undue hardship.
Tenet participates in the E-Verify program. Follow the link below for additional information.

E-Verify: http://www.uscis.gov/e-verify

Apply Now

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Graphic Designer - Campus Commandos

About Us

We are the campus marketing powerhouse that focuses solely on marketing products and services to college students. We’ve been building brand experiences both online and offline for gen z / millennials and getting results for 10 years. Clients, ranging from startups to multi-national companies, stick with us because we’re constantly evolving, always relevant, and continually delivering results. Visit our website at campuscommandos.com.

We are seeking a new graphic designer to join our team. You will be designing a wide variety of things across digital and offline media. To be successful in this position, you’ll be a self-starter, capable of delivering brilliant creative ideas, and show amazing attention to detail.

Responsibilities:

Collaborate with the team to produce new ideas for company branding, promotional
campaigns, and marketing communications.
Shape brand standards and create procedures to ensure all products are brand
appropriate.
Design for print, digital, social, email, video and website.
Evaluate trends, assess new data and keep up-to-date with the latest marketing
techniques.
Meet with clients to determine the scope of a project
Create and implement tailored marketing plans based on individual client requirements.
Assist clients in resolving issues by responding to questions in a timely and professional
manner.

Requirements:

Bachelor’s degree in graphic design, art, design or a related field
3+ years experience as a graphic designer or in a related field.
Compelling portfolio of work over a wide range of creative projects
Understanding of marketing, production, website design, corporate identity,
advertisements, print design and digital media.
Assembling recorded film and video footage, applying artistic editing techniques and
creating finished pieces worthy of broadcasting.
Have in-depth knowledge of brand development and multichannel marketing models.
A solid understanding of design, copy and web practices.
Able to give and receive constructive criticism.
Must be a creative and strategic thinker.
A strong eye for visual composition.
Brilliant interpersonal and communication skills.
Effective time management skills and the ability to meet deadlines.
Technical Requirements
Proficiency in the Adobe Creative Suite especially Photoshop, InDesign, Illustrator,
Premiere Pro and After Effects.
Familiarity with HTML and CSS
Video production, animation and editing skills

Preferred

Advertising agency experience preferred

Applicants can email tiffany@campuscommandos.com with any questions or with their application/portfolio.

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Account coordinator - SMZ

Account Coordinator - SMZ

Account Coordinator

SMZ is looking for a motivated, organized and hard-working individual to fill our entry-level Account Coordinator position. The Account Coordinator supports every client and every department in the agency and the position is a starting point for anyone interested in working on the account side of the advertising business.

Responsibilities Include

Opening jobs and providing creative teams with the appropriate documentation to complete projects
Trafficking final creative and instructions to media partners
Communicating with external vendors to gather specs, field questions, confirm campaign launches and facilitate approvals
Leading weekly agency status meetings
Assisting with social media management for the agency and our clients
Supporting account and media departments with administrative tasks, research and projects as necessary
Requirements
BA/BS degree in advertising, marketing, communications or similar
Well-organized with excellent time-management and a proactive attitude
Thoughtful communicator with an eagerness to learn
Passion for the advertising business and finding solutions for our clients

To apply, please send your resume and cover letter to jobs@smz.com and let us know how you can help make noise for SMZ’s clients.

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Strategy Intern - Transmit

Overview: For new-age digital networks and content owners that want to create the new standard of ad supported streaming experiences, Transmit.Live provides a transformative cross screen video publishing & monetization solution. With A 2-year head start in disrupting a multibillion dollar streaming marketplace, our technology enables media operators to create new inventory supply through innovative in content ad experiences that sustain viewer attention across all owned & distributed OTT channels, while establishing a more meaningful connection between brands and viewers. We are looking for a qualified Strategy and Design Intern to join our team to work closely with our designers and strategy lead to develop client relationships, address client needs and provide creative demonstrations to showcase what sets Transmit.Live apart. For this internship, individuals should be Adobe Creative Suite proficient and hungry to learn, have a great attention to detail and be solution oriented. What you will do: - Work closely with TL designers to create custom skins, animations, as well as Picture in Picture mocks and demo’s with client creative using Adobe Creative Suite programs such as Illustrator, Premiere and Photoshop - Manage project timelines, deliverables and hand-off between teams for campaign management and fulfilment - Draft Requests for Proposals for potential clients and obtain feedback to assist in closing - Collaborate on social media strategy, content and design for multiple platforms - Research audience insights, potential content and competitive analysis Who and How to apply: We are seeking Juniors, Seniors or recent graduates. To apply, please email resume and creative examples to Rachael Frick at r.frick@transmit.live. Timeline and Compensation: We are looking to fill this role as soon as possible and last throughout the summer with potential for full-time hire. This role will work 30hrs/week

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Ampersand- Campaign Manager

Campaign Manager

Detroit, 1000 Town Center, Detroit, Michigan, United States of America Req #193

Wednesday, April 14, 2021

Ampersand is an audience-based multi-screen TV advertising sales and technology company owned in partnership by Charter, Comcast and Cox. Our mission is to help advertisers reach their audiences in premium content environments across today’s multiscreen consumer experience, at scale, and powered by our proprietary insights, automation and measurement capabilities.

Built on three decades of operating experience in television, Ampersand represents inventory from all major multi-channel TV providers including Charter, Comcast, Cox, DirectTV, DISH, and Verizon, as well as many virtual and over-the-top providers. In total, we reach 85M US households in premium TV content across 150 networks, in all dayparts, in all 210 DMAs, and with unique viewership insights derived from nearly 40M households. We leverage these insights to simplify the ability for an advertiser to plan, target, and measure their traditional and digital television buys. Using our industry-leading platform, advertisers can deliver efficient and effective TV campaigns across all screens and markets.

JOB AT A GLANCE:

Ampersand is a unique career experience providing unparalleled knowledge of the media landscape. You will be joining a company going through an exciting transition. You will learn how to navigate and manage current systems, see how a company redefines itself, and be a part of the next chapter at Ampersand. When it comes to long term success, knowledge is the most valuable competitive advantage.

ESSENTIAL FUNCTIONS:

As a Campaign Manager on the Sales Operations team at Ampersand, you will provide the highest level of service to every customer group both internal and external. You will work closely with Agency Customers, Affiliate Clients, and Account Executives to ensure campaigns are running as ordered and accounts are delivering audience by acting as an escalation point for Account Executive. Because you are handling full stewardship of post sale support, you will also resolve invoice credits and discrepancies in accordance to Ampersand policies and act as primary service contact for all requests related to media campaigns.

EDUCATION, SKILLS AND EXPERIENCE:

We are looking for someone who is highly-motivated and detail oriented. You have a natural fluidity and thoughtfulness in your written and verbal communication with all customer groups. And, on top of that, you are incredibly organized, handling multiple priorities at the same time without letting a single ball drop. Our ideal team member has a customer-first attitude. You have a keen sense in understanding audience and identifying, assessing, and servicing their needs. You have a natural curiosity and aptitude for technology and can quickly adapt to our ever-changing landscape. You work well both independently and as part of a team to solve problems and/or make decisions without becoming the bottleneck.

Ampersand welcomes all qualified applicants to apply without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age. We are an equal opportunity employer committed to belonging, equity and diversity.

Apply Now

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Account Manager- Sabio

Job Title: Account Manager
Location: Detroit

The Sabio Culture:

Sabio means “wise”

If you enjoy a culture that encourages entrepreneurial drive, intellectual curiosity all while maintaining a work-life balance, Sabio is perfect for you. Our team is great at their jobs, enjoys working with one another, and has plenty of fun and laughs along the way! We’re looking for candidates that are great at collaborating with teams, innovative in their thinking, and have the passion to solve problems. Are you ready to join our fun, fast-paced, and fluid environment?

About Sabio:

Sabio, the CTV platform powered by mobile data, provides leading brands with the perfect balance between media, data, and technology. Sabio’s unique approach to combining mobile data, device location, and consumer behaviors provides brands with more effective targeting and greater prediction accuracy for their mobile and connected TV ad campaigns. Sabio was founded in 2014 by veterans in the mobile and TV industries and is headquartered in Los Angeles.

Job Description:

The Account Manager will help manage Mobile and CTV advertising campaigns and assist in building relationships with top tier advertisers and agencies. They will be responsible for onboarding, optimizing, and managing the full life cycle of advertising campaigns. This position partners closely with Sales, Ad Support, Marketing, and Engineering teams to ensure customers receive superior client service. Candidates must be well organized, self-motivated, detail-oriented, and possess excellent verbal and written communication skills.

Responsibilities:

Strategize with the Sales team to develop new business and grow existing accounts
Become an expert on Sabio’s offerings to recommend clients the best strategy for their campaigns
Collaborate with Account Executives to review and respond to RFPs (Request for Proposals) for assigned market(s)
Work with various teams including Sales, Marketing, Ad Support, and Creative to create and generate compelling presentations, RFPs, and campaign reports to submit to clients. (ex. proposed media plan, mocks, research materials, meeting decks, case studies, etc.)
Act as the primary point of contact for clients and respond to emails in a timely manner to provide the best customer service possible
Setup, manage, and optimize Mobile and CTV campaigns
Traffick and test tags to ensure impressions and creatives are rendering and delivering properly
Collaborate with the Ad Support team to troubleshoot tags and pixels
Manage campaigns to ensure that they are pacing and performing towards the client KPIs
Provide clients with weekly reports as well as wrap-up reports based on campaign performance
Work with our Finance team to ensure campaigns are properly invoiced each month and work with clients to receive timely payments
Join Account Executives on sales calls, presentations, and client outings should your schedule permit

Qualifications:

BA/BS degree Required
1-2 years of experience within Media, planning/buying digital media and or experience with Digital Advertising
Intermediate knowledge about the programmatic and media landscape
Experience in managing campaigns in the Mobile space with CTV as a plus
Skills that you possess:
- Strong communication skills both verbal and written
- Well organized and detailed-oriented individual with the ability to prioritize, multitask and meet deadlines
- Quick learner and a problem solver
Proven track record of managing and developing client relationships
Intermediate experience with Microsoft Office to analyze campaign results, generate reports, and build presentations
Assist in working on ad-hoc tasks as they are assigned
Experience with working in a fast-paced environment
Experience with working in DSPs, SSPs, ad exchanges, ad servers, or any other optimization platform
Experience in managing and optimizing CPM, CPC, CPCV, CPA, and/or Viewability campaigns
Knowledge of Verification Vendors and their metrics in the Media Industry – DoubleVerify, Integral Ad Science, MOAT, etc.

Bonus Qualifications:

Understanding of HTML, JavaScript, and 3^rd Party ad management tools
Knowledge of Study Partners in the Media Industry – Nielsen, Placed, SmartCommerce, etc.
Experience with troubleshooting 3^rd party tags, macro insertion and replacement

Benefits:

Competitive Compensation
Health/Medical Benefits
Unlimited PTO
Monthly Gym/Phone Reimbursement

Sabio, Inc. is an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Apply

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LoopMe’s Sales team

About the job

About LoopMe’s Sales team

LoopMe’s sales team are experts in all things ad tech. Our Midwest team aims to deliver maximum impact, ensuring LoopMe is recognized as the industry’s most advanced digital advertising solution.

We do the right thing - for our clients, company and colleagues. We are respectful, we take responsibility and we work hard.

We innovate - we find the solution when there are challenges, we lead the industry, we meet our clients' needs.

We love what we do - we are positive, enthusiastic, energetic and take pride in our work

The Role

The Account Executive is responsible for managing a pipeline of advertising sales opportunities with account team members.

The successful candidate will be energetic, persuasive and well organized, and able to demonstrate the ability to sell complex solutions to small to large companies and agencies. You will be comfortable selling programmatic as well as managed deals to agencies and brands. You will also work closely with the rest of the LoopMe team to define and execute appropriate sales strategies; business development, marketing, technical, ad operations and sales support programs to maximize sales and profitability.

Responsibilities

Identify and close advertising partners that are consistent with LoopMe strategy
Develop strategic relationships with agencies and advertisers
Work with the Sales, Account Management and Operations, teams to implement targeted sales strategy
Provide direction and sales related information/tools to Sales Directors
Generate and maintain accurate Account and Opportunity plans
Work with internal teams on behalf of clients to ensure the highest level of customer service
Interface with technical support internally to resolve issues that directly impact partners
Manage multiple business initiatives in a start-up environment

Required Skills & Experience

Previous sales experience in mobile, online advertising or ad technology
Agency or brand marketing experience is a plus
Understanding of the programmatic landscape is a requirement
Self-motivated, tenacious, initiative and entrepreneurial
Solid track record in advertising sales, mobile and/or video advertising experience in the US
Comprehensive knowledge of the mobile advertising market: products, players, and technologies
Proven experience in marketing and selling programmatic products or services in a start-up or early stage, in a fast-paced environment
Excellent presentation and communication skills
A hands-on approach to tackling tactical as well as strategic sales activities
Proven ability to influence and impact at all employee levels

Benefits

Our competitive compensation package offered includes base salary+ bonus+ stock options. Overall Package offered will be commensurate with relevant skills and experience.
Working in a team that inspires, and works with you to achieve industry changing goals.

About LoopMe

LoopMe, the leading outcomes-based platform, closes the loop on digital advertising.

By leveraging AI to optimize media delivery in real-time, we drive measurable uplift for business outcomes and more effective advertising across online and offline marketing goals, including brand lift, purchase intent, consideration, foot traffic and sales.

LoopMe’s award-winning PurchaseLoop is 2x more effective than traditional advertising optimization, using cutting-edge artificial intelligence to optimize digital advertising to real-world brand outcomes.

APPLY HERE: https://www.linkedin.com/jobs/view/2553696404/?capColoOverride=true

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Media Sales Consultant - Michigan Press

Michigan Press Association Services, the advertising arm of Michigan Press Association, is looking for a highly-motivated and organized individual who understands current day print and digital media and its benefits to expand our list of highly-satisfied clients.

The ideal candidate would have agency and client-side experience and contacts with the ability to open doors for both. They must be an advocate for the news media industry, both in print and digital, and should have a strong customer service focus with a passion to exceed customer expectations. Candidates should have the proven ability to generate new business through a consultative sales approach. Previous experience selling in the print and/or digital arena is desired. Travel will be required.

Part-time independent contractor agreement Retainer plus commission potential.
Or full-time base with commission.
Work from remote office as necessary.
Previous experience and college degree preferred.

EOE. Please send resume and cover letter to: solutions@mediaplacementone.com

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Senior Manager, Social Media - OneMagnify

Senior Manager, Social Media

Detroit, Michigan

Take your career further with one of the fastest-growing full-service marketing firms. OneMagnify is a one-of-a-kind combination of brand marketers, digital specialists, and technologists that deliver a whole that is truly greater than the sum of its parts. Today’s sophisticated business and marketing environments require a fresh approach to communications - and we get it. We are looking for hardworking team members who want to grow and be part of the change with us.

The Digital team is looking for a Senior Manager of Social Media to develop both internal agency and client-facing social media advertising strategies for all B2B and B2C clients. In this role, you will serve as the head of our rapidly growing social media team.

This individual should have an outstanding history running a social media team and supporting social media for a large book of clients.

Key Responsibilities

Lead a team of 6-8 social media managers and managers by guiding social media strategy and developing their overall skillset through real-time performance management and mentoring.
Work with clients to develop social media strategies and launch new channels, ensuring brand consistency and attention to detail at all times.
Handle onboarding of all new social media clients
Develop and maintain social media campaigns using a strong understanding of client business goals and marketing objectives to build relevant monthly content calendars.
Assisting account teams on decks and pitches for prospective social media clients.
Collaborate with Design and Account teams to create best-practice content for monthly calendars.
Facilitate timely and accurate posting of content, including resolving any issues with design, Account teams, and vendors
Be a great partner with clients, and serve as an advisor on all social media questions and concerns
Participate in speaking and education opportunities to increase the agency's thought leadership on social media topics.
Provide agency point-of-view on new social media opportunities to clients, by keeping up with social trends
Analyze monthly organic and paid social media data to provide clients with recommendations for optimization
Lead client reporting review, incorporating insights from management tools, digital platforms, and web analytics
Collaborate with Facebook, LinkedIn, and other platform contacts to help optimize campaigns

Requirements

BA or BS from an accredited college or university. Master's degree is a plus.
8+ years of social media management experience, and deep knowledge of digital marketing
3+years of personnel management experience
Excellent communication, interpersonal, project/time management, and presentation skills
Authoritative knowledge and proficiency with all social media tools, including but not limited to planning tools (Sprinklr / Hootsuite / Sprout / Meltwater / Falcon), listening tools (Meltwater / Talkwalker / Netbase / Khoros), and tracking tools (LinkTree / Later / Bitly.)
Extensive experience developing, optimizing, analyzing, and reporting on paid campaigns on all platforms (LinkedIn, Twitter, Facebook / Instagram, YouTube, etc.)
Prior experience crafting paid social customer acquisition campaigns for a diverse range of clients and verticals (Ecomm/retail and lead gen preferred)
Enjoy working both independently and as part of a diverse team
Self-starter able to prioritize and consistently handle multiple tasks across various clients and teams
Attention to detail and process orientation, while simultaneously seeing the bigger picture
A positive outlook, flexibility, and ability to learn
Strong Word, Excel and PowerPoint skills

OneMagnify powers business performance for its clients with impactful analytics, compelling marketing communications through brand strategy, and technology solutions for companies here and around the world. We believe that’s pretty cool, making us an exciting place to work. But there is so much more to this employee-centric company! For example, it’s all the lively and meaningful things we do—like our charitable giving team program, summer poker walks, quarterly cake day and, of course, the creative client solutions we deliver daily. It all stems from a culture of caring—for each other, our clients and the world around us!

OneMagnify offers vision, dental and health insurance, 401k matching and a competitive PTO package. OneMagnify is an equal opportunity employer.

OneMagnify is an Equal Opportunity Employer.

Apply here.

Date posted: 5/20/21

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Associate, Portfolio Management at UM (Client: high profile banking solutions provider)

General information

Agency: UM

Job Function: Planning

Location: Detroit, United States

Job Ref#: 2684

Description & Requirements

Position Summary

We are looking for you - dynamic, best-in-class talent - to join the UM team as an Associate, Portfolio Management. In this role you will assist in the media planning process for our top clients and help take digital planning to the next level. As an Associate, Portfolio Management you will create, innovate, and guide the planning process. This entry-level opportunity will kick-start your career in media and provide a platform to partner with the world’s leading consumer brands.

Job Responsibilities

Work closely with consumer and media strategists and investment specialists to help build a media plan, while also handling day-to-day client requests
Use qualitative and quantitative research to develop consumer insights and budget allocations
Compile research data to help the planning teams ensure client is reaching target audience
Learn to utilize syndicated sources, programs, and master basic media math
Develop tactical components of client media campaigns, such as flow charts, spreadsheets, and budget summaries

Desired Skills & Experience

Passion for media/advertising
Excellent written and oral communication skills
Exceptional attention to detail, organization skills, and multi-tasking capabilities
Strong quantitative skills, including analytical abilities
Proficiency at MS Suite: Excel, Word, PowerPoint
Ability to be flexible and be a team player

Employment Transparency

About Us

A full-service media agency, UM strives to Futureproof our clients’ businesses through our relentless pursuit of better science, art and outcomes. Founded in 1999, UM is made up of entrepreneurially-minded strategists, planners, researchers, investment experts, decision scientists, account executives, and content and activation specialists—over 4,800 employees across 130 offices in over 100 countries around the world. A part of IPG Mediabrands, UM’s global headquarters are in New York, with six additional US offices in Birmingham, Dallas, Detroit, Los Angeles, Miami, and San Francisco. UM's vision to Futureproof our clients for today, tomorrow, and beyond wouldn’t be possible without our Better People.

UM’s culture is an inclusive one, where people belong and are encouraged to bring their full selves to the office, and where personal and professional growth are a priority of every member of the team. UM’s Executive Leadership Team is dedicated to building a culture that permeates every element of the company, from work flexibility, to career planning and regular talent reviews, to an active culture club. They proudly uphold the following values: Courage: Our courage to take risks drives our ability to set new industry standards. Curiosity: Our relentless curiosity drives relentless innovation. Commitment: Our commitment to uncovering better opportunities for our clients and our community is at the heart of everything we do. Community: We pride ourselves on fostering a community where everyone can belong while actively giving back to the communities in which we live. Caring: We care about being a diverse agency where everyone feels motivated and supported. Candor: Our candor through open and constructive dialogue ensures better outcomes for our people and our clients. As a company, UM is constantly pushing to improve, under their Better Science, Better Art, Better Outcomes banner, striving to set the bar in the ever-evolving media landscape. Their efforts have yielded a number of new business wins recently including Aetna, American Express, Columbia Sportswear, Gallo Wine, Henkel, and Quicken Loans.

Apply Here

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Associate, Paid Social at Reprise (Client: high profile real estate tech firm)

General information

Agency: Reprise

Job Function: Social

Location: Birmingham, United States

Job Ref#: 3104

Description & Requirements

Position Summary

As an Associate, Paid Social you will assist in the day-to-day stewarding of both account and media activity on assigned campaigns for our top clients, and help take social media planning to the next level. This entry-level opportunity will kick-start your career in media and provide a platform to partner with the world’s leading consumer brands

Job Responsibilities

Work closely with Account/Media team on the development, implementation and optimization of campaigns to successfully execute the defined strategy and achieve business results
Serve as resource in terms of gathering and distributing research around the industry or our clients
Develop a strong working relationship with the media sales community, specifically our partners, to become the point person for day to day needs and account maintenance for all active campaigns
Investigate new sites/media vehicles relevant to clients’ media campaigns
Work with sales reps to develop new tactics (placements, creative units) to improve performance of clients’ advertising
Use research tools to develop profile of target audiences with view into their social/online behaviors, media consumption, etc.
Ensure agreed upon pacing and delivery of campaigns, prompt delivery of reports to clients and accurate/useful performance reports
Become proficient with 3rd party ad-serving, tracking & analytic systems to be able to accurately input media plan details and launch campaigns
Maintain detailed files of all pertinent records (latest media plans, performance reports, etc.) relevant to clients’ business with Society
Reconcile all campaigns to ensure that client receives all planned media and is invoiced/credited properly

Desired Skills & Experience

0-2-year experience in advertising or interactive digital media
Demonstrated enthusiasm for interactive media / marketing with strong working knowledge of the Internet – and an active user / participant in social media a plus.
Proactive ability to multi-task, strong written and oral communication skills, excellent organizational aptitude, attention to detail, and accuracy when working with numbers
Strong desire to learn and build knowledge of: social media, native advertising, marketing principles, marketing platforms (e.g., Facebook and Twitter Advertising), interactive media, and direct response strategies and tactics

Employment Transparency

About Us

As the global performance marketing agency of IPG Mediabrands, we are obsessed with Customer Flow, the continuous movement of customers along the path to purchase. Our purpose is to help brands build and accelerate Customer Flow, and we offer deep expertise in digital crafts required to move customers along that journey. We do this by unifying our craft experts which include search, social media, SEO, eCommerce, content creation and strategy under a single operating system.

Our expert team of specialists delivers integrated initiatives that help the world’s leading brands connect to the people who drive their business forward – efficiently and effectively. Reprise is headquartered in New York with over 60 offices around the world and works with brands like Johnson & Johnson, Coca-Cola, Amazon, American Express, Lego & more.

Apply Now

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Media Analyst

Media Analyst - Transmit

Overview:
For new-age digital networks and content owners that want to create the new standard of ad supported streaming experiences, Transmit.Live provides a transformative cross screen video publishing & monetization solution. With A 2-year head start in disrupting a multi-billion dollar streaming marketplace, our technology enables media operators to create new inventory supply through innovative in-content ad experiences that sustain viewer attention across all owned & distributed OTT channels, while establishing a more meaningful connection between brands and viewers.

We are looking for a qualified Media Analyst to oversee and address our customers’ technical needs. You will provide accurate technical service before and after the point of sale, ensuring customer satisfaction. As a media analyst, you should be a tech-savvy professional, able to explain technical details and requirements to a non-technical audience. You should also be results-driven and aspire to achieve specific goals. Ultimately, you should be able to provide technical, product and business knowledge to support the sales process and strengthen customer relationships.

What You'll Do:
Provide technical support for customers to support pre-sales and post-sales processes
Address all product-related queries on time
Train customers to use products effectively
Provide developers with customer feedback to help identify potential new features or products
Report on product performance
Identify solutions to reduce support costs
Analyze customers’ needs and suggest upgrades or additional features to meet their requirements
Liaise with the sales department to win new business and increase sales
Establish best practices
Keep track of sales performance metrics
Requirements
2+ years experience in relevant field
Solid technical background with hands-on experience in video streaming
technologies
An ability to grasp customers’ needs and suggest timely solutions
Excellent verbal and written communication skills
Strong analytical and problem-solving skills

Apply Now

Posted: 05/12/2021

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Senior Account Executive

Senior Account Executive - The Mars Agency

Senior Account Executive - The Mars Agency
Customer Development Southfield, Michigan

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V Commerce SM space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 12 offices.

We’re looking for a Senior Account Executive to work on project management and activation of a major CPG client's shopper marketing programs through regional retailers, as well as maintain and manage key brand/retailer initiatives.

PRIMARY RESPONSIBILITIES:

Maintain productive interaction with support departments (i.e., answer questions/provide direction) to keep projects moving forward
Lead, compile and author recaps
Develop knowledge of assigned brand or retailer brand positioning(s), short and long term goals, consumer/shopper targets and marketing strategies
Tactically support programs (development of timelines, trafficking and review of materials, estimation of costs, etc.)
Independently manage projects effectively from start to finish
Manage budgets, completing programs within estimated hours and costs
Manage electronic job jackets/billing information
Develop your proficiency across all Mars internal workflow and financial management systems
Work effectively and efficiently with various internal departments
Maintain and update team reports, including weekly status, marketplace assessments, etc.
All other duties as assigned by Manager
SKILL SETS REQUIRED:

Bachelor’s degree in advertising, marketing, business or related field
Minimum of 3 years of shopper marketing or advertising experience, preferably agency experience in retailer promotions
Strong computer skills and proficiency in Word, Excel and PowerPoint
Ability to manage time, adhere to strict timelines and work well under pressure
Detail orientation and ability to multitask across fluid workload
Proactive nature in the seeking of work/responsibility
Dependability in execution of work and as member of assigned team
Enthusiastic, “can do” attitude in accepting work/new challenges
Desire to learn all aspects of the Shopper Marketing discipline
Effective interpersonal skills working well across functions
Conscientious work ethic
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Apply Now

Posted: 05/12/2021

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Senior Copywriter

Senior Copywriter - The Mars Agency

Senior Copywriter
Creative Southfield, Michigan Chicago, Illinois

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V Commerce SM space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 13 offices.

We’re looking for a Senior Copywriter to work from our Detroit or Chicago office (this is not a remote position, and it requires at least 3 years of previous advertising copywriting experience). This person works closely with their assigned team to provide strategic creative recommendations that align with the client’s brand/retailer objectives and budget. Please include your portfolio link with your application-- resumes without portfolio links will not be considered.

What You'll Do:
Collaborate with account and creative teams to develop concepts that meet predetermined objectives and strategies
Develop an advanced knowledge of the Shopper Marketing discipline
Assist team in creative execution, from initial concepts through production phase
Interact regularly with creative partners and other agency departments as needed for completion of assigned projects
Engage in new business presentations and spec work for potential clients
All other duties as assigned by Associate Creative Director
What You Bring To Us:
Bachelor’s degree in English, communications or related field
Minimum of 5 years of marketing or advertising experience, preferably agency experience in retailer promotions
Mastery of applicable Mac software programs
Well-rounded portfolio of client work, demonstrating a strong understanding of client objectives and strategies
Self-direction in daily responsibilities and ability to accomplish all tasks without supervision
Solution-oriented attitude in addressing day to day challenges of job
Effective written and verbal communication internally and with client
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Apply Now

Posted: 05/12/2021

Accordion Widget

Strategic Planner

Strategic Planner - The Mars Agency

Strategic Planner
Strategic Planning Southfield, Michigan Chicago, Illinois

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V Commerce SM space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 13 offices.

What You’ll Do:

Collaborate with Strategic Planning lead and Client Leadership teams to develop and deploy shopper focused program development for agency clients.
Become proficient in the use of data sources including our Marilyn technology as well as be able to organize findings into high-level story structure/flow
Own the development of shopper profiles and journeys including identifying key behaviors, influences, barriers, triggers and mindsets.
Contribute to the creative process by helping to inform insightful and inspiring creative briefs
Contribute to the develop general market and cultural trend analyses
Conduct competitive and category landscape assessments
Cultivate strong working relationships within the Mars Agency including Media Strategy, Customer Development, Performance Targeting & Analytics and Creative teams
What You Bring to Us:

Bachelor’s degree or greater
Highly curious nature and collaborative spirit
Astute understanding of trends impacting business and shopper behavior
Excellent written and verbal communication skills
Self-starter with strong problem-solving ability
Capable of handling multiple projects simultaneously
High level of energy and enthusiasm
Comfortable with high pressure, fluid and ambiguous situations
Proficiency in Microsoft Word, Excel and PowerPoint required
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Apply Now

Posted: 05/12/2021

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Senior Retoucher/Prepress

Senior Retoucher/Prepress - The Mars Agency

Senior Retoucher/Prepress
Creative Southfield, Michigan Chicago, Illinois

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V Commerce SM space, which incorporates everything from Autonomous to Voice commerce.
Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 13 offices.

We’re looking for a Senior Retoucher/Prepress. As a Senior Finisher/Prepress, you are an expert in production- having years of hands on experience prepping files at a print shop. You know without a doubt how each file type needs to be set up to be produced. And your investigative skills are top notch- being able to unravel how someone created it to then re-build it correctly is key.

Details matter especially in the technical aspect of a file set up.
You must know:
- what ink density is and how to prep a POA accordingly

- how to set up a file when its run litho, flexo or digital

- the difference in CMYK/RGB conversions and how to correct undesired color shifts

- how to determine if a POA is HR if it’s been scaled up too much

- how layers are organized in in-design so that it produces correctly

- why it’s bad to set type in photoshop on a print project and correct it

- how to set up a spot color in photoshop, in-design and illustrator

- how to eliminate banding on gradients

- when to run a packed black

- when a vector or a raster image is necessary

- how to work in and read die lines

- know how to work in templates

Beyond your print expertise, you must have creative retouching chops. Things like retouching product shots, cleaning up table top food shots- by eliminating blemishes, adding cheese, sauces, making a poorly shot food image look tasty. Knowing how to correct color tone, balance highlights, mid-tones, make specific color shifts, painting in hair /missing elements. As well as being able composite stock art together and creating a final image that looks believable.

You are used to working under constant deadline pressure and have the ability to manage multiple tasks under stress. You catch the little things that everyone else missed. And most important of all, you genuinely care about the quality of your work. Because you know it’s important. Because it’s ultimately your work that goes out into the world, establishing and maintaining our clients’ brands and our agency’s reputation.

Additional responsibilities include:

/collaborate with creatives while re-building files to assure that their vision has been met.

/attend pre-production meetings and discuss needs of the job, die lines, time lines, client concerns,
AD/ACD/CD expectations.

/ensure highest creative quality and integrity are maintained

/run proofs on every die line project and or jobs that need checking for retouching, color etc

/communicate well with the Account and creative teams.

/pro-actively work with the creative teams on their projects to help them with production challenges.

/seek out solutions to challenges

/go beyond the ask to make a project even better

/take direction from creative leaders, art directors, designers, and clients.

/ability to multi-task and keep everything going

/have digital production knowledge

Bonus

/have experience working in retail packaging

The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Apply Now

Posted: 05/12/2021

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Ad Ops Specialist

Ad Ops Specialist - The Mars Agency

Ad Ops Specialist
Media Chicago, Illinois Southfield, Michigan

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V CommerceSM space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 12 offices.

The Mars Agency is seeking an Ad Ops Specialist to work from our Detroit, Chicago or a remote location.

Role Description:

Lead the hands-to-keyboard set-up and management of ad serving and verification tagging across all digital campaigns at the agency
Serve as subject matter expert and educational resource for clients and internal teams on verification, ad serving and tagging
Develop and communicate the ad ops and tagging process, both internally and with clients / vendors
Define agency benchmarks and ensure optimal performance across multiple tactics and clients
Collaborate with campaign manager, client leads and vendors to ensure flawless execution across all campaigns and align on performance and reporting
QA creative assets and ensure creative adheres to technical specifications including testing, implementing and troubleshooting all third party ads
Create reporting template and provide performance updates throughout the campaign and post-campaign
Work closely with internal teams and vendors to troubleshoot and identity new opportunities
Lean in on vendor vetting, programmatic executions and thought leadership initiatives as needed
Skills Needed:

Attention to detail
Ability to organize & prioritize workload to manage timelines and deliverables for self, vendor and team
Collaborative with willingness to listen and learn
Sound decision making skills based on industry, agency and client knowledge
Experience using ad serving technology (DFP, CM, Sizmek, etc.)
Experience using verification technology (IAS, DV, Moat)
Experience implementing verification in DSPs such as OneView, DV360, Verizon Media, etc. preferred
Solid Excel, PowerPoint and corresponding Google stack experience. This role requires daily work in Excel and Google Sheets.
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Apply Now

Posted: 05/12/2021

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Associate Project Manager

Associate Project Manager - The Mars Agency

Associate Project Manager - The Mars Agency
Client Leadership Southfield, Michigan

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V CommerceSM space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 13 offices.

We’re looking for an Associate Project Manager to work from our Detroit office. This role requires 1 year of previous experience in advertising or marketing project management.

PRIMARY RESPONSIBILITIES:

Oversee agency operations for major CPG client
Independently lead the shopper marketing planning process with client and/or retailer to build customized programs for the defined retailer/brand (and participate in brand/retailer sell-in as client relationship allows)
Approach and manage partnership relationships with other manufacturers or properties
Oversee the implementation of client key projects
Demonstrate persuasive written and oral communication with clients, while building strong working relationships
Utilize advanced financial knowledge of agency P&L components and understanding of how agency resource utilization impacts their team’s overall profit performance
Prepare detailed post-program analysis that includes ROI, key learnings and future program recommendations
Present projects to senior management that positively impact client dynamics
Manage and develop lower level team members (as assigned by Director) including completing performance evaluations and reviews
Manage workflow and capacity across cross-functional teams
Work directly with other functions (Planning, Creative, Account Service, Channel, Finance, Production) and account executives to manage timing of agency deliverables
Take ownership of complex and high risk projects
Quality control and trouble-shoot issues
Training and mentorship of team
Internal systems expert
Assist in writing, implementing and training of new processes
Contribute to staffing plan
SKILL SETS REQUIRED:

Bachelor’s degree in advertising, marketing, business, or related field
Minimum of 1 year of marketing or advertising experience, preferably agency experience in retailer promotions
Strategic thinking in the development of Shopper Marketing programs and management of day to day business
Sound decision-making skills based in agency, client, and industry knowledge Passion about business and not satisfied with status quo – always thinking of ways to improve/grow assigned client/business
Strong computer skills and proficiency in Word, Excel and Power Point
Ability to manage time, adhere to strict timelines and work well under pressure
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Apply Now

Posted: 05/12/2021

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Project Manager

Project Manager - The Mars Agency

Project Manager
Client Leadership Southfield, Michigan

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V CommerceSM space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 12 offices.

We’re looking for a Project Manager to work from our Southfield HQ office.

PRIMARY RESPONSIBILITIES:
Oversee agency operations for major CPG client
Independently lead the shopper marketing planning process with client and/or retailer to build customized programs for the defined retailer/brand (and participate in brand/retailer sell-in as client relationship allows)
Approach and manage partnership relationships with other manufacturers or properties
Oversee the implementation of client key projects
Demonstrate persuasive written and oral communication with clients, while building strong working relationships
Utilize advanced financial knowledge of agency P&L components and understanding of how agency resource utilization impacts their team’s overall profit performance
Prepare detailed post-program analysis that includes ROI, key learnings and future program recommendations
Present projects to senior management that positively impact client dynamics
Manage and develop lower level team members (as assigned by Director) including completing performance evaluations and reviews
Manage workflow and capacity across cross-functional teams
Work directly with other functions (Planning, Creative, Account Service, Channel, Finance, Production) and account executives to manage timing of agency deliverables
Take ownership of complex and high risk projects
Quality control and trouble-shoot issues
Training and mentorship of team
Internal systems expert
Assist in writing, implementing and training of new processes
Contribute to staffing plan
SKILL SETS REQUIRED:

Bachelor’s degree in advertising, marketing, business, or related field
Minimum of 1 year of marketing or advertising experience, preferably agency experience in retailer promotions
Strategic thinking in the development of Shopper Marketing programs and management of day to day business
Sound decision-making skills based in agency, client, and industry knowledge Passion about business and not satisfied with status quo – always thinking of ways to improve/grow assigned client/business
Strong computer skills and proficiency in Word, Excel and Power Point
Ability to manage time, adhere to strict timelines and work well under pressure
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Apply Now

Posted: 05/12/2021

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Digital Project Manager

Digital Project Manager - The Mars Agency

Digital Project Manager
Client Leadership Southfield, Michigan

APPLY
The Mars Agency is a global marketing practice, specializing in marketing to shoppers, consumers and retailers across the ever-expanding omni-commerce environment. Mars uniquely refers to this environment as the A-to-V Commerce (sm) space, which incorporates everything from Autonomous to Voice commerce.

Mars, proud of its independence and growth-for-clients focus, operates internationally across the Americas, Europe and Asia through its network of 13 offices.

We’re looking for a Digital Project Manager to work from our Southfield HQ office on our Walmart Canada client. This role requires at least 1 year of experience in digital project management.

PRIMARY RESPONSIBILITIES:

Manage digital ad project timelines
Manage different digital ad versionings and brand pages
Partner with internal/retailer team members - Planning/Activation, Creative, Ad Operations teams to ensure project timelines/deliverables are met
Approach and manage partnership relationships with other manufacturers or properties
Oversee the implementation of client key projects
Demonstrate persuasive written and oral communication with clients, while building strong working relationships
Utilize advanced financial knowledge of agency P&L components and understanding of how agency resource utilization impacts their team’s overall profit performance
Prepare detailed post-program analysis that includes ROI, key learnings and future program recommendations
Present projects to senior management that positively impact client dynamics
Manage and develop lower-level team members (as assigned by Director) including completing performance evaluations and reviews
Assist in writing, implementing and training of new processes
Manage workflow and capacity across cross-functional teams
Work directly with other functions (Planning, Creative, Account Service, Channel, Finance, Production) and account executives to manage timing of agency deliverables
Take ownership of complex and high-risk projects
Manage quality control and trouble-shoot issues
SKILL SETS REQUIRED:

Bachelor’s degree in advertising, marketing, business, or related field
Minimum of 1 year of digital project management experience, preferably in an agency setting
Proven project management knowledge
Previous experience with digital/online ads, both static and dynamic - IABs and other digital ad products, brand page set up
Strong computer skills and proficiency in Word, Excel and Power Point
Ability to manage time, adhere to strict timelines and work well under pressure
The Mars Agency is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

The Mars Agency has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Apply Now

Posted: 05/12/2021

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Marketing Coordinator - Winning Futures

Marketing Coordinator

This full-time position is responsible for building awareness, participation, and support through captivating communications that tell our story and advance our mission. The ideal candidate is an outstanding writer with familiarity of how to produce digital and print communications and engage audiences through social media. Two years of marketing experience is required.

All interested candidates should review the full posting and follow the resume submission process. https://winningfutures.org/job-postings/marketing-coordinator/

We are looking for individuals who want to build camaraderie with the team, share our values of excellence, student focused, relationship focused, loyalty, positive attitude, and teamwork, and are passionate about our mission.

Date posted: 4/30/21

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National Sales Account Manager - Gannett

National Sales Account Manager

Chicago, IL, USA ● Detroit, MI, USA Req #15151

Monday, April 12, 2021

Gannett Co., Inc. (NYSE: GCI) is a subscription-led and digitally focused media and marketing solutions company committed to empowering communities to thrive. With an unmatched reach at the national and local level, Gannett touches the lives of millions with our Pulitzer-Prize winning content, consumer experiences and benefits, and advertiser products and services.

Our current portfolio of media assets includes USA TODAY, local media organizations in 46 states in the U.S., and Newsquest, a wholly owned subsidiary operating in the United Kingdom with more than 120 local news media brands. Gannett also owns the digital marketing services companies ReachLocal, Inc., UpCurve, Inc., and WordStream, Inc., which are marketed under the LOCALiQ brand, and runs the largest media-owned events business in the U.S., USA TODAY NETWORK Ventures.

To connect with us, visit www.gannett.com.

JOB TITLE: National Sales Account Manager

POSITION PURPOSE AND OBJECTIVES:

Gannett is looking for a highly motivated Account Manager to join our fast-growing company and bring a positive attitude and a curiosity to learn as part of ourAccount Management team. The Account Manager is primarily focused on the digital business of the National Sales team, in growing revenue with existing customers, as well as successful onboarding and development of new customers. Responsibilities will include: developing media strategy, launch prep and execution, reporting/analytics and driving revenue.

Candidates for this position are expected to excel in relationship building, have strong project management skills, a meticulous attention to detail, strong time management skills, analytical skills, and the ability to thrive in a fast moving and challenging environment.

ESSENTIAL JOB FUNCTIONS:

Partner with Sales on incoming RFPs and upfront digital proposals, to ensure we are meeting client objectives - collaborating with various cross-company teams to develop best advertising solutions as needed
Successfully manage and support your account base and new business as the day to day contact for your digital accounts
Provide high level of customer service to clients with effective communication, timely responses to requests and proactive resolution of potential issues
Develop and revise media plans with existing accounts by analyzing historical data on customer spending, as well as considerations of client objectives, timing, product offerings, product performance and inventory availability
Independently manage all post-sale online advertising activity to ensure customer satisfaction is achieved and to prevent under-delivery – this includes booking, trafficking, delivery reporting, optimizations and assistance in resolution of billing discrepancies
Project management of internal creative builds and sponsorship/custom programs – working as a liaison between client/creative agency and internal teams towards successful execution
Ensure effective communication with sales teams to understand and anticipate customer needs, and ensure that advertising solutions meet those needs while setting internal and external expectations
Support programmatic sales team and serve as a resource for the National Sales and Account Management team, as it relates to our programmatic business and initiatives
Participate in project work as directed by supervisor
In partnership with Senior Account Managers, continue growth in the following areas:

KNOWLEDGE, SKILLS AND ABILITIES REQUIRED:

Experience in Excel with strong analytical skills: must have a demonstrated track record of excellence in analytics, either via past work experience and / or successful completion of analytic coursework
Strong leadership, presentation, communication, and interpersonal skills
Organizational skills with a focus on quality assurance and process improvement
A team player, willing and able to collaborate with a diverse and dynamic team
Ability to work under pressure, organize and prioritize responsibilities and client requests
Professional maturity, integrity, discipline and a positive attitude
Demonstrated ability to think outside the box and take initiative to solve problems as they arise
Extensive working experience with online media sales and responding to RFPs in collaboration with others
Experience working with research, sales and operations to execute solutions
Must be able to work in a fast-paced, high-pressured, dynamic environment, with tight deadlines
Programmatic: familiarity and experience working in DV360, AdX, Rubicon, Pubmatic, etc; troubleshooting and management of deal health, etc.

MINIMUM QUALIFICATIONS:

College education
2-3 years working experience in digital media advertising
2-3 years previous work experience working with sales personnel
Skills: Microsoft Office (Outlook, Word, Excel and Powerpoint), CRM or Order Management/Workflow systems, Google Ad Manager

Gannett Co., Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We will consider all qualified candidates regardless of race, color, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, education, political affiliation, or veteran status.

Apply here.

Date posted: 4/30/21

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Associate Director, Paid Social - Assembly

Summary:

The Associate Director, Paid Social effectively manages team members and provides strategic depth to their team. The AD is responsible for mentoring junior team members, developing innovative media plans/proposals and managing day-to-day client relationships. They should be thought leaders in paid social strategy.

Responsibilities:

Create key client strategies and ensures that the team is aligned on strategy and process
Gain an understanding of each client’s business, their objectives, and their competitive landscape
Develop and maintain relationships with key paid social partners including Facebook, Instagram, Twitter, Pinterest, Snap and LinkedIn
Establish client relationships with accurate and timely communication
Ensure best practice and innovation in all activities
Demonstrate knowledge sharing across teams to scale social efforts
Manage and develop direct reports and holistic team development
Define new initiatives, identify opportunities to grow client revenue and up-sell capabilities
Collaborate with other teams including paid search, programmatic and planning
Contribute to new business development when requested
Exhibit leadership across teams and agency

Qualifications:

6-8 years in a digital agency, with a focus on biddable media and Paid Social
Experience managing large scale Paid Social Campaigns, inclusive of Facebook, Instagram, Twitter, Snap, Pinterest, and LinkedIn
A history of success collaborating effectively with internal and external partners, clients, peers, partner agencies and vendors
At the forefront of all Paid Social developments and technologies
Strong managerial experience, including experience developing and mentoring a team
Well-honed communication skills with senior audiences
Ability to think strategically and identify and resolve problems in a client-centric environment.
Advanced project management skills for managing client expectations
Strong negotiation and problem-solving skills
Strategic planning for revenue and team growth
Excellent communication and presentation skills both verbal and written
High levels of integrity, autonomy, and self-motivation

Apply here.

Date posted: 4/30/21

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Paid Social Manager - Assembly

About the job

If you spend more time in your Facebook Business Manager than your Facebook Newsfeed this job is for you. Assembly – Ad Age’s 2018 Media Agency of the Year is looking for a Manager, Paid Social to effectively lead team members and provide strategic depth to the team. The Social Manager is responsible for mentoring junior team members, developing innovative paid social media plans, managing day to day client relationships and acting as thought leaders in the paid social space.

If you have a strong attention to detail, positive attitude and like to share memes in between status meetings and finalizing strategy decks then let’s talk.

Responsibilities:

Ability to develop high level social strategy, leverage social across platforms and integrate social media into multi-channel marketing strategies
Gain an understanding of each client’s business, their objectives, and their competitive landscape
Oversee daily executional tasks and ensure the team is completing tasks on time
Manage campaign budgets and advise on recommended campaign optimization
Ensure campaign delivery, performance and advertiser goals are being fulfilled
Plan and manage allocated campaigns and implement new initiatives that exceed client KPIs
Establish client relationships with accurate and timely communication
Collaborate with other teams including paid search, programmatic and planning
Develop and maintain relationships with key paid social partners including Facebook, Instagram, Twitter, Pinterest, Snap and LinkedIn
Be a thought leader within the company and to clients on all things Social
Manage and develop direct reports and foster career development
Build strong relationships with clients and internal teams
Assist with meetings, QBRs, and new business as needed

Qualifications:

4+ years of experience in a digital agency, with extensive experience using social media platforms (Facebook, Instagram, Twitter, Pinterest, Snap, LinkedIn etc.)
Demonstrated experience in directing managing large and complex Paid Social campaigns
Proven ability to think strategically, making credible recommendations to clients that drive measurable results
Ability to identify opportunities to grow business
Understands Paid Social campaign management technology from implementation to daily management of optimization features
Experience successfully leading a team, setting best practices, inspiring excellence & innovative solutions and serving as a point of escalation
Ability to think strategically and identify and resolve problems
Excellent communication and presentation skills both verbal and written
High levels of integrity and self-motivation

Apply here.

Date posted: 4/30/21

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Sales Operations Associate - Brooklyn Outdoor

Sales Operations Associate

Brooklyn Outdoor’s core business is outdoor signage and displays, including billboards, hand-painted murals, wallscapes, digital billboards, transit advertising, and more. At Brooklyn Outdoor, we use our diverse perspectives to think outside the board to generate sales and deliver results to our customers.

Are you a helpful and contributing individual who enjoys a team-driven environment? Are you analytical as well as a very task driven individual? Do you function best in a process driven workplace where completing all steps of work is important? This position offers a quality driven role that will inspire and reward a self-determined staff member like you! Brooklyn Outdoor is on the hunt for an OOH professional that knows and loves the industry to join our fast-growing sales organization. We are looking for an operations associate with an “all hands on deck” attitude and fits our core values: fun, goal-oriented, driven, communicative, and accountable.

Brooklyn Outdoor Core Values:

FUN – We wanted to create a company culture where our team can come to work and still have fun. Even on the days you need a little extra motivation, we strive to have a team where people enjoy spending time with one another.
GOAL-ORIENTED – Each person on our team understands their role and how it directly relates to the overall success of our business. By working together and independently to set and achieve our goals, we grow collectively.
DRIVEN – Our team is full of a bunch of powerhouses! We have a strong team of motivated individuals who are dedicated to moving the needle.
COMMUNICATIVE – At Brooklyn, each and every person within our team is encouraged to openly communicate with one another and with management. By opening the channels of communication, we are able to work together, present ideas, and remove obstacles.
ACCOUNTABLE – As a small team, we each play an important role in the success of the company. Our team understands how we rely on each other to follow through and do our part.

Position Requirements + Responsibilities:

3+ years experience in out-of-home advertising (agency experience preferred)
Strong knowledge of Microsoft Office Suite (especially excel), Adobe Acrobat, and industry-related software knowledge is preferred (Ayuda, Geopath, etc)
Responsible for the completion of the daily operations workload from the proposal process to campaign completion.
Accountable for the accuracy of all workflows and deliverables throughout the lifecycle of the sales contract in tandem with the operations staff.
Master internal processes to build and improve upon current systems and operational best practices
Maintain internal systems and manage inventory accuracy and availability
Communicate with partners and clients with a “customer first” attitude.
Collaborate with team members and departments to increase productivity, remove obstacles, and increase sales revenues.

Behavioral Competencies:

RESULTS ORIENTATION: Maintaining a focused commitment to achieving objectives; clearly communicating performance measures; taking action to optimize resources and work processes.

Communicates key performance indicators linked to desired results.
Designs and modifies processes that support achievement of goals.
Stays focused on results in the face of adversity or challenge.
Removes or reduces barriers and obstacles that get in the way of achieving results.
Delegates tasks and activities as needed and provides resources to achieve results.

VALUE CREATION: Identifying areas for creating value through process and workflow improvement; analyzing problems in a systematic, but timely manner; acting timely to implement solutions, resolve crises, or move a project forward.

Identifies and handles work-related problems that need to be solved in a decisive manner.
Seeks information to clarify and understand the impact of process and workflow changes.
Considers creative and/or alternative solutions to problems and the net results of such solutions.
Monitors impact of solutions, re-evaluates problems and solutions and takes action to modify or correct where necessary.

PARTNERSHIP FOCUS: Demonstrating a concern for the needs and expectations of our business partners and clients; focusing efforts on identifying and meeting the needs of partners; using an understanding of our business partners' needs as the basis for decision-making and organizational action; building strong relationships of trust with our partners and clients.

Focuses efforts on meeting or exceeding the needs of our partners and clients.
Seeks information from partners and clients to discover how to bring more value to the relationship.
Responds rapidly and effectively to requests or questions.
Takes responsibility for raising the bar on service and quality to the partner.

CONTRIBUTING TO TEAM SUCCESS: Actively participating as a member of a team to move the team toward the completion of goals.

Facilitates goal accomplishment: Makes procedural or process suggestions for achieving team goals or performing team functions; provides necessary resources or helps to remove obstacles to help the team accomplish its goals.
Involves and informs others: Listens to and fully involves others in team decisions and actions; values and uses individual differences and talents. Shares important or relevant information with the team.
Models commitment: Adheres to the team's expectations and guidelines; actively accepts and supports the team role assigned; leads by example; fulfills team responsibilities; demonstrates personal commitment to the team.
Admits mistakes and errors in judgment and adjusts behavior in future situations.
Takes our culture and beliefs into account in the performance of his/her job.

BUILDS TRUST: Taking action to build a relationship of trust with others; behaving in ways that are consistent with company values.

Interacts openly and honestly.
Encourages others to express ideas.
Communicates important information.
Listens actively and respectfully.
Maintains confidence.
Fulfills commitments.
Actions are consistent with words.

Job Type: Salary

Job Benefits: Health, Dental, Vision Insurance + 401k with match; waiting period may apply

Job Schedule: Full-Time

Job Location: Remote or Detroit preferred

If interested, please send your cover letter and resume to jobs@brooklynoutdoor.com

Brooklyn Outdoor is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status

Date posted: 4/22/2021

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Planning Supervisor - Carat

Job Description

OVERALL SUMMARY - POSITION DESCRIPTION

The Supervisor, Planning is a base-level management position. This position is accountable for the planning, implementation and tracking of media plans. The Supervisor, Planning partners with the Associate Media Director or Account Director to set the strategic tone for the assigned accounts. The Supervisor, Planning assists in the creation of all important plans and presentations. The Supervisor, Planning is expected to have a strong working knowledge of the media space (including digital media) and available media research. The Supervisor, Planning may be responsible for managing a planning team – developing their skills, evaluating their performance and managing their growth. In addition to their core account assignments, the Supervisor, Planning is expected to take part in larger areas of agency development – aiding with new business pitches, committees and task forces. This role is a step toward greater leadership within the media group and the agency overall.

KEY AREAS OF RESPONSIBILITY

Responsibilities include, but are not limited to:

Media Planning and Execution:

Participate in and lead brand/communication initiatives
Work with senior team members to set communications objectives and strategies
Manage preparation, development, execution and stewardship of media plans for specific clients and/or brands, and accountable for supporting the team and ensuring plans are executed in line with Carat and client processes and standards
Develop ability to independently manage all aspects of the brand, while briefing the Associate Media Director or Account Director on key happenings and issues
Act as the internal point person, where appropriate, with Carat's Network, Spot, Print, Insight, Digital, Finance & Traffic departments
Ensure constant communication between Carat and various creative agencies (and other external partners)
Develop and maintain time-lines for all projects
Balance, prioritize and properly assign work associated with multiple, concurrent projects
Act as a final resource for all inventory, billing and invoice discrepancies
Serve as a resource for planners and assistants for advice, counsel and mentorship

Client & Internal Relationships:

Maintain client relationships at appropriate levels
Understand the client’s needs
Manages expectations of clients and deliverables
Grows business opportunities within current clients, where appropriate
Have a thorough understanding of all elements of the brand and specifically its strategic target and prime prospects
Looks to identify opportunities to offer agency service line offerings to existing clients
Leads face to face client and vendor meetings
Participates and presents in New Business efforts and presentations, where appropriate
Establishes strong internal relationships with other service line personnel

Strategic Thinking & Leadership

Provide guidance to team members and nurture/promote team environment
Ensure key information is being provided to the team regarding client issues, internal agency issues, changes in account status, etc.
Is approachable and solution-oriented when presented with problems/issues by staff and team
May be responsible for constructing and delivering accurate, honest and timely performance management documents
Is mindful of the client’s point of view when reviewing work, leverage this perspective when providing feedback to team and presenting to client
Breaks down problems and issues into critical parts which can be resolved
Oversees management of specific projects as assigned
Oversee team activities, maintain overall quality control
Is an engaged member of the media industry, and proactively solicits and contributes innovative ideas

Qualifications

EXPERIENCE/KNOWLEDGE REQUIRED:

· Bachelor’s Degree

· 5-7 years media experience

· Experience in traditional marketing and current knowledge of trends and innovations in traditional and digital media

· Experience creating and selling media programs

· Ability to articulate strategic foundation for their development

· Balanced ability to perform analytically and creatively

· Advanced computer skills (MS Word, Excel, PowerPoint)

· Proven leadership skills and management experience

Additional Information

Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact recruiting@dentsuaegis.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

Apply here.

Date posted: 4/18/2021

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Senior Account Executive - Carol H Williams Advertising

CAROL H. WILLIAMS ADVERTISING (CHWA) is the premier Multicultural/African-American, Creative Communications with expertise in multicultural markets. www.carolhwilliams.com

LOCATION(s): This role is recruited for Detroit, MI. CHWA has offices in the SF Bay Area/Oakland, CA, Chicago, IL and New York, NY; We have employee Service sites (SF Bay Area/Chicago, IL/Detroit, MI/Atlanta, GA, Washington, DC and New York, NY)

POSITION TITLE: Senior A/E; Account Manager or (Jr.) Account Supervisor w/Advertising Agency/Account Management Experience in the Automotive Space (title depends on experience)

POSITION PURPOSE:

This role is a day-to-day account management agency representative that maintains a highly responsive service orientation in all transactions. By utilizing internal agency resources to manage the stability and growth of assigned accounts and ensures that the client’s needs are anticipated and met. Responsible for full immersion in the client’s business, products, consumers, and competition and identifies larger opportunities and larger ideas coming from this knowledge. Reporting to the [Group] Account Director, they are ultimately responsible for ensuring that high quality work is delivered to our clients, on time and on budget, representing the highest level of work quality we are known for.

KEY RESPONSIBILITIES/ACCOUNTABILITIES:

Working with cross-channel teams, provides strategic leadership to guide the Client’s marketing and advertising directions, by understanding elements of a strategic marketing plan able to actively participate in its generation, implementation and execution.
Possesses demonstrated knowledge – and passion - of the client’s business and industry to direct their marketing and advertising plans. Leverages knowledge to anticipate strategic and project changes, and shifts in workflow priorities as needed.
Prepares meeting conference reports, status reports/updates internally/externally for Clients and evaluates, communicates all pertinent information provided by the client and outside source assuring alignment and accuracy in communications and writes project briefs in line with client objectives; can identify key project outcomes and solicits client feedback, gaining approval prior to the job opening meeting.
Conducts regular meetings with account teams, relevant members of other services to discuss client problems, opportunities and work in progress
Works closely with strategy and other disciplines to develop the creative brief in line with client objectives; identifying key project outcomes and soliciting Client feedback and gaining approval with the Client.
Understands the dynamic nature of the development of advertising campaigns and can supervise/lead clients in accordance with their companies’ objectives and budgets.
Provides strategic input to creative ideas relative to strategy and client’s goals.
Collaborates with media and creative departments in developing agency’s recommendations for advertising mix and creative approaches on any given campaign.
Coordinates with agency partners to ensure integrated campaign synergies and opportunities
Participates in discussions and meetings to assure agency deliverables are strategically on target and reporting status to other team members
Understands clients' needs and what to do next to accomplish objectives
Leads and manage the scheduling and flow of work; work closely with traffic and/or project managers as needed.
Supports the profitability of assigned accounts—through cost-consciousness of expenses and actively seeks opportunities to grow the scope of work. Promotes and sells agency services by identifying and pursuing new business opportunities within the account, in support of the client and agency partnership goals.

OTHER DUTIES:

Eagerly assists with new business development efforts and responses to RFPs.
Reviews approve billing and engages in client’s budget management, as needed
Assists with special projects, as needed

QUALIFICATIONS:

Requires solid knowledge/experience in advertising agency disciplines; prefers some experience in multicultural marketing, specifically to Black/African American consumers and audiences but understands all elements of advertising
Ability to foster strong, cohesive working interdisciplinary, cross-channel teams.
Aptitude to define solutions that will generate measurable results for the client.
Thorough knowledge of the principles of advertising, marketing, and media. Basic
knowledge of disciplines underlying these principles, i.e., psychology, economics,
journalism.
Thorough knowledge of the dynamics of digital and interactive and understand how digital and interactive elements performs and how they are constantly changing
4-5+ years in the advertising agency industry
Minimum education is a 4-year bachelor’s degree.
Strong writing and communication skills; comfortable with teams and presentations
Responsible for full immersion in the clients’ business, products, consumers, and
competition but then identifying what the bigger opportunities are coming out of this knowledge (resume must reflect this experience in description and years/education).

CHWA truly values diversity within its organization and strives to ensure that applicants are considered fairly for opportunities, regardless of age, race, color, religion, gender, sexual orientation, pregnancy-related status, marital status, veteran status, physical or mental disability where the individual is qualified regardless of national or ethnic origin.

Apply by email here.

Date posted: 4/18/2021

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Associate Director, Experience Strategist - VMLY&R

DESCRIPTION

VMLY&R is all about putting everything you are into everything you do. We’re a full-service advertising agency that thrives on moving brands forward by inspiring a human connection.

At VMLY&R we’re reframing traditional planning for a more connected age. We have assembled a talented and diverse team of experts and are looking for an Associate Director, Experience Strategist who will be an active part of this growing global group.

The Associate Director, Experience Strategy will expand our collective reservoir of empathy for the consumer; to make sure everyone understands that there is a person at the end of every product and service. Not demographics. Not a caricature. But a real human being with veins and arteries, with dreams and aspirations. Out of this, we craft insights and journeys to inspire unique, break- through experiences. Then we switch into brand manager mode to ensure that every experience the client sees is on-brand, on-target and laddering back to the goals and objectives of the initiative.

We’re looking for someone who will:

Start by understanding the importance in framing the consumer/owner as a human being not just another customer/VIN.
Develop a deep understanding of the consumer/owner and their behaviors by interacting with them via field research along with analytics and consumer segmentation analysis.
Apply a deep understanding of customer/member needs and behaviors (B2C & B2B) by engaging analytics via KPI metrics.
Know the product and services we offer – thoroughly understand the benefits of the products and services that we are offering through the eyes of the consumer
Partner with the analytics team to analyze and test experiences/features to enhance the owner experience.
Research the industry and competitive landscape of connected brands and customer experience. Report out on trends and recommendations to support overall strategy
Work with internal and external teams to keep collective knowledge and design-patterns in step with customer expectations of websites and connected digital ecosystems.
Cultivate a deep understanding of the intersection of consumer motivations and client business needs by utilizing design thinking.
Work with consumer insights teams from client-side and VMLY&R’s primary and secondary researchers to translate findings into insights that fuel great experience.
Lead collaboration sessions to uncover insights that will drive strategic choices. Translate a complex landscape of customer interactions, touchpoints, stakeholders and processes into meaningful, end-to-end customer journeys
Form strategic insights into actionable strategies that solve for both customer needs and business gaps/opportunities
Work with internal and external teams to keep collective knowledge and design-patterns in step with contemporary customer expectations of high value brand interactions

As part of the WPP Group, VMLY&R offers one of the best overall compensation packages in the business.

You’re right for this job if you have:

A strong understanding of market research, consumer insights, and technology trends
7-10 years of experience with consumer engagement strategies (digital, mobile, physical)
Demonstrated ability to lead through action/doing
Experience in developing programs that combine vision with strategic principles and tactical ideas
Excellent communication skills: written and verbal
Self-motivated and strong attention to detail

Apply here.

Date posted: 3/29/21

Accordion Widget

Senior Experience Strategist - VMLY&R

DESCRIPTION

VMLY&R is all about putting everything you are into everything you do. We’re a full-service advertising agency that thrives on moving brands forward by inspiring a human connection.

At VMLY&R we’re reframing traditional planning for a more connected age. We have assembled a talented and diverse team of experts and are looking for a Senior Strategist who will be an active part of this growing global group.

The Senior Strategist will expand our collective reservoir of empathy for the consumer; to make sure everyone understands that there is a person at the end of every product and service. Not demographics. Not a caricature. But a real human being with veins and arteries, with dreams and aspirations. Out of this, we craft insights and journeys to inspire unique, break- through experiences. Then we switch into brand manager mode to ensure that every experience the client sees is on-brand, on-target and laddering back to the goals and objectives of the initiative.

We’re looking for someone who will:

Start by understanding the importance in framing the consumer/owner as a human being not just another customer/VIN.
Develop a deep understanding of the consumer/owner and their behaviors by leveraging research along with analytics and consumer segmentation analysis.
Apply a deep understanding of customer/member needs and behaviors (B2C & B2B) by engaging analytics via KPI metrics.
Know the product and services we offer – thoroughly understand the benefits of the products and services that we are offering through the eyes of the consumer
Partner with the analytics team to analyze and test experiences/features to enhance the owner experience.
Research the industry and competitive landscape of connected brands and customer experience. Report out on trends and recommendations to support overall strategy
Work with internal and external teams to keep collective knowledge and design-patterns in step with customer expectations of websites and connected digital ecosystems.
Cultivate a deep understanding of the intersection of consumer motivations and client business needs by utilizing design thinking.
Work with consumer insights teams from client-side and VMLY&R’s primary and secondary researchers to translate findings into insights that fuel great experiences and communications.
Lead collaboration sessions to uncover insights that will drive strategic choices. Translate a complex landscape of customer interactions, touchpoints, stakeholders and processes into meaningful, end-to-end customer journeys and messaging
Form strategic insights into actionable strategies that solve for both customer needs and business gaps/opportunities
Work with internal and external teams to keep collective knowledge and design-patterns in step with contemporary customer expectations of high value brand interactions

As part of the WPP Group, VMLY&R offers one of the best overall compensation packages in the business.

You’re right for this job if you have:

A strong understanding of market research, consumer insights, and technology trends
5-7 years of experience with consumer engagement strategies (digital, mobile, physical)
Demonstrated ability to lead through action/doing
Experience in developing programs that combine vision with strategic principles and tactical ideas
Excellent communication skills: written and verbal
Self-motivated and strong attention to detail

Apply here.

Date posted: 3/29/21

Accordion Widget

Manager, Digital Media - Little Caesar Enterprises

Job Summary

The Digital Media Manager will serve a critical role in managing & overseeing all US national digital media initiatives. Reporting to the Director of Digital Marketing, this person will be responsible for the development & execution of impactful digital media strategies that deliver tangible business results. Specifically, this role will lead efforts to continue driving digital transaction growth (carryout & delivery) while also amplifying brand awareness & relevance within digital media environments. This person will also be responsible for ongoing performance measurement & optimizations to help maximize return on advertising spend. Additionally, the Digital Media Manager will manage ongoing coordination with the US media agency and provide occasional guidance to field marketing as well as international markets. While digitally focused, this role will also oversee regular, day-to-day media functions which will involve non-digital elements as well.

Success in this role will require sophisticated use of modern, digital media strategies in conjunction with intelligent utilization of consumer insights & data. It will also require a tenacious, proactive drive for results across a variety of tasks & projects. Ideal candidates will have a substantial background in driving e-commerce sales & transactions while also understanding the roles & best practices of traditional media efforts. The business model is well-positioned for continued growth and success in the future, and this person will have an opportunity to help lead a key focus area for the brand.

Key Responsibilities

Develop of comprehensive media strategies to attract, engage and retain existing/potential customers.
Design lower funnel initiatives & programs to help specifically drive delivery and digital ordering conversions.
Refine plans for leveraging 1st party and external data for more precise targeting and greater return on advertising spend.
Implement specific paid social media efforts to leverage and amplify brand messages while encouraging engagement, sharing and consumer participation.
Oversee flawless execution of all approved national media plan efforts (digital and non-digital).
Identify and recommend opportunities for brand integration in added value, product placement and event marketing channels. Ensure brand is presented in an appropriate manner.
Manage local media planning and buying including test market buys, local buy coordination and local buy performance.
Measure, analyze and optimize existing efforts on an ongoing basis.
Direct the day-to-day activities of the media agency in support of our media strategy.
Manage US national media budget which includes the invoice processing process, approvals and resolution of billing disputes.

Minimum Knowledge, Skills and Abilities

Bachelor’s degree in Marketing, Advertising, Business, or a related field.
5-7 years of hands-on digital media planning experience (national, client or agency side) with a demonstrated knowledge of critical e-commerce strategies and best practices.
3+ years of traditional (non-digital) media planning experience with large, consumer brands and a demonstrated knowledge of media strategy development and media purchasing practices.
Evidence of well-developed analytical skills.
Ability to plan, organize, implement and manage multiple complex, simultaneous initiatives without errors or missing due dates.
Understanding of US consumer markets, ongoing changes to consumer media habits as well as corresponding opportunities for marketing efforts.
Experience with consumer research and insights with specific emphasis on market trend analysis and retail competitive analysis.
Evidence of excellent verbal and written communication and presentation skills with the ability to influence others.
Excellent decision-making, organizational and problem-solving skills. Ability to meet deadlines and work under pressure of deadlines.
The ability to travel and adhere to the Travel Policy (travel not required during COVID-19).

Preferred Skills

Strong business and financial acumen.

Working Conditions

This job operates in a professional office environment.

Apply here.
Date posted: 3/10/21

Accordion Widget

Business Development and Community Relations Manager - MSGCU

Business Development and Community Relations Manager Troy, MI

Plans, leads, and manages all Business Development and Community Relations functions to ensure MSGCU’s financial objectives, strategic targets, and goals are met. Serves as the organization’s champion of consumer financial education for members and the community. Develops and leads department in cultivating and maintaining key relationships in the markets and organizations served by MSGCU.

Apply here.

Date posted: 2/28/21

Accordion Widget

Business Development Manager - Butzel Long

POSITION: Business Development Manager

OFFICE: Detroit

GENERAL PURPOSE: The Business Development Manager works with the Automotive, Aerospace and Defense, Education, and Health Care Industry Groups (“Industry Groups”) in collaboration with relevant Practice Department Chairs and the Marketing Department in the development and effective management of current and new business development opportunities.

MAJOR RESPONSIBILITIES:

Identify opportunities for, and establish business development relationship within relevant industry sectors
Meet weekly with each Industry Group
Lead business development initiatives and projects aligned with Butzel Long’s strategies and goals
Support Industry Groups in the successful execution of special projects and events
Manage and support the development of cross-selling opportunities within the firm
Lead and participate in internal industry and practice group meetings
Provide business development opportunity identification with appropriate research, intelligence, and support
Maintain essential information and intelligence on key industries and competitors to develop Butzel Long’s unique selling propositions and differentiators
Track and report project status and marketing activity
Assist in the development of industry and client communications and firm marketing materials
Manage and foster professional association relationships and involvement, relative to assigned industries
Work within the Butzel Long marketing department to identify and leverage media opportunities
Monitor and identify law firm business development and marketing trends

SKILLS AND ABILITIES:

Excellent written and verbal communications skills
Strong knowledge of best practices within marketing and business development
Innovative mindset with strong ability to prioritize multiple deadlines
Excellent research and analysis skills
Strong desire to work within a team setting
Strong client service orientation
Demonstrated project management and event management experience
High level of comfort with social media
Proficiency in Microsoft Office Suite and database management
Must be able to work extended hours (on mornings, evenings, and weekends) as it relates to special projects and events

EDUCATION, EXPERIENCE, AND/OR TRAINING:

5+ years experience in marketing/business development project management

Minimum bachelor’s degree in marketing, communications or related discipline
Advanced degree preferred

Submit your resume here or for information regarding current career opportunities, please contact recruiting@butzel.com.

Date posted: 2/15/21

Accordion Widget

Account Executive - iHeartMedia

Attention Sales Professionals and Media Campaign Managers: iHeartMedia - the number one audio company in the United States specializing in radio, digital, social, podcasts, influencers, data, and events across the nation – is hiring Account Executives for the Detroit market!

The ideal candidate will enjoy prospecting & connecting with new businesses (large & small, local & in multi-markets), embrace constantly upgraded media capabilities in the audio & digital space, create and execute media plans, provide outstanding customer service and monitor and share campaign results using first-in-class tools, resources and capabilities at your disposal.

The culture is one of respect, fun, working hard and celebrating your personal milestones and those of the group!

We love to win, and Account Executives appreciate getting paid for their success. Quarterly sales goals and bonus opportunities allow for unlimited income potential.

Qualifications

Proficient in Microsoft Office suite and social networking platforms
Strong client service relationship-building skills
Ability to plan and organize, set priorities and multi task in a fast-paced environment
Negotiation and closing proficiency
Persuasive communication skills: verbal, written and presentation
Independent; self-motivated; competitive; assertive
Strong problem-solving and analytical skills
Stress tolerance especially with tight deadlines and financial pressures
Strong interpersonal skills

Work Experience

2+ years in media/advertising sales is preferred, but not required
SalesForce experience is a plus

Education

High school diploma, college degree preferred

Let’s Talk! Applications now being accepted and more information can be found HERE

Date posted: 2/15/21

Adcraft Club Detroit
2000 Brush St.
Suite 601
Detroit, MI 48226

313.872.7850 (o)

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