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GM Webinar Series with Melissa Grady


REGISTRATION CLOSES 12PM ET ON MONDAY, MARCH 15TH

IMPORTANT EVENT DETAILS

Registrants will receive an Attendee Event Instruction email, with webinar link, the day before the event.
 
ADCRAFT MEMBERS: please make sure the email address listed in your MEMBER PROFILE is accurate as that is the default email that will be used for all event communication.



 Adcraft is excited to announce a new webinar series exclusively for Adcraft members. On select Tuesdays in March and April we will be hosting a fireside chat featuring four of the top marketers at General Motors.


GM Webinar Series: March 16

Melissa Grady
Global Chief Marketing Officer, Cadillac 

Melissa Grady was appointed Global Chief Marketing Officer, Cadillac in September 2019. As CMO, Melissa oversees strategic marketing for the Cadillac brand around the world. Under her leadership, Cadillac has embraced a data driven approach and launched the Make Your Way, We Have Your Back (COVID-19 response), and Never Stop Arriving brand campaigns.

She has in-depth expertise in performance marketing and technology, including new and emerging approaches, and has delivered key note speeches at several conferences including AdWeek, AdExchanger, IAB, Incite, and LIMRA events.

Melissa earned a Master of Science in Integrated Marketing with a specialization in Database, Direct, and e-commerce from Northwestern University and holds a Bachelor of Arts from DePaul in Business Administration, with minors in English and Communications.



SPEAKER LINEUP



VIRTUAL SEATS MAY BE PURCHASED FOR EACH WEBINAR SEPARATELY.
SPECIAL BUNDLE OFFER FOR EARLY-BIRD REGISTRATION -- LOCK IN YOUR VIRTUAL SEAT FOR ALL 4 SPEAKERS AT A DISCOUNTED RATE!



RESERVE YOUR VIRTUAL SEAT NOW // ADCRAFT MEMBERS-ONLY EVENT

 

$20 Individual Webinar | $60 All Speaker Webinar Bundle

FREE | College Students (use promo code: AdcraftGM)
STUDENTS WILL NEED TO REGISTER FOR EACH WEBINAR SEPARATELY.

REGISRANTS THAT PURCHASE THE ALL SPEAKER WEBINAR BUNDLE ($60)
Once you complete your registration/payment there is nothing further you need to do.  Your receipt will will only indicate 
GM Webinar Series with Melissa Grady, however 
Adcraft will automatically register you for all remaining webinars in the GM Speaker Series.




When:
Tuesday, March 16, 2021, 12:00 PM until 1:00 PM
Where:
Virtual Event

Additional Info:
Event Contact(s):
Debbie Abdelnour
Adcraft Event Manager
Category:
Adcraft Educational Committee
Registration is closed
Payment In Full In Advance Only
Cancellation Policy:
*Tickets are non-refundable but may be transferred to a colleague.
$20.00
$20.00
$20.00
$60.00
$60.00
$60.00
$20.00
Adcraft Club Detroit
2000 Brush St.
Suite 601
Detroit, MI 48226